1. INTERNATIONAL BUSINESS ENVIRONMENTBy
Elisante Ole Gabriel (Tanzania)
Chartered Marketer
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2. INTERNATONAL BUSINESS ENVIRONMENT
The World Trade Trends
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3. Trends in world trade
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4. Trends in world trade (contd)
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5. Leading importers in world trade in commercial services 2002
Source : World Trade Organization.
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6. Composition of world merchandise exports
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7. Direction of world exports
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8. An overview of India’s foreign trade
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9. Composition of India’s trade
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10. Composition (contd)
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11. Direction of India’s trade : exports
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12. Direction imports (contd)
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13. Balance of trade
Source : Based on
DGCI&S data
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14. Gains from international markets
to measure the benefits derived by a nation from
exports, “terms of trade” is a widely used instrument
terms of trade : a measure of relative changes in import
and export prices of a nation expressed as the ratio of
price index of its exports to price index of its imports
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15. Terms of Trade
Net Terms of Trade : Unit value index of exports expressed as a percentage of unit value index of imports
Gross Terms of Trade: Volume index of imports expressed as a percentage of volume index of exports
Income Terms of Trade: Product of net terms of trade and volume index of exports expressed as a percentage
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16. Expanded Macro environment
Finally
Expanded Macro environment
From PEST to ‘SLEEPTIN’
Social
Legal
Ethical
Economical
Political
Technological
International
Natural
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