1. EHR2016: Budapest, September 21-22, 2016 Managing Director, Cesim Oy
Business Simulation
Workshop
EHR2016: Budapest, September 21-22, 2016
Veijo Kyosti
Managing Director, Cesim Oy

2. Why simulations? Effective Learning by failing in a safe environment
Hands-on and relevant
Motivating and fun
Captain Scott Burke landing his troubled jet. Sept 2005

3. It’s all about learning by doing!

4. Games are for kids and Finnish men
Games are for kids and Finnish men Anonymous encouragement from the early 90’s

5. Business Simulation
Team-based exercise that allows the participants to run their virtual businesses over multiple rounds while competing against the other teams in the same market.
The objective is to engage participants into a real-like business decision-making experience.
Typically teams start with similar resources to enable “fair” competition.

6. Core benefits Develop holistic business mindset
Nurture fact-based decision-making attitude
- Link decisions to results
Cope with uncertainty
Improve team-work
- Ability to experiment with the simulation individually also important
Fun and inspiring learning with modern methodology and tools

7. Competence development at different levels

8. Different implementations
Full package
- Simulation (off-the-shelf or adapted)
- Facilitation + support
Simulation only
- Train-the-trainer + ongoing support
- Trainers can be in-house or third-party consultants

9. Consider Relevance - adaptability Format – ftf, blended, online
Ease of use and overall time allocation
Support
Analytics
Total cost
Lifetime value

10. Simulation Live Kick-Off:
Example of Simulation Training Schedule - Online
Virtual kick off:
1 week prior to Practice Roud Due Date
Intro sent
Login provided
Video Tutorial
Virtual rounds, 1 week intervals,
due dates for (R) Round Decisions
Practice R R1 R2 R3 R4
Market Analysis Reports provided after each round by Cesim virtual facilitators.
Simulation Live Kick-Off:
Simulation introductory session (Live):
Sim Walk-Through, Q/A
Practice Review of results
Virtual Wrap-Up:
Review of Simulation
And Final Round Results
Optional: Individual team guidance
virtual meetings scheduled this week.

11. Dilemma Learning is too prescribed – great script but no spontaneity
- Must include elements of play
on the other hand..
Simulation becomes ”just a game” and participants do not put in a real cognitive effort
- Proper structure is needed
Grading goes wrong
- Simulation results should not have too much weight on the student grade
- Performance, compared with the results of other users and competitors, does not necessarily imply learning - Sometimes students who do badly can learn the most

12. Case examples

13. Cesim Product Portfolio

14. Thank You! For more information:
Veijo Kyosti
Managing Director

15. Since 1996, Cesim has been transforming business education through simulations in over 40 countries across 6 continents in more than 20 languages.