1. Which generation are you?
Demographics
Which generation are you?

2. What do you know? What is a Baby Boomer? What is Generation X?
What is a Millennial?
What is the name of your own generation?

3. BTW, what is demography? : the statistical study of population
It looks at births, deaths, income, or the incidence of disease, and other statistics which illustrate the changing structure of human populations

4. What is a generation? Other names for it are “cohort” or “age group”
In general, a generation is a group of people who are about the same age and have experienced, most often as children or young adults, specific historical events, such as an economic crisis, an economic boom, a war, or significant political changes.
These events may influence their views of the world.

5. The Lost Generation Born between 1883 and 1900
They came of age during WW1
Ernest Hemingway described them as having been wounded by the war – whether actually or metaphorically

6. The G.I. Generation Born 1901-1924
AKA “the Greatest Generation'“ = those who fought in World War II
They came of age during the Great Depression
Survival was a key trait to this generation
They are generally community- oriented, had strong loyalty to jobs and had a sense of personal civic duty

7. The Silent Generation Born from 1925-1945, AKA “the Lucky Few”
Not as many babies are born during economic depressions and wars
There are a few reasons why they are called the ‘silent generation’
One was that during this time, there were anti-Communist witch-hunts going on in the USA; this made it dangerous for people to speak freely about their opinions and beliefs. They became cautious about where they went and whom they were seen with
The generation’s traits included being civic-minded, cautious and loyal and respectful to authority.

8. Baby Boomers Born between 1946 - 1964
They make up approximately 1/3 of the population
After the end of WW2, birth rates across the world spiked (the baby ‘boom’)
Women started working more
Marriage rates declined and divorce rates increased dramatically

9. Baby boomer traits Hardworking, not as adaptable Strong work ethic
Independent and self-assured
Highly competitive
Disciplined
Agents of social change

10. Landmark Events Landing on the moon (1969) Vietnam War (1965-1973)
Hippie Movement (1960s)
Civil Rights Movement (1960s)

11. Popular Culture/ Tech
Technology: TV, transistor radio, audio cassette, records
Music: Elvis, Beatles, Rolling Stones
The first TV generation

12. Effects of Baby Boomers
Pension payout
Health costs:
dementia, obesity
Housing issues
How will we pay for all of them?

13. Generation X People born 1965 – 1980
Term popularized by Canadian author Douglas Coupland

14. Generation X Traits
Highly educated, active, balanced, happy, family oriented, more independent
Their worldview is based on change
“A generation in search of human dignity and individual freedom”
“Latchkey kids” – many families had working moms

15. Landmark Events End of Cold War and fall of the Berlin Wall
Watergate, Ronald Reagan
Chernobyl disaster
Introduction of personal computer, Internet and cable tv
AIDS epidemic

16. Popular Culture
Technology: VCR, Walkman, IBM PC, Atari, original Nintendo
“MTV Generation” – saw the emergence of music videos, electronic music, punk
Madonna, Michael Jackson, the birth of hip hop

17. Generation Y - Millennials
Born between
Echo Boomers (children of the baby boomers)
Nintendo Generation

18. Millennials

19. Millennial Traits Confidence, tolerance, entitlement, narcissism
Less religious
Switch jobs frequently
Increasingly liberal attitudes
“Peter Pan” generation – delayed adulthood
Tech-savvy

20. Landmark Events
Columbine shooting, September 11, the wars in Iraq and Afghanistan, recession, Oklahoma city bombing, the rise of social media (Facebook)

21. Popular Culture
Technology: Internet, , DVD, Playstation, Xbox, iPod
Music: Eminem, Britney Spears, Nirvana, Jennifer Lopez
Reality TV
The first computer generation

25. What the internet used to be like in the 1990s
You probably only had 1 computer in a “computer room”
You couldn’t use the internet at the same time as your landline
You had to listen to this every time you connected: sNaR6FRuO0
You had to install the internet with a CD
There were tons of search engines like Yahoo, Lycos, Excite, Alta Vista

26. You could find the directions to get somewhere on Mapquest, but then you had to print them out and bring them with you
We used Instant Messaging like ICQ, AIM, MSN Messenger
We all had ugly Geocities websites (checkout Websites from Hell)

27. Generation Z Also called Post-Millennials, Generation Net (Gen Net)
Born since 2000 (some people consider 1995 the start)
This is YOU guys
Before we go on, get with a partner/group and try to list the Traits, Landmark Events, an Pop Culture/Technology that is important to your generation

28. Traits Reliant on technology, social media, “digital natives”
Feelings of insecurity due to terrorism and recession
Innovative, entrepreneurial, highly conscious of the challenges they face
More stress, more risk-adverse, lower attention span
Tolerant of homosexuality, multiculturalism
Helicopter parents
“Generation Lay-Z”

29. Landmark Events Barack Obama being elected European terrorist attacks
Syrian refugee crisis
Arab Spring
What else??

30. Popular Culture
Technology: ipad, Google, Twitter,Instagram, smartphones, apps
Music: Rihanna, Taylor Swift, Drake
Watching Netflix and Youtube more than TV, creating memes, using emojis

31. What comes next? What would you call the generation after Z?
The next generation has not been officially named yet but the name “Generation Alpha” is becoming popular
It will possibly be anyone born after 2010
India and China will be monumentally influential in the world

32. Children confused by slightly older technology
Kids react to old computers
Teens react to 90s internet
Kids react to VCRs
Kids react to Gameboy VjOs