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Examples of going green
Coca Cola uses billions of litres of water each year Coca cola wants to be a net-zero water consumer Partnership with WWF and Nature Conservancy
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KIMBERLY-CLARK Paper giant after long conflict with Greenpeace over clear-cutting in Canada’s Boreal forest, has stopped buying material unless certified as sustainable
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Coke alongside their partnership with the WWF is donating $2 Million Dollars to help their beloved Polar Bears!
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STARBUCKS Installation of LED lighting to reduce energy use
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Company’s decision to make coffee cup sleeves made from recycled paper saving about 78,000 trees a year since 2006
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Greenpeace campaign « It’s not all fun and games for Indonesia’s rainforest! »
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MATTEL Barbie has a nasty deforestation habit - she is trashing rainforests in Indonesia, including areas that are home to some of the last tiger, orang-utans and elephants, just so she can wrap herself in pretty packaging
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UNILEVER Reducing energy consumption by washing with cold water.
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GREENWASHING When green marketing is deceptively used to promote products which are not in fact environmentally friendly. In other words, making a product appear more environmentally friendly than it actually is.
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Landfills are stuffed with disposable nappies which take about 200 years to decompose….
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COCA COLA LIFE Coca-Cola Life, packaged in bright green, has 35 per cent less sugar and fewer kilojoules than the enduring original because of its use of a plant extract, stevia, a sugar substitute. But health campaigners said the reduction to 10 teaspoons of sugar in a 600ml bottle made little difference in terms of health impacts.
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