1. Kiwanis and the Service Leadership movement
Introduce myself
Video: CRAZY DANCER
Assertion: SLP is a movement. Why? What are we trying to move? TTYP question.

2. The story of Sam
I want to start with a story. It’s not a true story – although it could be. It’s an aspirational story.

3. The story of Sam
This is Sam.

4. HIGHER APTITUDE FOR LEARNING
Bring Up Grades (BUG)
A commitment to learning
The feeling of accomplishment
A mentoring relationship with an adult
When Sam was a very young child in primary school, she struggled. Sam hated going to school, and struggled academically. A Kiwanis Club in her community sponsored the Bring Up Grades program. As part of the program, Sam set goals for academic performance. She had never set goals before. She liked the feeling of striving to attain something. She also enjoyed meeting Kiwanians who showed a genuine desire to help her.
HIGHER APTITUDE FOR LEARNING

5. K-Kids How individual service can help a community
The fun and enjoyment that can come from helping others
LOVE FOR SERVICE

6. Builders Club Greater self-assurance and self-worth
The greater impact of collective action and teamwork
SELF-CONFIDENCE

7. PASSION FOR LEADERSHIP
Key Leader
Understanding of how service and leadership connect
A strong desire to live a life of purpose and integrity
PASSION FOR LEADERSHIP

8. SKILLS TO MAKE A DIFFERENCE
Key Club
Self-efficacy – the belief in her ability to make a difference in the world
Effective organizational leadership skills (Key Leader in practice)
SKILLS TO MAKE A DIFFERENCE

9. Circle K International
How to change systems in addition to providing service
Inspiration to make service and leadership a part of her daily life
A SERVANT’S HEART

10. COURAGE AND RESILIENCE
Aktion Club
The strength to achieve your goals
Unconditional kindness to others
COURAGE AND RESILIENCE
She met a young man named Trevor.

11. The story of Sam HIGHER APTITUDE FOR LEARNING
SKILLS TO MAKE A DIFFERENCE
A SERVANT’S HEART
COURAGE AND RESILIENCE
HIGHER APTITUDE FOR LEARNING
LOVE FOR SERVICE
SELF-CONFIDENCE
PASSION FOR LEADERSHIP

12. CELEBRATE First, let’s celebrate.
Key Club, Aktion Club, and Builders Club are breaking records every year.
K-Kids is as big as it has ever been. CKI is knocking on the door. Key Leader has graduated 14,000 participants. The list goes on and on.
However, we cannot be satisfied.
Good/Not Good/Good Enough

13. ELEVATION
My job is to elevate service leadership programs. It is to hold them up and shine a light on their power and potential. And if you believe, like I do, that SLP is a movement, then together we spread the movement across the world.
In fact, the most important thing I want you to take away today is that we need to regard SLP as a movement and talk about it that way.

14. MOVEMENT

15. The Service Leadership movement
Let’s better understand what it is we’re moving.
We use this term a lot: service leadership. What does that mean? TTYP or flip chart.

16. Will to lead + Heart to serve
I believe it means this.
The will to lead is that desire within us to have influence a cause, a group of people, a community. Young people have this will, but don’t often know how to use it.
The heart to serve is also a desire within us. The desire to help other people.
There are a lot of places where students can learn either of things, and it’s enough. Some places teach leadership really well. Other places provide endless service opportunities. But because we are mostly based in clubs, we can offer both.
We can show students that when you combine these things, it is a powerful force for good.
Service leadership doesn’t mean you just clean up a highway. It means you clean up a highway AND you lead a campaign to stop littering. It doesn’t mean you just serve food at a homeless shelter. It means you serve food and you join the board of a nonprofit that gets homeless people back to work. It’s taking service and raising it one level higher.

17. Broken world
What is broken about our world? FLIP CHART

18. ETHICS

19. JUSTICE

20. PAIN

21. honor courage trust humility responsibility leadership
Some argue that these values are leaving our society.

22. honor courage trust humility responsibility leadership
And I would argue that the service leadership movement brings them back.

23. 4 types of movements How much change + Who is focus of the change
Draw grid on flip chart
David Aberle (1966) described four types of social movement including: alternative, redemptive, reformative, and revolutionary social movements, based upon two characteristics: (1) who is the movement attempting to change and (2) how much change is being advocated.

24. Limited amount of change for specific individuals Alternative movement
Alternative social movements are looking at a selective part of the population, and the amount of change is limited due to this.
Examples:
Bicycle helmet awareness
Bring Up Grades
VIDEO: Dead Poets Society

25. Radical amount of change for specific individuals Redemptive movement
Redemptive social movements also look at a selective part of the population, but they seek a radical change. Some religious sects fit here, especially the ones that recruit members to be ‘reborn’.
Examples:
The Eliminate Project

26. Limited amount of change for everyone Reformative movement
Reformative social movements are looking at everyone, but they seek a limited change. The environmental movement fits here, because they try to address everyone to help the environment in their lives (like recycling).
Examples:
Stop Smoking campaigns
VIDEO: Subway

27. Radical amount of change for everyone Transformative movement
Revolutionary social movements want to change all of society. Service leadership fits here.

28. Broken world
If this world is truly broken, then only a transformative movement can fix it.

29. The story of Sam HIGHER APTITUDE FOR LEARNING
SKILLS TO MAKE A DIFFERENCE
A SERVANT’S HEART
COURAGE AND RESILIENCE
HIGHER APTITUDE FOR LEARNING
LOVE FOR SERVICE
SELF-CONFIDENCE
PASSION FOR LEADERSHIP

30. ANTIDOTE
And we created this.

31. So what? It reminds us and others of how much we matter
It should change the way we talk about our programs
It should change our own attitudes and perceptions of our programs

32. I’m building a cathedral
Consider how you talk about our programs as well. The attitude you bring matters tremendously to our success.
Cathedral story.

33. What are you doing?

34. Running a program?

35. Volunteering for Kiwanis?

36. Empowering future leaders?

37. Creating the era of Service Leadership

38. Session evaluation
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39. John Shertzer chief programs officer jshertzer@kiwanis.org
Thank you!
John Shertzer chief programs officer