1. ACHIEVING FINANCIAL GOALS
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ACHIEVING FINANCIAL GOALS
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Introduce speakers—provide brief background to indicate their expertise and why they are presenting—use CFAs if possible
TERMS OF USE
By using this presentation, you understand and agree to the following:
You understand that T. Rowe Price does not undertake to give investment advice in a fiduciary capacity by making available this presentation and that T. Rowe Price Associates, Inc. and/or its affiliates (“T. Rowe Price”) may receive revenue from products and services made available by T. Rowe Price, including investment management, servicing, or other fees related to making available and/or servicing certain investments on its recordkeeping platform.
To the extent you modify this presentation you will not attribute this presentation to T. Rowe Price through co-branding or otherwise.
To the extent you provide investment recommendations to clients or prospective clients, you will not attribute any such recommendation(s) to T. Rowe Price.
You are responsible for satisfying all applicable regulatory standards relating to this communication’s use by your firm, including all applicable content, approval, recordkeeping, and filing requirements.
Please insert your data/content where indicated and delete these terms of use and various instructions throughout the PPT before using.
Add Rep Name Here

2. TERMS OF USE
By using this presentation, you understand and agree to the following:
You understand that T. Rowe Price does not undertake to give investment advice in a fiduciary capacity by making available this presentation and that T. Rowe Price Associates, Inc. and/or its affiliates (“T. Rowe Price”) may receive revenue from products and services made available by T. Rowe Price, including investment management, servicing, or other fees related to making available and/or servicing certain investments on its recordkeeping platform.
To the extent you modify this presentation you will not attribute this presentation to T. Rowe Price through co-branding or otherwise.
To the extent you provide investment recommendations to clients or prospective clients, you will not attribute any such recommendation(s) to T. Rowe Price.
You are responsible for satisfying all applicable regulatory standards relating to this communication’s use by your firm, including all applicable content, approval, recordkeeping, and filing requirements.
Please insert your data/content where indicated and delete these terms of use and various instructions throughout the PPT before using.

3. This presentation has been prepared by [Add Firm Name Here] for general education and informational purposes only and is not intended to provide legal, tax, or investment advice. This material does not provide fiduciary recommendations concerning investments or investment management; it is not individualized to the needs of any specific benefit plan or retirement investor, nor is it directed to any recipient in connection with a specific investment or investment management decision. Any tax-related discussion contained in this presentation, including any attachments, is not intended or written to be used, and cannot be used, for the purpose of (i) avoiding any tax penalties or (ii) promoting, marketing, or recommending to any other party any transaction or matter addressed herein. Please consult your independent legal counsel and/or professional tax advisor regarding any legal or tax issues raised in this presentation.
[Static slide—will not change]
Rep Talking Points:
Read disclaimer, which informs group of what can and can't be discussed during the session

4. FINANCIAL GOALS
Use this slide to engage attendees by asking what financial goals they have:
What are your financial goals?
How have you saved for your goals?
What challenges have you had?
How have you prioritized your goals?
Explain that the meeting will address these topics:
Creating the capacity to save
Saving for different financial goals (such as retirement, emergency reserves, education, a specific purchase, or debt)
Managing competing priorities

5. 70 80 % % Many planners suggest trying to live on
of your salary while saving for goals.
Rep Talking Points:
Acknowledge that being able to save and achieve financial goals means having the money to be able to do so
Describe how some people try to live on 70 to 80% of their income to create capacity to save, meaning they sometimes make small sacrifices to free up money to put toward other goals

6. ACHIEVING FINANCIAL GOALS
Rep Talking Points:
Use what the audience said to transition into how to achieve different goals

7. DEFINING A FINANCIAL GOAL
What you are saving for?
When do you want to buy it?
How much will it cost at that time?
Rep Talking Points:
Ask attendees to think about what they're saving for
Outline questions they can think about for defining their goal:
Define the goal
Figure out when you want to achieve that goal
Consider how much it will cost when you're ready to buy it

8. ACHIEVING A FINANCIAL GOAL
How much to save?
What account to use?
Investment strategy
Rep Talking Points:
Discuss steps for achieving a financial goal:
Determine how much to save
Know the type of account that makes the most sense for the goal
Use an appropriate investment strategy for the goal
Point out that sticking with the plan is one of the most important steps

9. WHICH ACCOUNTS TO USE
For retirement and college savings, a tax benefit can be received if the savings are directed to certain qualified accounts.
Rep Talking Points:
Discuss different investment account types
Point out that tax benefits exist when saving in certain qualified accounts, such as those for retirement or college savings

10. RETIREMENT Rep Talking Points:
Introduce first savings goal: retirement
Acknowledge that everyone in the room should have this goal
As your plan’s advisor (or state your role), we feel passionately about helping our investors reach this goal
Position yourself as a partner, today while they are active in their plans, and as they transition and live in retirement

11. Retirement savings: HOW MUCH?
Please choose this slide (with company match) or the next slide (without company match).
Retirement savings: HOW MUCH?
Investor's Age:
Savings Benchmarks: 30
half of salary saved today 35
1x salary saved today 40
2x salary saved today 45
4x salary saved today 50
6x salary saved today 55
8x salary saved today 60
10x salary saved today 65
12x salary saved today
15%
INVESTORS SHOULD GET THE FULL MATCH
[Plan specific slide—Plan offers match]
Rep Talking Points:
Ask participants to think about what the plan helps them save for: to finance retirement, so they have money to spend when they're no longer working
Explain that this example assumes they'll retire at age 65
Emphasize that the retirement age and how much they'll need to save varies from person to person. This chart provides general guidelines
Describe the 15% target savings rate that is generally accepted savings guidance:
The 15% includes company contributions
Participants should try to save enough to get the full company match
Participants may need to save more or less depending on their situation
Participants can try gradually increasing their deferral rate until they are saving 15%
Explain that taking small steps to reach the savings target of 15% can help them reach the goals on the right
Mention that they might have other savings accounts that could help add to the savings goals
Mention that it's easier to reach the goals on the right if they start early and save often
Consider increasing contributions by 2% gradually to build toward a 15% target
Assumptions: Individuals have saved (from age 25 to a retirement age of 65) 15% of their annual salary (increased by 3% each year) in a tax-deferred retirement account with a preretirement portfolio consisting of 60% stocks/30% bonds/10% short-term bonds, changing to 40% stocks/40% bonds/20% short-term bonds during retirement. Gross retirement income through age 95 is estimated to equal 75% of preretirement salary, consists of annual retirement account withdrawals of 4% plus estimated Social Security benefits (both beginning at age 65), and is increased by 3% annually for inflation. The savings benchmark analysis is based on results from the T. Rowe Price Retirement Income Calculator, which considers 1,000 market simulations and an 80% simulation success rate using hypothetical age 65 salaries of $70,000, $100,000, and $110,000. That tool’s methodology and assumptions are explained in detail at troweprice.com/ric. Users should consider their own circumstances. Results may not apply to earnings that vary substantially from modeled salaries.

12. Retirement savings: HOW MUCH?
Please choose this slide (without company match) or the previous slide (with company match).
Retirement savings: HOW MUCH?
Investor's Age:
Savings Benchmarks: 30
half of salary saved today 35
1x salary saved today 40
2x salary saved today 45
4x salary saved today 50
6x salary saved today 55
8x salary saved today 60
10x salary saved today 65
12x salary saved today
USE IF NO MATCH
15%
Investors should strive to 6%
SAVE
[Plan specific slide—plan DOES NOT offer a match]
Rep Talking Points:
Ask participants to think about what the plan helps them save for: to finance retirement, so they have money to spend when they're no longer working
Explain that this example assumes they'll retire at age 65
Emphasize that the retirement age and how much they'll need to save varies from person to person. This chart provides general guidelines
Describe the 15% target savings rate that is generally accepted savings guidance:
Participants may need to save more or less depending on their situation
Participants can try gradually increasing their deferral rate until they are saving 15%
Explain that taking small steps to reach the savings target of 15% can help them reach the goals on the right
Mention that they might have other savings accounts that could help add to the savings goals
Mention that it's easier to reach the goals on the right if they start early and save often
AT LEAST
Consider increasing contributions by 2% gradually to build toward a 15% target
Assumptions: Individuals have saved (from age 25 to a retirement age of 65) 15% of their annual salary (increased by 3% each year) in a tax-deferred retirement account with a preretirement portfolio consisting of 60% stocks/30% bonds/10% short-term bonds, changing to 40% stocks/40% bonds/20% short-term bonds during retirement. Gross retirement income through age 95 is estimated to equal 75% of preretirement salary, consists of annual retirement account withdrawals of 4% plus estimated Social Security benefits (both beginning at age 65), and is increased by 3% annually for inflation. The savings benchmark analysis is based on results from the T. Rowe Price Retirement Income Calculator, which considers 1,000 market simulations and an 80% simulation success rate using hypothetical age 65 salaries of $70,000, $100,000, and $110,000. That tool’s methodology and assumptions are explained in detail at troweprice.com/ric. Users should consider their own circumstances. Results may not apply to earnings that vary substantially from modeled salaries.

13. ASSET ALLOCATION
Goal: Provide an appropriate balance between short-term market volatility risk and inflation risk for a particular time horizon.
Rep Talking Points:
Introduce the concept of asset allocation and what it means
Spend time explaining the different asset classes, how they differ from a risk perspective
Can explain that within employer-sponsored plans, the investment options are generally mutual funds
Modify the depth of the material provided based on the audience's need

14. RETIREMENT SAVINGS ALLOCATIONS
Years before Goal Reached
Years after Goal Reached 25 20 15 10 5
GOAL 5 10 15 20 25
100%
20%
10%
20%
30%
30%
40%
80%
50%
60%
40%
20%
55% Large-Cap Stock
15% Mid-/Small-Cap Stock
30% International Stock
STOCKS
70% Investment-Grade Bond
20% International Bond
10% High Yield Bond
BONDS
SHORT TERM
100% Money Market Securities, Certificates of Deposit, Bank Accounts, and/or Short-Term Bonds
Rep Talking Points:
Discuss potential retirement savings asset allocations by age
The allocations above are based on age or time horizon and do not take risk tolerance into account.

15. ASSET ALLOCATION ASSUMPTIONS
The asset allocation models are designed to meet the needs of a hypothetical investor with an assumed age 65 retirement and a withdrawal horizon of 30 years. The model allocations are based upon an analysis that seeks to balance long‐term return potential with anticipated short‐term volatility. The model reflects our view of appropriate levels of trade-off between potential return and short‐term volatility for investors of certain age ranges. The longer the time frame for investing, the higher the allocation is to stocks (and the higher the volatility) versus bonds or cash.
Limitations:
While the models have been designed with reasonable assumptions and methods, the tool provides hypothetical models only and has certain limitations.
The models do not take into account individual circumstances or preferences, and the model displayed for your age may not align with your accumulation time frame, withdrawal horizon, or view of the appropriate levels of trade-off between potential return and short-term volatility.
Investing consistent with a model allocation does not protect against losses or guarantee future results.
Please be sure to take other assets, income, and investments into consideration in reviewing results that do not incorporate that information. Other educational tools may use different assumptions and methods and may yield different outcomes.
Rep Talking Points:
Read through the assumptions and limitations of the asset allocations

16. AGE-BASED INVESTMENTS Build-your-own portfolio
IMPLEMENTATION
AGE-BASED INVESTMENTS
Build-your-own portfolio
Rep Talking Points:
Use this slide to explain that there are a few ways a person can accomplish setting up a time-based portfolio and properly allocating or diversifying investments. Options include:
Some investors prefer to do it themselves and pick investments. This route requires ongoing monitoring and adjusting, as needed
Other investors prefer choosing an all-in-one portfolio. Mention the options in their plan, if applicable.
Others might prefer to work with a financial advisor
Open the meeting to questions about saving for retirement

17. EMERGENCY RESERVES Rep Talking Points:
Introduce the emergency reserves goal
Consider sharing a story about an emergency that required you or someone you know to have money on hand

18. 3 to 6 20% EMERGENCY RESERVES Set aside MONTHS OF EXPENSES OF INCOME
Adequate savings can prevent the need to use credit cards or raid retirement accounts.
3 to 6
MONTHS OF EXPENSES
20%
OF INCOME
Set aside
Build over time
Rep Talking Points:
Suggest that participants consider having emergency savings vs. using credit cards or retirement savings
How much they'll need depends on their personal situations, but they can aim to save three to six months of expenses, or set a savings goal equal to 20% of income

19. 1 to 2 YEARS EMERGENCY RESERVES Set aside Build over time
Adequate savings can prevent the need to use credit cards or raid retirement accounts.
1 to 2 YEARS
Set aside
Build over time
Rep Talking Points:
Discuss setting a goal of one to two years for building their emergency reserves to hit the 20% of income target
Discuss ways to save (for example, in a savings account) and why it's important to keep the money easily accessible as cash (versus investing it)

20. COLLEGE SAVINGS Rep Talking Points: Introduce the college savings goal
Explain that saving for college is often a top priority for parents—and an emotional one, as parents want to make the best choices for their children

21. COLLEGE SAVINGS Continue saving toward retirement
Consider reducing retirement contributions ONLY if you have a well-funded retirement account
Save for a down payment
Rep Talking Points:
Encourage attendees to keep saving for retirement while saving for college expenses. One strategy would be to reduce their retirement contributions, but only if necessary
While saving for your child's future might be a top priority, be careful about putting your own future at risk
If you're financially positioned to save for a child's education, consider setting up a "down payment" savings goal

22. Monthly Savings Amount
COLLEGE SAVINGS
% of total net costs covered for an average four-year, in-state public university 16 2% 4% 5% 6% 7% 8%
10%
11%
12%
13%
15% 15 9%
14%
16%
18%
20%
21% 14
19%
23%
25%
28% 13
17%
31%
34% 12
27%
30%
33%
36%
40% 11
26%
38%
42%
45% 10
47%
51% 9
37%
56% 8
35%
46%
61% 7
22%
44%
49%
54%
60%
65% 6
29%
41%
52%
58%
64%
70% 5
43%
62%
68%
74% 4
39%
59%
72%
78% 3
48%
55%
75%
82% 2
50%
57%
71%
79%
86% 1
67%
89%
77%
85%
93%
$100
$150
$200
$250
$300
$350
$400
$450
$500
$550
$600
Child’s Age
Rep Talking Points:
Take time to explain this chart as it can be confusing but extremely relevant to many parents
Explain that the chart shows how much of the cost of college is covered based on the child's current age and the monthly amount being saved for the child's education.
The cost of the education is based on four years at an in-state public university
The dark blue boxes show the point at which a monthly savings amount equates to about 50% of the child's college costs, which is the amount that can be targeted as a "down payment"
Walk through an example: If a person saves $250 per month beginning when the child is 0–2 years old and continues until the child needs the money, then—based on the assumptions in the footnote—the amount saved would cover 43%–47% of college costs.
Suggest college calculator web tools you find helpful
Monthly Savings Amount
“Down payment” or about ½ of savings needed to cover the total cost
This study is for illustrative purposes only and does not represent the return earned by any single investment option. It assumes an investment return of 6% annually, net of fees. But investment returns will vary and could be higher or lower than in this example. The future cost of college was calculated based on the 2016 total cost for one year of an average four-year, in-state public university education ($21,753) for a family in the third income quartile (annual household income of $65,000 to $108,000 in 2012) after the average amount of grants and scholarships for this group was subtracted. The cost was then inflated by 5.5% annually for 18 years.
Sources: For the average college cost, U.S. Department of Education, National Center for Education Statistics, and 2015–2016 National Postsecondary Student Aid Study; and for the college cost inflation rate, the College Board.

23. REGULAR VS TAX-ADVANTAGED ACCOUNTS
Regular Savings Account
Contribute money to the account
Invest in something
Likely pay taxes on any earnings along the way
Pay taxes on the rest of any earnings when you withdraw
You get to spend what’s left over after paying taxes
Tax-Advantaged Account
Contribute money to a 529
Invest in something
Pay no taxes on any earnings when you withdraw (if you spend the money on qualified educational expenses)
You get to spend the entire balance since you pay no taxes on any earnings
Rep Talking Points:
Discuss the differences between regular savings accounts and tax-advantaged college savings accounts, such as 529 plans
Many states offer tax benefits for contributions to a 529 plan. That’s just another added bonus.
Please note that the availability of tax or other benefits may be conditioned on meeting certain requirements such as residency, purpose for or timing of distributions, or other factors as applicable.

24. COLLEGE SAVINGS ALLOCATIONS
Years before Goal Reached
Years after Goal Reached 25 20 15 10 5
GOAL 5 10 15 20 25
100%
20%
10%
20%
30%
30%
40%
80%
50%
60%
40%
20%
Rep Talking Points:
Discuss potential asset allocations by timeline (number of years before goal is reached)
STOCKS
BONDS
SHORT TERM
This chart is age-based only and does not take into account personal risk tolerance.

25. SPECIFIC PURCHASE Rep Talking Points:
Ask attendees about other savings goals they have, or bring up examples from the earlier discussion
Explain that whether they're saving for a house or a car or anything else, the same steps toward reaching that goal apply:
Figure out what the goal is
Determine where you'll save the money
Figure out how much it'll cost
Identify how long you have to invest for that goal

26. SPECIFIC PURCHASE ALLOCATIONS
Years before GOAL REACHED
Years after GOAL REACHED 25 20 15 10 5
GOAL
100%
20%
10%
30%
100%
30%
80%
50%
60%
Rep Talking Points:
Discuss potential asset allocations based on the number of years before the money is needed
20%
STOCKS
BONDS
SHORT TERM
The allocations above are based on time horizon and do not take risk tolerance into account.

27. MANAGING DEBT Rep Talking Points:
Acknowledge that some financial goals don't involve buying anything but instead is aimed at managing and ultimately eliminating debt
Explain that debt often prevents people from being able to save for retirement and achieve their different financial goals

28. MANAGING DEBT Target debt Set a timetable Continue payments
If debt payments are prohibiting your ability to save for retirement:
Target high-interest debt (credit cards) and accelerate payments
Target debt
Set a timetable
Rep Talking Points:
Discuss the benefit of paying off high-interest debt (such as credit cards) by accelerating payments
Continue payments

29. MANAGING DEBT Target debt Set a timetable Continue payments
If debt payments are prohibiting your ability to save for retirement:
Target debt
Target high interest debt (credit cards) and accelerate payments
Set a timetable
Set a timetable (for example, one to three years)
Rep Talking Points:
Explain how to set a timetable for paying off debt (one to three years) in order to help reach the goal
Continue payments

30. MANAGING DEBT
Behavioral approach Tackle lowest balances first and accelerate payments
Economic approach
Target highest-interest cards first and accelerate payments
$2,500
$1,000
$500
$200
29%
16%
14%
11%
[Static slide]
Rep Talking Points:
Discuss two approaches for paying off debt:
Behavioral approach: The person pays off the lowest balances first while paying minimums on the other credit cards. Then the person continues to pay off the card with the smallest balance until all are paid off. This is helpful for those who feel better seeing progress by way of eliminating bills
Economic approach: The person pays off the card with the highest interest rate first and accelerates payments. Once that card is paid off, the person accelerates payments to the card with the next highest interest rate, all while paying minimums on the other cards. This approach saves the person money by eliminating the cards that cost them the most in interest
Once a card is paid off, reallocate payments to the next card you plan to tackle

31. MANAGING DEBT Target debt Set a timetable Continue payments
If debt payments are prohibiting your ability to save for retirement:
Target debt
Target high interest debt (credit cards) and accelerate payments
Set a timetable
Set a timetable (for example, one to three years)
Rep Talking Points:
Explain that no matter which approach the person takes, it's important to keep making regular payments on other kinds of debt, such as student loans and mortgages
Explain that once the debt is eliminated, they can consider redirecting the money they've been using to pay off debt to other financial goals, such as saving for retirement
Continue making regular payments on other kinds of debt, such as student loans and mortgages
Continue payments
Once debt is eliminated, consider increasing retirement contributions toward a goal of 15%

32. COMPETING PRIORITIES Rep Talking Points:
Introduce the importance of prioritizing competing financial goals

33. COMPETING PRIORITIES: CONSIDERATIONS
IF POSSIBLE, KEEP SAVING FOR RETIREMENT!
Retirement vs. Emergency Reserve
Consider reducing retirement savings to the minimum
Build emergency reserve over one to two years
Consider increasing retirement savings back toward 15%
Consider reducing retirement savings to the minimum
Pay down credit card debt within three years
Consider increasing retirement savings back toward 15%
Retirement vs. Debt
Consider reducing retirement savings to the minimum
First build emergency reserve over one to two years
Then pay down credit card debt within three years
Consider increasing retirement savings back toward 15%
Emergency Reserve vs. Debt
Confirm that you are on track for retirement
If close to recommended benchmarks, consider reducing retirement savings
Contribute toward college down payment
Retirement vs. College Savings
Rep Talking Points:
Review the four scenarios presented on the slide, making sure attendees understand that retirement should always remain the top priority
Ask for questions and wrap up the presentation, offering any applicable tools or resources that can help them

34. MONITOR YOUR ACCOUNT ONLINE
Please add in any graphics you think are appropriate, like images of participant websites or account summaries:
Quickly view and access accounts and balances
Perform transactions
Check in on your progress toward retirement
Research investments
Log in wherever you are, whatever your device (if that is true)
Rep Talking Points:
Introduce the website as a resource for monitoring account and call out key features
Tie key features back to points made in the presentation, for example:
Set-up auto-services via “transactions”
Learn more about investment options via “investments”
Highlight responsiveness of site and promote mobile adoption
NOTE: Add additional features and benefits of website as appropriate

35. GETTING STARTED
Add screen images of enrollment/sign-up process to show how easy it is to get started.
[static slide—will not change]
Rep Talking Points:
Getting started in the plan is easy
We walk you through the process
Provide answers to common questions along the way

36. Save enough for retirement. IT’S YOUR FUTURE we’re here to help.
Rep Talking Points:
Emphasize that the more they educate themselves about the plan, the better they can prepare and determine their retirement readiness

37. Save enough for retirement IT’S YOUR FUTURE. we’re here to help.
Rep Talking Points:
Explain that they should start saving now to plan for retirement
Reiterate the importance of prioritizing retirement saving (and working toward the 15% savings goal)

38. Save enough for retirement. IT’S YOUR FUTURE. We’RE HERE TO help
Rep Talking Points:
Encourage participants to reach out with questions

39. Add your logo, telephone number,
/website
[static slide—will not change]
Rep Talking Points:
Provide participants with contact information
Leave this slide on the screen for attendees to write down contact information
CYLW0D36W 2/18

40. TO PLAN SPONSORS This presentation should only be used as a visual presentation for client meetings. This program should not be altered, printed, distributed, or posted for employees to access.
TO WEB MEETING ATTENDEES This web meeting may be recorded and posted for other employees to access. For security reasons, please do not speak or any personal information during this meeting. For example, you should not give your address, Social Security number, or account information during this web meeting.