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Turnkey Marketing Partnership Driving Efficiency and Creativity

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Presentation on theme: "Turnkey Marketing Partnership Driving Efficiency and Creativity"— Presentation transcript:

1 Turnkey Marketing Partnership Driving Efficiency and Creativity
Insert Client Logo Turnkey Marketing Partnership Driving Efficiency and Creativity

2 Our Focus Gain Control Leverage - Spend - $450 million - Brand
Increase Marketing ROI - Innovative solutions Gain Control - Spend - Brand

3 Results Easy, Efficient Program Management
User-friendly acquisition experience for employees Workflow considerations and approval options Just in case vs. Just in time fulfillment and distribution An Agency Without the Fees Matching products to your marketing call to action Proactively promoting the site and the program Control Your Brand Brand standards, brand placement, and product selection Manage product selection across locations Permission-based access

4 Proforma Snapshot The best of all worlds.
International support structure Personal service 750 locations, 38 years of experience $500,000,000 purchasing power Signed supplier partnerships 92% of top suppliers as ranked by ASI Superior quality and preferred pricing/service Social and Environmental Certification (SEC) Flexibility to align program with your needs The best of all worlds.

5 We Offer…Infinite Resources
Our Clients choose to work with us as their single-source marketing communications provider because we combine innovation, expertise and infinite resources to develop their brand. Employee Recognition. eLearning, Motivation & Safety Programs Online Company Store Development & Management Direct Marketing & Promotional Campaigns Inventory Management, Fulfillment, & Kitting Distribution & Warehousing Meeting, Events & Tradeshow Planning & Materials Website Development & Mobile Media Solutions Customer Incentive & Award Programs Brand Management, Print Services & Products, Promotional Products, Business Documents, Apparel & Uniforms Graphic Design Services

6 eCommerce Delivery User-friendly online experience for end users
PROecom Order Manage Track Report User-friendly online experience for end users Retain centralized control over budgets and brand Convenient, 24/7 access One source for all apparel and promotional merchandise Select category, review options, select product Customize product to need (e.g. variable data, size, color, etc.) Select payment and shipping option Place order in system; receive instant confirmation via

7 eCommerce Value-Adds On-Demand Inventory Brand Management
Collateral Management Cost Center Controls Electronic Newsletters Inventory Management On-Demand Inventory Online Forms Online Stationery Order Tracking Web-to-Print Items … And More

8 A Partner. Not A Vendor. Gain/Retain Control of Transactional
Spending Improve Workflow/Reduce Labor Costs Brand Management Why does it work? We assess: Opportunities to reduce transactional costs Areas to rationalize production methods Opportunities to reduce related costs Fulfillment and distribution costs Our tools that reduce labor costs associated with: Ordering Managing Tracking Reporting Paying for transactions Labor can add 20% to total cost of ownership This is our expertise We buy $500,000,000 Over 500 pre-qualified partners Based on configuration, capacity and geography Best-in-class workflow technology platform Currently managing eCommerce sites You’re the CEO – we monitor Permission-based systems Graphic standards maintained Manufacturing control features Manage color over multiple platforms What’s your brand awareness and identity worth? A Partner. Not A Vendor.

9 Today Tomorrow Results Robust, user-friendly site Active marketing
Lack of engagement Limited product offering Missed opportunities Today Robust, user-friendly site Active marketing Excitement and awareness Tomorrow

10 Rollout & Ongoing Growth
Assessment Planning & Design Dev & Set Up Implementation & Testing Reporting & Marketing Site can be operational within 10 – 15 days of final details

11 Centralized message, Universal reach
Promoting the Program Marketing the Site Our team develops communications to increase employee and customer awareness and education on the available programs/systems Continually bring innovative product ideas and program recommendations to the forefront of your projects – match products to your marketing calls to action Design services, logo development, brand management, online marketing, website support and more Centralized message, Universal reach Marketing Employees Admin Stores

12 Promoting the Program Marketing the Site
Just because you build it, doesn’t mean they’ll come Promote the site with 12-month marketing plan Announcement and follow-up s Customized campaigns e.g. “Did you know?” Monthly promotions and coupons Printed awareness and information material – e.g. posters, flyers, promotional goods Regular business reviews and educational webinars

13 Ongoing Growth and Success
Business Reviews with Your Administrators Project management and consulting Proactive issue resolution Overall program progress and goals Review actual performance Review spend analysis Analyze program data & identify trends Share relevant industry updates Discuss strategic opportunities Identify immediate goals & objectives Schedule “mini trade shows” and “lunch-n-learns” for new products Review and plan according to your marketing calendar

14 Unlimited Resources. One Point of Contact.
Increased Efficiency. Ongoing Innovation. Improve Workflows. Impact Your Bottom Line. Infuse Value Across Marketing Programs.

15 Appendix – Benefits and Services

16 Benefits: Manage Your Brand
The core of your success is your brand. It encompasses your mission, vision and corporate philosophy, all while representing the products and services you offer. Proforma helps maintain your brand through programs, marketing campaigns, production and fulfillment. Through integrated business solutions, we provide the communication tools that help tell your story. Your benefits: Seamless, consistent & cohesive communications Integrated business solutions Strengthen your brand One contact Infinite resources

17 Benefits: Save Time Your benefits: Total project management
Focus on the important things like growing your business, generating revenue and achieving your goals. Partnering with Proforma saves you time. Put your energy back where it belongs! We understand the value of your time and provide efficient services to fit your needs. Your benefits: Total project management Streamline outsourcing One contact Infinite resources

18 Benefits: Reduce Costs
Business connections are more important than ever. When you partner with Proforma, you connect to the power of a large global organization with the responsiveness of a local business. Our network includes over 500 Preferred Limited Partners. Your benefits: Preferred pricing Preferred service $500,000,000 in buying power CPSIA* standards One contact Infinite resources

19 Benefits: Streamline Resources
Your corporate resources are important to your bottom-line. Proforma streamlines your processes so you can run more efficient programs, helping you save time, money AND resources. Your benefits: Streamlined processes with no geographical boundaries Coordinated communications throughout your organization Minimize logistics challenges One contact Infinite resources

20 Promotional Products Hats & Accessories Apparel & Uniforms Awards
Bags / Backpacks Binders Corporate Gifts Desk Accessories Drinkware Food Gifts Giveaways Golf Accessories Hats & Accessories Lanyards & Badges Lifestyle Items Luggage Mousepads Planners / Journals Technology Items Tradeshow Incentives Writing Instruments … And More

21 Printing Services Kitting & Fulfillment Books / Magazines
Business Stationery Calendars Catalogs Print-on-Demand Direct Mail Pieces Event Programs Flyers Folders Greeting Cards & Invitations Kitting & Fulfillment Mailing Services Memo Pads & Journals Newsletters Packaging Point of Purchase Displays Signage & Banners Tickets & Passes Variable Data Printing … And More

22 Business Forms & Documents
Business Stationery Cards & Mailers Certificates Checks Financial Documents Inventory Forms Invoices Mailers Order / Business Forms Pressure Seal Items Receipts & Coupons Scratch-Offs Security Features Shipping Forms Statement Processing Tags & Labels Warehousing …And More

23 Multi/New Media Offering
3D Animation App Development Blog Development Copywriting Live Event Production Mobile Websites QR Codes & Text Messaging Script Writing Social Media Support Training Videos Video Production Virtual Publications Website Development Whiteboard Video Development … And More

24 Fulfillment and Distribution
Inventory Management Kit Building Force-feeds Marketing POP Rollouts Tradeshow Management Cycle Counts Centrally-Located Global Distribution Scalable Secure Climate-Controlled 24-Hour Dock to Stock Same Day Ship


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