1. HR On Demand Visual Toolkit
DRAFT
HR On Demand Visual Toolkit

2. Text Slide 1 HR On Demand Marketing and Communications Guide
This guide is to will help to ensure a smooth and effective HR On Demand (HROD) launch and rollout among global colleagues (with a “spill-over” effect on the HR community and managers)
HR On Demand will:
Simplify HR processes and give colleagues and managers greater ownership of HR processes, enabled by Workday- a best in class HR solution
Inspire radical simplification with a solution based on what’s possible vs. what is familiar
Be implemented with Go-Live date of May 1, 2017
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3. Text Slide 1 ONE Pfizer and ONE HR. Focused on the business.
Global Standardization
Simplified & Integrated HR Portal
Standard Service Center Support
Simplified Processes
Global Self-Service
Ensure Ease of Use & Accessibility
Enable Organizational Agility
Reduce Maintenance
Maximize HR Resources
Lower Cost & Maximize Investment
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4. Messaging
When talking and writing about the HR transition and the HR On Demand site,
Consider the "Why" as well as the "What" in your communications.
Why HR OnDemand?
Ensure Ease of Use & Accessibility
Enable Organizational Agility
Reduce Maintenance
Maximize HR Resources
Lower Cost & Maximize Investment
Why Workday?
Intuitive, reliable, simple, and mobile enabled
Improved organizational agility
Improved business decision
capability through workforce analytics
Regularly delivered vendor managed updates
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5. Colors
Text Slide 1
The Pfizer primary colors we chose to work with represent the most recognizable colors for Pfizer.
The circles at the right represent in size, the weight that should be considered when creating any new materials for the HR On Demand program.
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6. Typography
When creating graphics for HR On Demand communications, the Pfizer font FSAlbert can be used according to the Pfizer Brand Standards Manual.
Arial is the Pfizer system font to be used in electronic communications such as the copy for s, Word and PowerPoint documents to ensure compatibility on a users system.
For more information on using fonts for Pfizer materials, refer to the Pfizer Brand Manual.
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7. Design Styles 1. Graphics Only 2. Photography 3. Flat Design
The Pfizer On Demand campaign can be promoted in 1 of three design styles.
1. Graphics Only
2. Photography
3. Flat Design
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8. Design Styles - Graphic Only
The "Graphics Only" Style utilizes the Pfizer "dot" look and feel and also incorporates a curve element of previous Pfizer HR branding.
For more information about the "dot" style, you can refer to the Pfizer Brand Manual.
Upper left
Upper right
Center
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9. Design Styles - Graphic Only Design Samples
Plasma Screen
Poster
Template
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10. Design Styles - "Photography" Samples
The "Photography" Style uses images that focus on the device and website rather than on the user. It also can incorporate the "dots" icons.
The screen shots of the HR On Demand and the Workday sites should be incorporated onto the devices.
This photography style will translate well for global markets.
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11. Design Styles - "Photography"
The "Photography" Style uses images that focus on the device and website rather than on the user.
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12. Design Styles - "Flat Design"
3. The third style is named "Flat Design". It uses illustrations to depict devices and people.
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13. Templates Templates are available for use at papirfly.com.......
We will need log in and usage information from papirfly here.
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14. Word Templates
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15. PowerPoint Template
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16. E-newsletters
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17. Flyers
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18. Posters
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