1. ULTIMA Ride Control Products
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2. Outline: Factory Background Quality Control
2011 Sales by Geographic Region
Key Customers
The Factory
R & D Capabilities
Shock Design
Testing Procedures
ULTIMA Features and Benefits
Independent Laboratory Results
Packaging

3. The Largest Shock Absorber and Strut Assembly Manufacturer in China

4. I. Factory Background Company was founded in 1986
Shock Absorber and Strut Assembly
production began in 1991.
Factory is headquartered in Zhejiang
Province China.
Total number of employees at the factory
is 850.
Product Range: Over 600 sku’s available through our US Stateside program. And there are over 1500 sku’s available through our Direct Import program.
Annual production is 6,000,000 units.

5. II. Quality Assurance Capability
Ultima is staffed with a large Quality Management Department consisting of 78 Dedicated Quality Management Personnel.
ISO/TS16949 and TUV / SUD Certified
Ultima research and development headed by Gary Rayfield, former Ferrari suspension engineer, with over 35 years experience in ride control and suspension design.

6. III2011 Distribution By Geographic Region

7. IV. Key Customers CHINA (5%) INTERNATIONAL (95%)
Changfeng Liebao Motors (OEM)
Yangzi Motors (OEM)
INTERNATIONAL (95%)
General Motors (USA)
AC Delco (International)
Federal Mogul (Europe)
Monroe (Europe)
Meyle (Europe)
Autopart International (USA)
Arvin Meritor / Gabriel (USA)
Quinton-Hazelton (Europe)
WABCO (Europe)

8. V. Production Facilities
18 Assembly Lines in Yuhaun & Shengzhou
Utilizing “Lean Manufacturing” System
Manufacturing Different P/N at the same time
Yuhuan (Headquarters)
On line since 1999
2010 production 5,000,000
2011 production 5,500,000
Ningbo
On line February 2011
2011 production 1,500,000
8,500,000 pieces annual capacity

9. VI. R&D Capabilities (Cont.)
OEM R&D processes in place
ULTIMA collaborates with Major Universities and Institutions to develop New Technology, Processes, and Products
45 Employees Devoted to R&D Developing Up To 100 New Part Numbers Per Month

10. VII. Shock Design
ULTIMA Evaluates and Determines (vehicle specific) the Required Dampening and Rebound forces to return the vehicles ride performance to at a very minimum the vehicles OE standard.
Including:
Tube Pressure
Piston Control
Rebound Shim Stack
Rebound Discs
Piston Control Down
Compression Shim Stack

11. VIII. Testing Procedures
Multi-Function Shock Absorber Bench Test
Durability Bench Test
Material / Component Performance Test Equipment
Salt Spray Test Chamber
High-Low Temperature Chamber

12. IX. ULTIMA Features and Benefits
Twin Tube Design
Multi-Stage Valving
Micro-Smooth Double Chromed Shaft
Teflon® Band
Seamless Working Cylinder, Mounts, and
Sleeves
Cold Drawn Extruded Steel Tubes
Left and Right Specific Strut Part Numbers
Strut Brackets and Mounts Match OE

13. IX. ULTIMA Features and Benefits (Cont.)
Vehicle Specific Components & Valving
Each Unit is Calibrated to Compensate for
Worn Suspension Components
Designed to Meet or Exceed OE Performance
Nitrogen Pressurized to Eliminate Foaming
and Cavitation

14. X. Independent Laboratory Results
Valve design is very durable.
Dimensionally and Metallurgically, the shafts are equal to or better than US OE Manufacturers.
Visual Quality showed that the viewed dampers are as good as most OE dampers. External appearance of all units (finish, visual quality of welds and brackets) was equally as good.

15. X. Independent Laboratory Results
Ultima’s Design process is to copy dimensions and force characteristics of the ‘market leader’. This ensures adequate mechanical strength and appropriate vehicle ride performance.
Long term durability tests show the following:
The quality of the Ultima shafts are comparable to OE units.
The seals are produced by a respected OE manufacturer with a design very typical of those found in the vast majority of dampers on the market today.

16. XI. Packaging Tube Color Tube Stamp Sticker on Outer Tube
Specific Box Label
Specific Box

17. Why Ultima?
Unique opportunity for all customers to enter into a new category and improve their margin and market share significantly.
KYB and Monroe margins bring a WD a margin between 26% - 32%. If a WD utilizes the Ultima one price for all strategy of $54.95 on struts they can make a margin in the low to mid 40%’s!
Ultima appeals to a market that is not currently being catered to by either KYB or Monroe. You will gain ride control market share without significant degradation to your KYB or Monroe purchases.
Best value on the market:
Top Quality
Best Coverage
Very Competitive Price

18. ULTIMA Ride Control Products
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