1. AVIS BUDGET GROUP
PREFERRED AND FASTBREAK PROGRAM UPDATES

2. Key Points
Customer Led. Service Driven.
Exciting changes are coming to the Avis Preferred and Budget Fastbreak programs.
Avis Preferred is being enhanced in the US and Canada to bring more control, flexibility and joy on the road for our customers.
The enhanced Avis Preferred program includes everything our customers have been asking for and more.
Budget Fastbreak is being enhanced in the US and Canada to bring star treatment to our customers.
The enhanced Budget Fastbreak program will introduce a new level of service benefits to help the Fastbreak member get the most out of their travel with Budget.
These enhancements can impact our JD Power overall customer satisfaction rating and influence new customer acquisition, retention, and increase brand loyalty.
2 | Avis Budget Group Loyalty Messaging
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3. Program Strategy
Customer Led. Service Driven.
Leveraging the tier structure we own and operate today and building upon our current program benefits will help:
Drive to deliver a best in class loyalty program
Strengthen the value of program enrollment and engagement
Position Avis & Budget brands more competitively
Promote global consistency
Inspire greater brand loyalty
2 | Avis Budget Group Loyalty Messaging
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4. The primary enhancements will be…
Program Changes
The primary enhancements will be…
AVIS Tier and Reward Migration.
CURRENT
FUTURE
Non Tier Wizard
AVIS Preferred
AVIS First
AVIS President’s Club
AVIS Chairman’s Club
Non Tier Wizard
AVIS Preferred
AVIS Preferred Plus
AVIS President’s Club
AVIS Chairman’s Club
NEW Preferred Points
NEW Preferred Points
Reward Coupons
becomes
NEW Preferred Points
NOW Earnable
NEW Preferred Points
Avis First reward coupons will be phased out.
3 | Avis Budget Group Loyalty Messaging
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5. The primary enhancements will be…
Program Changes
The primary enhancements will be…
Budget Tier Migration.
CURRENT
FUTURE
Non Tier Rapid Rez
Fastbreak
No current tier
Optimum
Non Tier Rapid Rez
Fastbreak
Fastbreak Star
Driver’s Circle
NEW Earnable
becomes
4 | Avis Budget Group Loyalty Messaging
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6. Equivalent tiers in the future state.
Program Comparison
AVIS & Budget Tier Comparison.
FUTURE
FUTURE
Non Tier Wizard
AVIS Preferred
AVIS Preferred Plus
AVIS President’s Club
AVIS Chairman’s Club
Non Tier Rapid Rez
Fastbreak
Fastbreak Star
No equivalent Tier
Driver’s Circle
Previously Avis First
NEW Earnable
NOW Earnable
Previously Optimum
Service levels are available to North America (US & Canada) resident Avis Preferred members.
5 | Avis Budget Group Loyalty Messaging
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7. Customer Benefits AVIS enhanced service benefits and new rewards.
AVIS Preferred Program
AVIS Preferred
AVIS Preferred Plus
AVIS President’s Club
AVIS Chairman’s Club
Free Enrollment
Earnable
Earnable/Invitation
Invitation Only
Rental preferences on file
Skip Lines
Select & Go
Exclusive offers
1 car class upgrade (based on availability)
Preferred Plus dedicated reservation /customer service line
2 car class upgrade (based on availability)
Guaranteed Car (with 48-hour advance reservation)
President’s Club dedicated reservation /customer service line
Nearest exit in Preferred section
Complimentary upgrade to best available car
Guaranteed Car
Meet-and-Greet Service
Personal return valet service
Chairman’s Club 24/7 dedicated reservation/customer service line
Cars nearest the exit
Pre-printed MRA if enrolled in Preferred
Eligible for Avis Preferred Plus & President’s Club
Eligible to earn AVIS Preferred Points OR Frequent Traveler Points
Eligible for Avis President’s Club
Exclusive access to AVIS brand promotions
Up to 30% off international rates (valid in participating locations)
Spouse privileges upon request
Eligible for Bonus Points & Promotions
AVIS PREFERRED POINTS PROGRAM
Customers who enroll in the Preferred Program and opt-in for Preferred Points at avis.com are eligible to earn and redeem points for rewards. Customers earn one point for every eligible dollar spent on base rentals and two points for every dollar spent on ancillary products.
NEW
NEW
NEW
NEW
NEW
NEW
6 | Avis Budget Group Loyalty Messaging
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8. Budget Driver’s Circle NEW Tier & Service Benefits
Customer Benefits
Budget enhanced service benefits.
Budget Fastbreak Program
Budget Fastbreak
Budget Fastbreak STAR
Budget Driver’s Circle
Free Enrollment
Earnable
Invitation Only
Faster Reservations
Counter bypass
Choice of car (12 US APO locations)
Designated Fastbreak parking stalls
Priority Return (E-receipt required)
Special offers
1 car class upgrade (based on availability)
Dedicated reservation /customer service line
Upgrade to best available car
Guaranteed Car
Meet-and-Greet Service
Personal return valet service
Dedicated reservation/customer service line
Nearest exit in Fastbreak section
Free car delivery within 25 miles of participating Budget locations in the US and Canada
Pre-printed MRA if enrolled in Fastbreak
Spouse privileges upon request
Eligible for Budget Bucks
Customer must complete online registration form for enrollment into the Fastbreak Program.
Rent. Earn. Save. Repeat.
NEW
NEW
NEW Tier & Service Benefits
7 | Avis Budget Group Loyalty Messaging
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9. Implementation Timeline
PROGRAM RATIONALE
2014
OCTOBER - NOVEMBER
END OF Q4
LOYALTY PROGRAM LAUNCH
AVIS & Budget Tier Migration
AVIS Preferred Points
Foundational Training
eLearning ABG module
Avis Preferred & Budget Fastbreak Programs Sales and Customer Service Training
Instructor Led
8 | Avis Budget Group Loyalty Messaging
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10. Program Information Avis Preferred Program Budget Fastbreak Program
Customers interested in more information can visit these websites.
Avis Preferred Program
Visit avis.com/avispreferred
Budget Fastbreak Program
Visit budget.com/budgetfastbreak
9 | Avis Budget Group Loyalty Messaging