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What do colors really mean?
Color Associations What do colors really mean?
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RED What are some other words for the color red? Write them on the smart board.
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How would readers or listeners react to these color names?
What associations will they make? What would you expect from a can of paint named after these colors? Why would a paint company use one of these names for their products? What kind of buyer would they be trying to attract?
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RED Red is often associated with the following ideas/feelings:
Aggressive Boldness Courage Danger Energetic Excitement Extreme Force Impulsive Leadership Love Masculinity Passion Physical strength Power Self-confidence
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PINK Pink is often associated with the following ideas/feelings:
Admiration Appreciation Femininity Gratitude Health Love Marriage Spring Sympathy
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ORANGE Orange is often associated with the following ideas/feelings:
Aggression Arrogance Balance Bold Danger Decreases hostility and irritability energy Desire Enthusiasm Equality without power and control Gaudiness Order Over emotion Playfulness Warning
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YELLOW Yellow is often associated with the following ideas/feelings:
Cheerfulness Cowardice Deceit Dishonesty Friendship Greed Happiness Hazards Hope Idealism Joy Optimism Sociability Stimulates memory Weakness Wealth (gold) Wisdom
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GREEN Green is often associated with the following ideas/feelings:
Balance Compassion Envy Fertility Generosity Growth Harmony Health and prosperity Hope Inexperience Jealousy Refreshment Rejuvenation Relaxation and comfort Sincerity Vigor Wealth Youth
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BLUE Blue is often associated with the following ideas/feelings: Calm
Cleanliness Confidence Conservatism Dependable Depression Friendliness Harmony Idealism Loyalty Peace Refreshing Soothing Strength Tranquility Truthfulness Unity Wisdom
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PURPLE Purple is often associated with the following ideas/feelings:
Creativity Enlightenment Exaggeration Imagination Mourning Mystery Passion Philosophical Pride Romance Royalty Sensuality Spirituality Surprise Wealth Wisdom
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BLACK Black is often associated with the following ideas/feelings:
Aloofness Anger Anonymity Dignity Elegance Evil Fear Formality Intimidation Mourning Mystery Power Rebellion Remorse Sadness Seriousness Sophistication Unhappiness Wealth Worldliness
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WHITE White is often associated with the following ideas/feelings:
Cleanliness Cowardice Fearfulness Humility Innocence Peace Purity Reverence, Security Simplicity Surrender Unimaginative Youth
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GREY Grey is often associated with the following ideas/feelings:
A sense of discipline Balance Boredom Decay Decrepitude Dullness Elegance Formality Guarded behavior Humility Intelligence Lacks assertiveness Pollution Respect Reverence Stability Subtlety Wisdom
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BROWN Brown is often associated with the following ideas/feelings:
Calm Comfort Dependability Depth Dullness Filth Friendliness Heaviness Nature Poverty Richness Roughness Simplicity Solidarity Stability Steadfastness Tradition Warmth Wholesomeness
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Character Trace! You will need 7 pieces of paper.
On the top of each piece of piece of paper write one of the following characters: Daisy Buchanan, Jay Gatsby, Tom Buchanan, Nick Carraway, Myrtle Wilson, George Wilson, and Jordan Baker.
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For each character you will:
Divide your paper into 4 sections. In the top right section, you will give a detailed description of the character: age, job, relationships, personality, physical characteristics, etc. In the bottom right section, you will include direct quotations from the novel about/from the character along with your analysis of these quotes. Examples should be cited correctly. In the top left section, provide examples of colors that are associated with each character. Examples should be in quotes and cited correctly. In the bottom left section, provide an in-depth analysis of how the various connotations for the color apply to the character, using the character’s thoughts, words, and actions as evidence. Make sure you explain how the color imagery helps a reader gain a deeper understanding of the character. An example of a properly cited quotation: “In my younger and more vulnerable years my father gave me some advice that I’ve been turning over in my mind ever since” (Fitzgerald 5).
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