1. By Josh Bubel Zhiheng wang Chengzhong wu Hengkai zhou
Nokia
By Josh Bubel
Zhiheng wang
Chengzhong wu
Hengkai zhou

2. Executive summary

3. History

4. S W O T
Strengths
Weakness
Opportunities
Threats

5. Industry analysis 49% net sales from mobile phones
21% net sales from multimedia
4% net sales from enterprise solution
26 net sales from Nokia Siemens Network

6. competitors
Sony-Ericsson
Motorola
Samsung
Dopod

7. Corporation current situation
Net Profit in EURm
Net Profit in EURm
Increase 67%

8. Expansion during 2007-2008 Sep 2007 purchased ENpocket
Jan 2008 purchased Trolleth
2008 purchased Navtep loudeye and twango

9. Why purchased these companies
the mobile internet strategy
Including music on mobile internet, the navigation and mobile internet platform to make friends

10. Short term and Long term Recommendations

11. Short term
Getting well relationships with the telecommunications companies.
More advertizing and more interacting with consumers.
Release more kinds of mobile phones.

12. Long term
Acquire more kinds of technologies to maintain his No.1.

13. Conclusion