1. INTRODUCTION DIGITAL MARKETINGDIGITAL MARKETING IS A WAY OF MARKETING THE BRANDS OR THINGS BY USING DIGITAL MEDIA SUCH AS MOBILE PHONES, INTERNET, COMPUTERS ETC. DIGITAL MARKETING IS VERY COMPREHENSIVE FIELD AND IT IS HAVING GREAT OPPORTUNITIES OF CAREER. EXLTECH PROVIDES AN EXCLUSIVE TRAINING PROGRAM FOR DIGITAL MARKETING WITH 100% PLACEMENT GUARANTEE. EXLTECH IS A WELL KNOWN INSTITUTE IN PUNE FOR TRAINING AND PLACEMENTS. THE TRAINING SERVED BY EXLTECH IS VERY HELPFUL FOR STUDENTS TO EQUIP THEMSELVES ACCORDING TO INDUSTRY REQUIREMENTS. Digital Marketing Course by ExlTech Pune|100% Placement|Certifications

2. Search Engine Optimization (SEO) Search Engine OptimizationSearch Engine Optimization is a process of generating traffic from the free, natural search results. There are two major parts of SEO namely crawling and indexing. SEO ranks the website and improves traffic with the help of unique and quality content and keywords.

3. 1) SHOWS RESULT IN A VERY SHORT DURATION DIGITAL MARKETING USES ONLINE MARKETING STRATEGIES FOR PROMOTION OF A BUSINESS IT IS SHOWING A RESPONSIVE RESULT IN A VERY SHORT TIME SPAN. 2)WORLDWIDE INTERACTION USING DIGITAL MARKETING WE CAN RAISE OUR BUSINESS WORLDWIDE WITHOUT TAKING MORE EFFORTS BECAUSE IN DIGITAL MARKETING WE ARE DEALING WITH ONLINE BUSINESS STRATEGIES, TELEVISION AND SOCIAL NETWORKING SITES. 3) QUICKER PUBLICITY DIGITAL MARKETING GAINS HIGH PUBLICITY IN A VERY SHORT DURATION BECAUSE OF WAYS OF INTERACTIONS. IT KEEPS TRACK THAT WHICH ADD OR PRODUCT MORE POPULAR AND VICE VERSA. Why to Choose Digital Marketing ?

4. Placement CAN I OPTIMISE MY WEBSITE ON MY OWN? One can surely perform search engine optimization on their own. It may be an easy process if the company is a small scale industry and has limited reach and operations. But, when it comes to expertise and guaranteed results, an entrepreneur may not be able to achieve the desired outcome. http://www.exlt ech.in/contact.h tml

5. Google Analytics Google analytics is a service offered by Google that tracks and reports traffic of the particular website. It was started by Google in 2005. Initially it was a premium service used by enterprise users, now it is available in free trials. It enables organization to analyze data from all points of interaction in one place to understand the customer’s review. ExlTech is a best training and placement institute for Digital marketing, they conducts Google analytics sessions in the training with practicals.

6. Off page optimization & On page optimization Off page optimization is very important technique used to rank your website in Google Search Engine results. On page SEO refers to all measures that are taken directly within the website to improve and earn more traffic in search engine results.