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MKT 593 Education Begins / tutorialrank.com. MKT 593 Week 1 Strategic Marketing Plan Innovation and Marketing For more course tutorials visit

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Presentation on theme: "MKT 593 Education Begins / tutorialrank.com. MKT 593 Week 1 Strategic Marketing Plan Innovation and Marketing For more course tutorials visit"— Presentation transcript:

1 MKT 593 Education Begins / tutorialrank.com

2 MKT 593 Week 1 Strategic Marketing Plan Innovation and Marketing For more course tutorials visit www.tutorialrank.com MKT 593 Week 1 Strategic Marketing Plan Innovation and Marketing Write a 700- to 1,050-word paper explaining the role of innovation in marketing and develop an innovative idea for the Week 6 final assignment. MKT 593 Education Begins / tutorialrank.com

3 MKT 593 Week 2 Environmental Analysis Worksheet For more course tutorials visit www.tutorialrank.com MKT 593 Week 2 Environmental Analysis Worksheet Choose a product for an environmental analysis. (This may or may not be your Week One choice.) Research an environmental analysis for your selected product. MKT 593 Education Begins / tutorialrank.com

4 MKT 593 Week 3 Ethical Issues For more course tutorials visit www.tutorialrank.com MKT 593 Week 3 Ethical Issues Research and analyze the ethical issues that may be encountered not only in marketing a product but in conducting market research. MKT 593 Education Begins / tutorialrank.com

5 MKT 593 Week 4 Signature Assignment Strategic Marketing Plan Description For more course tutorials visit www.tutorialrank.com MKT 593 Week 4 Signature Assignment Strategic Marketing Plan: Marketing Plan Description What is a Signature Assignment? MKT 593 Education Begins / tutorialrank.com

6 MKT 593 Week 5 Major Marketing Weaknesses For more course tutorials visit www.tutorialrank.com MKT 593 Week 5 Major Marketing Weaknesses Read and Review the text’s “Major Marketing Weaknesses” table in Chapter 23. Identify three to five examples from the real world and describe them – they can be both examples of committing the deadly sins, or avoiding them. MKT 593 Education Begins / tutorialrank.com

7 MKT 593 Week 6 Innovative Product Plan Presentation For more course tutorials visit www.tutorialrank.com MKT 593 Week 6 Innovative Product Plan Presentation Your goal is to “sell” your strategic marketing plan by persuading your audience into adopting it; therefore, keep the focus of the presentation on only the highest value or most critical key points which would assure them that your plan will succeed. MKT 593 Education Begins / tutorialrank.com

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