Download presentation
Presentation is loading. Please wait.
Published bymarshall parker11 Modified over 6 years ago
1
BRM 353 Teaching Effectively-- snaptutorial.com
2
BRM 353 All Assignments For more classes visit www.snaptutorial.com BRM 353 Week 1 Loyal Customer Worksheet BRM 353 Week 2 Product Brand Development Phase I (2 PPT) BRM 353 Week 3 Product/Brand Development Phase II (2 Papers) BRM 353 Week 3 Product Life Cycle Analysis Paper (2 Papers) BRM 353 Week 4 Boston Consulting Product Matrix (2 Papers)
3
BRM 353 Teaching Effectively-- snaptutorial.com BRM 353 Week 1 Loyal Customer Worksheet For more classes visit www.snaptutorial.com BRM 353 Week 1 Loyal Customer Worksheet Complete the Loyal Customer Worksheet. Cite all sources according to APA formatting guidelines. Click on the Assignment Files tab to submit the worksheet. Select a brand in which you are familiar and/or are a loyal consumer (This will be the basis for future assignments).
4
BRM 353 Teaching Effectively-- snaptutorial.com BRM 353 Week 2 Product Brand Development Phase I (2 PPT) For more classes visit www.snaptutorial.com This Tutorial contains 2 Presentation BRM 353 Week 2 Product Brand Development Phase I Students will be working in their Learning Team as a development team, creating and developing their own brand/product throughout the remainder of the course. For the first phase of development: Identify the target market.
5
BRM 353 Teaching Effectively-- snaptutorial.com BRM 353 Week 3 Product Brand Development Phase II (2 Papers) For more classes visit www.snaptutorial.com This Tutorial contains 2 Papers BRM 353 Week 3 Product/Brand Development: Phase II Continue development of your product or brand in your Learning Team. Research a brand that recently faced a crisis. For example: issues related to labor relations, competition, litigation, minimum wage, bankruptcy, financial constraints, generational marketing, etc.
6
BRM 353 Teaching Effectively-- snaptutorial.com BRM 353 Week 3 Product Life Cycle Analysis Paper (2 Papers) For more classes visit www.snaptutorial.com This Tutorial contains 2 Papers BRM 353 Week 3 Product Life Cycle Analysis Paper Refer back to the brand chosen for the Week 1 assignment. In 700- to 1050-words: Identify where the brand is in the product/brand life cycle (introduction, growth, maturity, decline) and support your position with specific examples and research.
7
BRM 353 Teaching Effectively-- snaptutorial.com BRM 353 Week 4 Boston Consulting Product Matrix (2 Papers) For more classes visit www.snaptutorial.com This Tutorial contains 2 Papers BRM 353 Week 4 Boston Consulting Product Matrix Research the Boston Consulting Product Matrix. Imagine that you are a consultant within the industry. Prepare a 350- to 525-word implementation memo detailing how the Boston Consulting Product Matrix is used and how it should be applied to your team’s brand. Cite all sources according to APA formatting guidelines.
8
BRM 353 Teaching Effectively-- snaptutorial.com BRM 353 Week 4 Brand Audit Presentation For more classes visit www.snaptutorial.com BRM 353 Week 4 Brand Audit Presentation Refer back to the brand chosen for the Week 1 assignment. Conduct a brand audit for the brand using the Rolex Brand Audit as a guide from Chapter 8. Create a 10- to 15-slide PowerPoint® presentation to deliver your brand audit. Include the following: Background Brand Inventory
9
BRM 353 Teaching Effectively-- snaptutorial.com BRM 353 Week 5 Brand and Product Management Scenario Analysis Paper (2 Papers) For more classes visit www.snaptutorial.com This Tutorial contains 2 Papers BRM 353 Week 5 Brand and Product Management Scenario Analysis Paper Refer back to the brand chosen for the Week 1 assignment. Discuss each of the following questions in 175 to 350 words each: How is your brand marketed in different countries? Does it use a standardized or customized approach? Assess your brand’s global branding success against the T
10
BRM 353 Teaching Effectively-- snaptutorial.com
Similar presentations
© 2025 SlidePlayer.com. Inc.
All rights reserved.