1. Unit Popcorn Teams
Welcome & Thank You!

2. 2017 POPCORN UNIT COMMISSIONS $1,100,000
It’s For The Scouts
2017 POPCORN UNIT COMMISSIONS $1,100,000
Scouts fundraise to earn their own way in Scouting. Provides them the opportunity to fund their entire year in Scouting.
Provides units the funding needed to execute a successful program year.

3. Why We Sell Popcorn
$190,000 Cub Scout Pack: Why We Sell Popcorn

4. Set Your Goal Your Unit goal should be based on every
Scout earning their Ideal Year of Scouting.
What is the Ideal Year of Scouting?
It’s your Unit’s calendar of Adventures and Events, such as Campouts, Day Trips, Blue & Gold, Pinewood Derby, and more!
Provide each Scout with the
experience of a lifetime. What do your Scouts want to do?

5. Set Your Goal What is your Ideal Year of Scouting?
Popcorn goals should be based on your budget to fund your budget with one fundraiser.
How much Popcorn will each Scout sell to earn their way?

6. Scout Goal of $1,000
Your Scouts can sell $1,000 and earn an entire year of fun filled Scouting programs with only three easy steps:
Scouts work four 2-hour solo Show n Sell shifts. Scouts average $100/hr.
$800
Scouts sell door-to-door to their neighbors for about two hours.
$200
Scouts record online orders from family and friends, where on average, Scouts recorded $165 in 2017!
$165
Goal Achieved
$1,165

7. Unit Goal of $30,000
A Unit with 30 Scouts can sell $30,000 in Popcorn.
Book two stores for Show n Sells on Thursdays, Fridays, Saturdays, and Sundays throughout your sale.
Each Scout sells door-to-door to their neighbors for about two hours.
Scouts sell online to friends and family. The average online sale is over $65! It only takes two sales per Scout to make a big difference in your sale.

8. HOW DID A CUB SCOUT PACK SELL $190,000 WITH 85 SCOUTS?
How They Did It
HOW DID A CUB SCOUT PACK SELL $190,000 WITH 85 SCOUTS?
Built A Team
Shared ideas and shared efforts
Planned the sale like a business
Show & Sell Focus
One Scout and one parent per shift
Four shifts per Scout
Used Technology
Online Show n Sell schedule
Accepted credit cards
Individual sales tracking
Parent Buy-In
Character develop program
One fundraiser a year: no dues
Committed to 8-10 hours of their time
Motivated Scouts
Added unit prizes to what council is providing
Recognition of top sellers:
THE PIE IN THE FACE

9. Training Videos POPCORN TEAM TRAINING 24 VIDEOS (40 MINUTES)
Videos at trails-end.com
Developed by Team that sold $190,000
Focused on Show n Sell/Show n Deliver
No login required; watch anytime
24 VIDEOS (40 MINUTES)
Team Building & Planning
Ways to sell
Show n Sell basics
Booking locations
Scheduling shifts
Merchandising a table
Training Scouts & Parents
Show n Deliver basics
Kick-offs
Logistics of the sale
Financial best practices
And much more on trails-end.com

10. Want More Help? Facebook Group Connect with other Kernels Share ideas
Stay up-to-date
Ask questions – get answers!
There are more tools available to you. We have a Facebook Group, and Sean from Pack 2017.
New Council Popcorn Page
crossroads.trails-end.com
Everything you need to run your sale
Visit frequently for answers
Planning Session
The Team from Pack 2017 are committed to your Unit’s success.
Get one-on-one help from the Pack 2017 Team. Setup a time now!

11. Unit Commission 32% Base + 1% Attend Ideal Year of Scouting Training
+ 1% Attend Popcorn Training
+ 2% Increase over 2017
+ 2% Sell $20,000 - $29, or --
+ 3% Sell $30,000 - $39, or --
+ 4% Sell $40,000 or more
40% TOTAL POSSIBLE
+ 3% Prize opt-out (Troops only)
Bonus commissions will be reflected on your final Unit Invoice at the end of the sale.

12. Products

13. Scout Incentives

14. Scout Champions
Unit Leader Instructions – Scout Champions Prize Program

15. Top Seller Bonuses

16. WHAT IT TAKES TO BE A TOP SELLER
No Dues / Free Camp
Money raised for Council and Unit
Unit Incentive(s)
Scout Champions - $150 Amazon.com Gift Card
Bonuses:
Trail’s End Scholarship
Monster Jam or Kentucky Kingdom
LEGO 2 Movie
$750 Club
Online Prize - $17.50 Amazon.com Gift Card
Scouts work ten 2-hour solo Show n Sell shifts. Scouts average $100/hr.
$2,000
Scouts sell door-to-door to their neighbors for about four hours.
$400
Scout records five to six online orders from family and friends, where the average order value was $65 in 2017!
$350
Goal Achieved
$2,750

17. Top Seller Commitment ASK FOR COMMITMENTS AT YOUR KICKOFF
Set Scout goals based on a time commitment (minimum of 8 hours).
For Top Sellers, the time commitment is typically larger… more like 20 hours or 10 two-hour storefront shifts.
At your Kickoff, encourage Scouts to sign a top seller pledge to do their best and do 10 shifts. For committing at the Kickoff, Scouts can pie a leader in the face that night.

18. Patch Set COLLECT ALL 6 The Mad Scientist Crunchula Frankenpop
Caramel Mummy
Choco Wolf
Salted Carly

19. Scout Training Video
Scout Popcorn Sales Training

20. Scout Popcorn Festival
Where: Camp Belzer
When: August 19 / 1:00-4:00
Free event; 2nd year
Popcorn training for scouts
Scouts rotate between stations:
Training stations
Taste Popcorn
Prizes / Set Goals
Much more…
Fun stations
BMX Trick Show

21. Online Fundraising
OVER $12 MILLION RAISED ONLINE FOR SCOUTING ADVENTURES
HOW IT WORKS
Scouts can start their adventure by registering at Trails-End.com
Step 1:
Create Your Online Fundraising Page
It takes less than 10 minutes to register, personalize your Scout page, and start selling.
Step 2:
Share with Family and Friends
Our built-in sharing capabilities via , social, and text message make sharing easier than pitching a tent.
Step 3:
Receive
Support
Family and friends visit your fundraising page, where the average order value is $65, and place orders on your behalf.
Step 4:
Track Your Online Fundraising Orders
See who’s supported your fundraiser, send them thank you s, and request additional support.

22. ONLINE POPCORN FUNDRAISING PLATFORM FOR SCOUTS
Online Fundraising
ONLINE POPCORN FUNDRAISING PLATFORM FOR SCOUTS
BENEFITS
Reach friends & family outside of your community
Orders are 4 times greater than face-to-face sales
The average online order value is $65
The average sales per Scout is $165
Incentives for Scouts and units
Products are delivered directly to the consumer
Scouts have the ability to fundraise year round
FEATURES
Only takes 10 minutes for a Scout/parent to register and start selling
Personalized Scout webpage
Built-in sharing capabilities via , social, and text message
Mobile friendly and easy to sell on the go
Scout and unit sales leaderboard
Real-time sales reporting for Scouts and unit leaders
It’s easy and convenient to use
Safe and secure

23. Show N Sell App KEY FUNCTIONALITY SCOUTS LEADERS
Scouts register a Trail’s End Scout account
Sign-up for unit scheduled storefront shifts
Record cash and credit card sales at storefronts and Wagon Sales
Built-in credit card processing
$0.25 per credit card transaction – a better deal than Square!
View sales history
Invite Scout families to create accounts
Create, schedule and manage storefront sites and shifts
Check out/in popcorn inventory and cash to storefront sites and Scouts
View real-time, mobile-enabled, dashboard reporting
Download detailed sales reporting for storefront, wagon, and online sales.

24. Scout App Training
Scout Tutorial – Trail’s End App

25. Leader App Training
Unit Leader Sale Management in TE.com

26. Key Dates 8/1: Online sales begin to count towards Fall Sale prizes
8/6: Aug order due
8/19: Scout Popcorn Festival
8/23-24: Aug order pickup
8/25: Sale begins
Tuesday pickup/return days at Camp Belzer and IDS from 1-6pm
8/28
9/4
9/11
9/10: Sept order due
9/20-21: Sept order pickup
Tuesday pickup/return days at Camp Belzer and IDS from 1-6pm
9/25
10/2
10/21: Sale ends
10/23: Final popcorn returns day
10/28:
Last day to submit unit transfers
Prize order due
Oct unit order due
11/16-17: Oct order pickup
11/20 & 27, 12/4 & 11: Cash & carry
11/30: Final payment due
Integrated Distribution Services (IDS) warehouse in Plainfield (by the Airport) for Tuesday pickups

27. What Next? Book storefronts based on your sales goal
$250 avg/two hour shift x # of shifts booked = sales $ goal
One Scout / one parent allows you to think outside the box and try new locations.
Set up your storefronts at trails-end.com so Scouts can begin to request shifts.
Product Kits for door-to-door: determine the kit value
Promote the Scout Popcorn Festival (on 8/19) to your families.
Place your August order (due by 8/6)
Prepare for your Kickoff:
Have computers for Scouts to create their Trail’s End accounts
Have your families download the Trail’s End Scout App
Have your families request Show N Sell shifts through the App
Focus on Parent buy-in
Training focus: How to run a successful storefront
Have fun!

28. Support
CONTACT INFO
Kevin Fife: Council Kernel
Resources: crossroads.trails-end.com
Customer service: Go to crossroads.trails-end.com and click the “Need Help?” link
Adam Walden: Staff Advisor
(317)
Crys Gilliatt: Co-Staff Advisor
(317)

29. Support YOU MAY ALSO HEAR FROM OUR UNIT SPECIALISTS Alex Alcalde
(317)
Candice Flagg: District Kernel
(317)
Resources: crossroads.trails-end.com
Customer service: Go to crossroads.trails-end.com and click the “Need Help?” link
Therese Howell
(317)

30. Why Trail’s End OVER $4 BILLION RAISED FOR SCOUTING SINCE 1980
We have partnered with Boy Scouts of America Councils and Units to raise the funds needed to deliver the promise of Scouting for over 37 years.
Thank you!
OVER $4 BILLION RAISED FOR SCOUTING SINCE 1980