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Optimizing Your LinkedIn profile

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Presentation on theme: "Optimizing Your LinkedIn profile"— Presentation transcript:

1 Optimizing Your LinkedIn profile
Presented by Alison Hector

2 Why Use LinkedIn? Your peers are using it Superb networking tool
Ability to make connections that would otherwise go undetected A number of recruiters solely use LinkedIn

3 Jobvite’s 2016 Recruiter Nation Report

4 Jobvite’s 2016 Recruiter Nation Survey

5 What is LinkedIn? Social network for professional contacts
Your professional website Place to express your brand

6 What is LinkedIn? Main components: Profile Connections Groups

7 The essentials How to build an invaluable profile

8 Profile Components Name & headline

9 Profile Components Name & headline

10 Profile Components Name & headline

11 Profile Components Name & headline

12 Profile Components Name & headline
PMP-Certified Project Manager - Known for successfully leading multi- million dollar projects in developing countries vs. Project Manager at AT&T

13 Profile Components Name & headline
PMP-Certified Project Manager - Known for successfully leading multi- million dollar projects in developing countries vs. Project Manager at AT&T

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18 Profile Components Name/headline/company Photo Summary
PMP-Certified Project Manager - Known for successfully leading multi-million dollar projects in developing countries vs. Project Manager at AT&T

19 Profile Components Name/headline/company Photo Summary Experience
PMP-Certified Project Manager - Known for successfully leading multi-million dollar projects in developing countries vs. Project Manager at AT&T

20 Profile Components Education

21 Profile Components Skills and Endorsements

22 Profile Components Skills and Endorsements
Optional sections (e.g., Courses, Organizations, Awards, Media)

23 Profile Components Skills and Endorsements
Optional sections (e.g., Courses, Organizations, Awards) Recommendations

24 LinkedIn Connections Connections Level 1 and Level 11
The power of LinkedIn lies within your level II connections

25 Your connections Personalize your connection request

26 Your connections Personalize your connection request

27 Your connections Personalize your connection request
To ask for an introduction to a level 11 connection, consider: What about the individual is interesting to you? What about the organization the individual is affiliated with is interesting to you?

28 Your connections Personalize your connection request
To ask for an introduction to a level 11 connection, consider: What about the individual is interesting to you? What about the organization the individual is affiliated with is interesting to you? Reconnect with your level 1’s once a quarter

29 A few more notes about connections
At least 50 connections are recommended Over 200 is difficult to sustain Do not feel obligated to accept every invitation

30 Posting Contribute value to your network and be seen as an expert
You can search posts, comment, and like

31 Groups and following Follow groups and companies in your industry
Groups help grow your network Groups aid in facilitating conversation with similar individuals

32 The job search Use keywords found in job descriptions
Narrow down with additional filters

33 THANK YOU!


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