1. Area Retail Manager Manager Purpose
In charge of the general management and the commercial activities of the Dufry shops, and accountable for the retail standards within the area to maximize profitable sales and manage local relationships.
Category
Manager
Key Accountabilities
Operations
Participate in determining the correct sales strategy for the Business Unit
Define all commercial criteria to be applied in the shops (Lay out, Pricing, Promotions, Category selection…) in coordination with Marketing and Category Management
Ensure that decisions and recommendations from BU are applied in shops
Regularly visit point of sales
Ensure that shops are run in accordance with legal rules and technical specifications as safety regulations
Ensure that all staff and material are present in accordance with the activities requirements
Follow sales evolutions and analyze figures to prepare weekly and monthly activity reports
Ensure a correct level of reporting from shops
Guarantee the correct implementation of processes in general and especially of promotions
Regularly control stocks situation and issue monthly shop count inventories
Guarantee a fluid logistics organization and delivery of shops
Implement all necessary actions to ensure that objectives are met within set budget
Ensure the coordination with the airport authorities and other authorities
People
Ensure that there is a positive and good work ethos in all shops. Identify and implement necessary trainings within the shops
Review staff performance and track FTE by department
Finance
Analyze monthly KPI’s, income statement and balance sheet, and control exchange rates
Participate in the determination of the investment and development plan
Customer
Promote Dufry as a brand inside shops and ensure that a high standard of customer service is implemented
Scope
Retail Operations
Location
TBC
Specific Requirements
Fluent English, additional languages as applicable for Area
Position in Organization
Key Relationships
DCOO
BU Commercial Manager
BU Marketing Manager
BU Category Manager
BU Logistics Manager
Operation Shop Manager
Operation Warehouse Manager
Country Finance, HR, IT
Global Retail Operations
Airport and other authorities
Measures
Customers
People
Operations
Finance
Targets as per Corporate Performance Appraisal and MBO Policies.
Deputy of
COO
Area
Retail
Manager
Country
Finance /
IT / HR
Warehouse
Manager
Shop
Manager
Potential Progression to
DCOO
Experience Required
Essential: Retail and/or customer service experience with at least 6 years at management level
Desirable: Knowledge of the retail or consumer goods industry
Additional or Local Requirements to Standard Role
As requested by the DCOO
Employee Conduct
It is the responsibility of every employee to contribute to a positive work environment through cooperative and professional interactions with co-workers, customers and vendors.
Jan 2011 Std DUFRY Organization and Human Resources Department