1. Does Your Mom Download? Taking Your Library Podcast to the Next Level!
Central Minnesota libraries exchange (CMLE)

2. Introduction Mary and Angie Linking our Libraries
Reading with Libraries (formerly called Books and Beverages)
Podcasters out there? Let’s hear from you!

3. What are we doing today? Introductions (hi!) Podcasting Basics
We’re in this part now
Podcasting Basics
Let’s all get some ideas
Podcasting Problems
Problems definitely happen – it’s okay!
Strategies to Help You Keep Going!
We’ve totally got this!

4. Some Podcast Basics
What should we do?

5. Let’s Dive In!! Why podcast at all??
Podcasting can be relatively easy
You can connect with your community
It’s fun!
Share ideas, information
Why do you listen?
Why do you podcast?

6. A few things every podcast needs:
A lot of time (waaaay more than you think!)
Good length
Mission statement
Equipment
Good content
Self-motivation
Good sound
Training
Good name
Publicity

7. Everything takes more time and money than you think
Problems!
Everything takes more time and money than you think

8. Equipment What to get? Who really knows what to do??
Angie’s article: Get Started Podcasting
Prepare to spend money
Mixer
Microphones
Stands
Shock mounts
Pop filters
Cords

9. Editing and posting Editing for sound is key Audacity? Adding music?
Without good sound, the rest is pretty meaningless!
Audacity?
Adding music?
Adding other content?
Posting to your host

10. Hosting Figuring out where to host is an issue
Cost
Ease of use
You need to get it added to Stitchr, Google Play,iTunes, PocketCasts, etc.
Issues will arise!
You may need to move

11. Content Be interesting! Connect with a need in the audience Be concise
Think about word choices
Have an outline, or a script
Refer back to your other episodes
Refer to other material

12. Making it accessible
A surprising number of people have no idea how to download or stream!
Does your mom download? Does your neighbor? Your kid?
Everyone needs to be able to easily find it and listen!
Put instructions EVERYWHERE!
Every episode
Every season compilation
Every front page

13. Finding a name Try to be catchy, memorable
Search podcast sites to see if tons of similar ones come up

14. Publicity Think about how much time to expend here Business cards
Website
Articles
Posting to podcast sources
Talking about it - constantly

15. You are here; might as well be successful
How to Keep Going!
You are here; might as well be successful

16. Scheduling! Chunking Make a release schedule way in advance Seasons?
Writing
Recording
Editing
Make a release schedule way in advance
Seasons?

17. You need a team! You will be floored at how much you do not know!
Ask a lot of questions!
Find YouTube videos you like
Find other podcasters
Find people who know your content, and your audience
Work with other people!
We each have a job – and it would be really hard to do everything alone!

18. Guests They make things interesting!
They provide content, insights, ideas
Scheduling takes a lot of work
Persuading people to participate can be a challenge
Appeal to people’s interests to encourage them
Reassure them, because people are nervous

19. Consistency! Post daily, weekly – people will forget you
Be consistent in your work
Timeshift your perspective – remember when the episode will be aired

20. Keep Promoting! Keep talking about it. All. The. Time.
Link to episodes in other contexts (blogs, articles, etc.)
Advertising? Consider it, but it’s unlikely to be meaningful

21. Listen to other podcasts
Get ideas about content
Think about their structure
Listen to their sound
Skype? Live? It sounds terrible!

22. Wrapping it up
You’ve got this!

23. A few of the surprises we found
Download numbers grow
Mistakes are okay!
People are interested and ask questions
Asking questions does not = downloads

24. Email us: admin@cmle.org
Final thoughts:
Have fun!
Keep going, even when it’s a challenge
Linking Our Libraries
Reading With Libraries (formerly Books and Beverages)
us:
Do it!!!!