1. NZME Radio Audiences VS
Television
JULY 2017

2. The Mike Hosking Breakfast Show alone reaches 339,600** Kiwi’s
THE MOST LISTENED TO RADIO STATION IN NEW ZEALAND
The Mike Hosking Breakfast Show alone reaches 339,600** Kiwi’s
By contrast, the average audience for Newshub Live at 6pm on a typical day is 250,800^
Source: GfK Radio Audience Measurement, Commercial Radio Stations, Total NZ S2, Commercial Share % Mon-Sun 12mn-12mn. AP10+ *Cumulative Audience Mon-Sun 12mn-12mn.
** Cumulative Audience Mon-Fri am. AP10+
^Nielsen TAM 25/06/17 to 01/07/17. AP10+

3. THE NUMBER ONE SPORT RADIO STATION IN NEW ZEALAND AND GROWING…..
Radio Sport has had the biggest growth amongst all stations, with 21,200** more listeners nationwide
By contrast, the average audience for (Free to Air) The Crowd Goes Wild at on a typical day is 40,300^
Source: GfK Radio Audience Measurement, Commercial Radio Stations, Total NZ S2, *Cumulative Audience Mon-Sun 12mn-12mn.
** Compared to S1 2017
^Nielsen TAM 25/06/17 to 01/07/17. AP10+

4. FLETCH, VAUGHAN AND MEGAN ENTERTAINING THE MILLENNIALS
ZM’s Fletch, Vaughan and Megan Breakfast Show is now the NUMBER 1 Breakfast Show for year olds** with an audience of 159,000.
These year olds are more likely to be streaming content online than watching TV. The average audience of year olds for The Bachelor NZ, over 2 episodes, in March was 49,800.
Source: GfK Radio Audience Measurement, Commercial Radio Stations, Total NZ S2, 2017.
* Cumulative Audience Mon-Sun 12mn-12mn. AP10+
**Share (%) Mon-Fri 6-10am. AP18-34yrs.
^Nielsen TAM 26/03/2017 to 01/04/2017. AP18-34yrs

5. MORE LISTENERS FOR SARAH, SAM AND TONI IN AUCKLAND
395,200
KIWI’S TUNE INTO THE HITS EACH WEEK
MORE LISTENERS FOR SARAH, SAM AND TONI IN AUCKLAND
By comparison, the average audience for The Block over a week (4 episodes) was 284,100 for the last week of June 2017
Source: GfK Radio Audience Measurement, Commercial Radio Stations, Total NZ S2, 2017.
* Cumulative Audience Mon-Sun 12mn-12mn. AP10+
**Cumulative Audience Mon-Fri 6-9am Auckland vs GfK Survey 1, 2017
^Nielsen TAM 25/06/2017 to 01/07/2017. AP10+

6. Coast reaches 349,000 Listeners aged 40 years and over*.
A SIGNIFICANT AUDIENCE THAT ‘LOVE THE MUSIC”
THE MOST LISTENED TO MUSIC STATION IN NZ FOR PEOPLE AGED 40+**
Coast reaches 349,000 Listeners aged 40 years and over*.
By comparison, the audience aged 40 years+ for the episode of Grand Designs that aired the week commencing 11th June was 132,500^.
Source: GfK Radio Audience Measurement, Commercial Radio Stations, Total NZ S2, 2017.
* Cumulative Audience Mon-Sun 12mn-12mn. AP10+ and AP40+
**Commercial Share (%) Mon-Sun 12mn-12mn. AP40+
^Nielsen TAM 11/06/2017 to 17/06/2017. AP40+

7. 1,247,350 people reached on Facebook each month#
220,500 LISTENERS EACH WEEK
GAINS IN LISTENERS FOR BREAKFAST AND BHUJA
1,247,350 people reached on Facebook each month#
By comparison, Jono & Ben’s show on 15th June, 2017 was watched by 194,300 people aged 10+^
Source: GfK Radio Audience Measurement, Commercial Radio Stations, Total NZ S2, 2017.Gains vs GfK Survey 1, 2017.
*Cumulative Audience Mon-Sun 12mn-12mn. AP10+
#Facebook Analytics July 2017
^Nielsen TAM 15/06/2017. AP10+

8. LISTENERS TUNING IN FOR THE BEATS THAT MOVE THEM! 192,500 OF THEM.
Flava has gained audience in the age group** when compared to the previous survey.
By comparison, Family Feud’s average audience for a typical day is 114,800^
Source: GfK Radio Audience Measurement, Commercial Radio Stations, Total NZ S2,
*Cumulative Audience Mon-Sun 12mn-12mn. AP10+
**Mon-Sun 12mn-12mn AP25-54.
^Nielsen TAM Week 02/07/2017 to 08/07/2017.AP10+

9. BOTH TRADITIONAL RADIO AND DIGITAL LISTENERS
And it’s not just on their traditional radio’s!
On average 10,120 people tune into Mix per month via iHeartRadio**
The average audience for The AM Show on TV3, on a typical day, is 67,300 people aged 10+
Source: GfK Radio Audience Measurement, Commercial Radio Stations, Total NZ S2, 2017.
*Cumulative Audience Mon-Sun 12mn-12mn. AP10+
**StreamGuys
^Nielsen TAM Week 02/07/2017 to 08/07/2017 .AP10+