1. Tourism and Travel in Europe

2. Countries of Europe European Union (Western Europe) “Unclassified”:
economic and political partnership between 27 European countries
Created in the aftermath of World War II
“Unclassified”:
Switzerland, Norway, and Iceland
want to remain neutral
Eastern Europe
Turkey is considered part of the middle east due to cultural differences, but has applied to join the EU

3. Touring the European Union (Western Europe)
Leader in world tourism
40% of ALL tourist arrivals per year are to Western Europe
Most popular destinations: France, Italy, Germany, Switzerland, England
Tourism industry employs 9 million people

5. Touring Eastern Europe
Tourism not as popular
Many years political differences kept Westerners out
For more adventurous tourists since tourism isn’t fully developed and not always up to the best standards

7. Brainstorm…..get a partner and think….you must share
What could Eastern Europe do to help improve its tourism industry?

8. Tourist Experiences in Europe
Most Europeans head to the coasts of the Mediterranean to get away

9. The City
Most non-European visitors go to cities like London, Paris and Rome
Why?
Historical and cultural sites (temples, churches, museums)
romance, shopping, education, and nightlife
Brings a lot of money but problems with too many tourists

10. The Mountains
Have become well known through poets, writers, and artists
Roads, rail, tunnels and chairlifts have made mountain access easier in the 20th Century
Costs lots of money but traveling is now safer, quicker and more comfortable
Main attraction is alpine skiing
Destruction to mountain landscape

11. Europe: Tourist Regions

12. Benelux Belgium, the Netherlands, Luxembourg
Originally an economic alliance
Similar cultures, language, lifestyle
Dutch/Flemish architecture, cathedrals, museums

14. Iberian Peninsula Spain and Portugal Beaches, wine, food
Moorish influence (architecture)
Generally less expensive than northern Europe

17. Scandinavia Norway, Sweden, Finland, Denmark, (Iceland)
Outdoors – lakes, mountains, fjords, the sea
Popular for Cruises

19. The Mediterranean Cyprus, France, Greece, Italy, Malta, Monaco, Spain
Beaches, islands, warm weather, food, culture, architecture
Also popular for cruises

22. The Baltic States Estonia, Latvia, Lithuania
Former Soviet Bloc countries, recent editions to the EU, still “off the beaten track” for tourists
Lots of wilderness, unique culture and (some) architecture
Very affordable

25. The Carpathians Named for the Carpathian Mountains
the largest mountain range in Europe
Czech Republic, Hungary, Poland, Romania, Serbia, and Slovakia
Former Soviet Bloc countries
More affordable than western Europe
Countryside, architecture, museums, music

31. The Alps Austria, France, Germany, Italy, Slovenia, and Switzerland
Very high mountains (80 peaks over 13,000 ft)
Popular for hiking in the summer, but mostly as ski resorts in the winter
Expensive