1. Print back to the printer you already use, from anywhere November 2011
Xerox PrintBack
Print back to the printer you already use, from anywhere
November 2011
Hello, I am <<NAME>> from Xerox and today I am going to introduce you to a new solution for printing from iOS- and Android-based smartphones and tablets called Xerox PrintBack. But first, a little background.
SO1PA-11EA

2. Xerox Internal Use Only
In 2011 alone…
Smartphones
485.3 M
Media Tablets
71.6 M
We all know that the use of mobile devices is increasing rapidly. In 2011 alone, Gartner’s expected factory unit production forecast is just over 485 million smartphones worldwide. The tablet device form-factor is newer to market than the more established smartphones, but Gartner expects 71.6 million of them to be produced in Growth for both device types is forecasted out through 2015.
As these devices have picked up more computer-like capabilities – corporate , calendar, access to web applications, for example – they have become more integrated into the way we, and our customers, work. Printing is no different.
Expected Factory Unit Production, Gartner Forecast Analysis: Mobile Phones and Consumer Electronics, Worldwide, 2Q11 Update
November, 2011
Xerox Internal Use Only

3. Today printing is immature and confusing
Mobile OS Infrastructure
Mobile OS Applications
Apple
AirPrint
Hardware Manufacturers
Google
Cloud Print
Software Manufacturers
Printing for these devices is still in the early stages. Its confusing and difficult for customers, who have to know whether their printer supports AirPrint or Google Cloud Print, or choose among a variety of applications either from the printer hardware vendors or ISVs. And the alternatives available today may not do what the customer wants – in some cases, common formats like Microsoft Office documents aren’t supported, or the output quality of the document can be impacted, or network issues can keep the solution from working properly.
We get the question from customers – does Xerox have a solution for printing from mobile devices? Until today, the answer depended on which of our products the customer had. Now, Xerox has a solution that covers all of our desktop products.
No Xerox solution for desktop printers & MFPs
November, 2011
Xerox Internal Use Only

4. Xerox Internal Use Only
Xerox PrintBack
A simple, free iOS/Android printing solution that doesn’t require IT resources to install or manage. Utilises the printer you already have connected to your Mac or Windows-based PC – regardless of connection type, controller, etc. Delivers uncompromised print quality, producing documents that look the same as when printed from a computer. Offers support for most of the office document types you already print during your daily work activities.
A simple, free iOS/Android printing solution that doesn’t require IT resources to install or manage.
Utilizes the printer you already have connected to your Mac or Windows-based PC – regardless of connection type, controller, etc.
Delivers uncompromised print quality, producing documents that look the same as when printed from a computer.
Offers support for most of the office document types you already print during your daily work activities.
With PrintBack, Xerox is delivering a free and simple solution for printing from iOS- and Android-based smartphones and tablets. It is designed with the individual in mind – able to be set up and used by people who need to enable printing from these devices. PrintBack takes advantage of the printer that is already connected to your computer, meaning PrintBack just works with the default printer for your computer regardless of technology, connection type, or vendor. As PrintBack goes through your computer, print quality and document formatting are not impacted, and it supports the types of documents you already print from your computer.
So what does PrintBack entail?
November, 2011
Xerox Internal Use Only

5. Xerox PrintBack Components
PrintBack App
Web Service
PrintBack Agent
There are three components that combine to form the PrintBack solution…
The PrintBack App, that resides on your phone or tablet that sends jobs from your device. Depending on whether you device is based on iOS or Android, you’ll download the app from the Apple App Store or the Android Market.
The online service that carries jobs from the device to the computer. Options are limited with PrintBack to deliver the easiest possible installation process – so customers can choose from Dropbox, our recommended choice, or one of six popular and widely used web providers.
The PrintBack Agent, that retrieves and executes print jobs, available for download from xerox.com for Mac and Windows-based computers.
Next, let’s look at how these three components work together to power PrintBack.
November, 2011
Xerox Internal Use Only

6. Xerox Internal Use Only
How PrintBack Works
Extending the print capabilities of your computer to your iOS or Android-based tablets and smartphones.
Dropbox or
Web-based
account
Any Web
Connection
Wi-Fi or
Cellular
PrintBack Agent
Default Printer
PrintBack App
When printing with PrintBack, jobs are sent from the device by using the PrintBack app. The file to be printed, with the accompanying job ticket, is either loaded to Dropbox or sent to the designated address. The PrintBack agent running on the computer will see the job arrive at the web-service, download the file and job ticket, and print the file to the default printer.
Ethernet
Wi-Fi
USB
November, 2011
Xerox Internal Use Only

7. Xerox PrintBack – What is it not?
It is not a solution for “mobile printing.”
Not about discovering and printing to any device
Not targeted as a business centre / hotel / campus mobility solution
No support beyond the current default printer of your computer
Now I want to clarify here – with PrintBack, we are extending access to the printer you already print to with your printer. It is not about enabling printing at print shops, or in hotel business centres or being able to discover and print to new printers.
So how do you print with PrintBack?
November, 2011
Xerox Internal Use Only

8. Printing with PrintBack
Print from Viewed Document
Open a document you received in . Press “open in” icon in upper right corner and select PrintBack.
Works for:
MS Office documents
iWork documents
PDF files
For document formats like PDFs and Microsoft Office documents, you simply click the “Open in…” or “Share” button and select PrintBack. At that point, the print settings screen will appear and the job can be submitted.
November, 2011
Xerox Internal Use Only

9. Printing with PrintBack
Photos Tab
Open PrintBack, and select the “Photos” tab. Tap “Choose,” and select the photo you want to print.
Works for:
Photos in the photo library on your device
In the PrintBack app, selecting the Photos tab will allow you to print pictures that are stored on your device.
November, 2011
Xerox Internal Use Only

10. Printing with PrintBack
Photo Shoot Tab
Open PrintBack, and select the “Photo Shoot” tab. Confirm your settings, tap the camera icon in top right corner, and take your photos.
Works for:
Newly taken photos that you will want to print or save with PrintBack
The Photo Shoot tab, allows you to take new photos within the PrintBack for automatic printing of newly taken photos. I’ll talk about a neat trick you can do with Photo Shoot and the Save a Copy feature in a little bit.
November, 2011
Xerox Internal Use Only

11. Printing with PrintBack
Clipboard Tab
Select the content you want to print and copy it to the clipboard. Open PrintBack, and select the “Clipboard” tab. The content on the clipboard will be displayed and is ready to print.
Works for:
content
Web content
Any copy-able content in other applications
To print and web content, that can’t currently be shared or opened in another application like PrintBack, you can select what you want to print, select Copy, open PrintBack and select the Clipboard tab – the content on the clipboard will be shown and able to be printed.
November, 2011
Xerox Internal Use Only

12. Xerox Internal Use Only
PrintBack Settings
Settings
A simple set of options for jobs sent from PrintBack.
Includes:
number of copies
Photo size (only when printing photos)
Hold print, keeps jobs from printing until released at your computer
Save a Copy settings
Here are the settings that are available when jobs are programmed in PrintBack. Number of copies is self explanatory. When a photo is being printed, you can select the size for the photo to be printed. Hold Print will keep the job from printing until it is released when you return to your computer.
The Save a Copy section gives you options for saving the file that you are printing. It can be saved to the Downloads folder of your computer, or to your Dropbox account if you use that service, and you can also elect to only Save the file.
November, 2011
Xerox Internal Use Only

13. Save a Copy with PrintBack
“Downloads” folder
One scenario of note – for people who take photos in the field with their iPhone, for instance, would have to sync their device when they return to their office or themselves the photos they take on their iPhone. If they use Photo Shoot mode in PrintBack, and select the save to Download folder option, and set it to Save Only – photos they take will automatically upload from their device for saving to their computer. This might be particularly convenient for real estate professionals touring a home they will help sell for the first time, or insurance professionals viewing the scene of damage – saving time and steps later.
November, 2011
Xerox Internal Use Only

14. Xerox Internal Use Only
PrintBack Customers
Individuals
Environments where users can deploy solutions
Networks where online storage/ traffic is allowed
Android/iOS device users
So who is PrintBack the best fit for? Primarily, individuals. In small and home office scenarios, PrintBack will be a great fit as it is normal in these environments for individuals to install their own software and solutions, and it is less likely that firewalls will interfere with web traffic to Dropbox or online providers. In larger, more IT-centric managed network environments, these particulars of the design of the PrintBack solution may simply not work.
It is obviously also limited to Android and iOS device users.
November, 2011
Xerox Internal Use Only

15. PrintBack Advantages
Cloud-based print path avoids networking / discovery issues
Uncompromised output quality
Support for common office formats
Just works with the default printer of your computer
Easy sharing with host computer and/or Dropbox
The design of the PrintBack solution does have some advantages for the customer experience.
Support for commonly used office document formats
By using the online service to connect device with computer, issues of networking and discovery are avoided
Print quality and document formatting are not impacted by printing from the device – prints are consistent with those printed directly from computer
By working with the default printer already installed on your computer, printers from any vendor, based on any technology, and via any connection method are supported.
Easy sharing is a convenient time-saver for getting files from your device to your computer
November, 2011
Xerox Internal Use Only

16. PrintBack and Mobile Print Solution
Xerox PrintBack
Xerox Mobile
Print Solution
Users
Single / Personal
Shared / Organisation-wide
Who Installs
Individual User
IT and Xerox
Device Support
iOS and Android-based smartphones and tablets
Any -enabled
mobile device
Supported Printers
Any printer you can print to today with a PC or Mac
Xerox Mobile Print Solution enabled Xerox MFPs
Printer Selection
Not applicable
At time of document retrieval
Security
Passes through firewall
Works within firewall
Cost
Free app/agent download
Server software and
per-MFP charges
Highlight the ways in which PrintBack and Mobile Print compare and contrast.
November, 2011
Xerox Internal Use Only

17. Xerox Internal Use Only
For more information…
Xerox Mobile Solutions:
Xerox PrintBack:
Download PrintBack:
For more information on PrintBack, or the suite of Xerox mobile offerings, visit one of these websites. And if you have an iOS or Android-based device, give PrintBack a try.
November, 2011
Xerox Internal Use Only

18. Thank you.

19. Printing with PrintBack
Print from viewed
document
MS Office
PDFs
Apple iWork*
PrintBack
Photos Tab
Stored Photos
PrintBack
Photo Shoot Tab
Newly Taken Photos
PrintBack Clipboard Tab
content
Web content
Any copy-able text
November, 2011
Xerox Internal Use Only