1. Business Writing
Tao Xiang (向 涛)

2. Basic Information Chinese course title：国际商务写作 Total class hours：40
Credits：2.5
Selective course
2018/11/10
Tao Xiang

3. Business English
Specific English on various kinds of commercial activities, suitable to commercial needs
Language features of BE
Business related
Diction: formal, brevity, flat
Structure: formal, complicated
Clear, no ambiguity
Etiquette
2018/11/10
Tao Xiang

4. Business Writing
Use business English to communicate with others in proper ways, especially in written forms.
2018/11/10
Tao Xiang

5. Frame of Business Writing
Process
Forms
Language
Relevant knowledge: Business, culture, etc.
2018/11/10
Tao Xiang

6. Value of Business Writing
The changing workplace
Globalized economy
Internet speed
Culturally diverse work force
Team-based organizations
Effective business writing
Perfect English
Good job
Bright future
2018/11/10
Tao Xiang

7. What do you want to learn in the course?

8. Learning Objectives Master procedures of business writing
Master forms and characters of normal business messages
Write proper business messages
Own basic English communication capabilities of internationalized people
2018/11/10
Tao Xiang

9. Barriers to Business Writing
Language
Confidence
Laziness
How to Learn?
Tools
Practice
Constructive criticism
Prepare for the coming job
2018/11/10
Tao Xiang

10. Strengthening Business Writing Skills
Honest assessment of where you stand
Learn from experiences
Keep practicing
Focus on what you need the most work
Applying what you’ve learned
2018/11/10
Tao Xiang

11. Detailed Learning Methods
Practice writing
Listen, discuss and read
Teamwork
3-4 diverse persons per team
Team leader is responsible for the team’s performance and gives scores of members.
Presentations
Others
2018/11/10
Tao Xiang

12. Detailed Requirements
Writing
10 messages
Listening
20 materials
Speaking
10 times of discussion (about half an hour per time) in teams and one report on platform
Reading
200 pages
2018/11/10
Tao Xiang

13. Detailed Requirements
Presentation in class
A 1,000-word report and 10-minute presentation
PPT
Evaluation indexes
A = %； B = %；
C = %； D = %；F = Below 60%。
2018/11/10
Tao Xiang

14. Assessment 30% for presentation
15% for individual performance
15% for team work
30% for individual performance in and after the classes
40% for the final exam
Mock interview?
2018/11/10
Tao Xiang

15. Listening exercise Voa special English report Questions What? Where?
Who?
How?
Why?
2018/11/10
Tao Xiang

16. References Thill / Bovee,《卓越的商务沟通》(7/e)，北京大学出版社，2008。 汇丰银行商务写作教程，2007。
斯科特·奥伯，《现代商务沟通(第2版)》，中国人民大学出版社，2009。
奥罗克,《管理沟通：案例分析法(第2版)》， 北京大学出版社，2007。
Journal: Economists, Business Week, etc.
Web:
2018/11/10
Tao Xiang

17. Syllabus Course introduction 4 hours
Letters, memos, , and other brief messages hours
Reports and oral presentations hours
Employment messages hours
Review hours
2018/11/10
Tao Xiang

18. Any Questions?

19. I am here to serve you! Txiang@mail.neu.edu.cn
Office room: 516 at SBA building
Office hour: 2-5pm on Wednesday or by appointment

20. Writing Exercise Write a letter to me
Assess your performance last term
Show your objectives in the near future, especially in the college life
Tell what you want to learn in this course
Pay attention to the letter’s form
More than 150 words
2018/11/10
Tao Xiang