1. Kettlebells Sales Product Workshop
Written by Dom Rzadowski
Fitness Trainer

2. Why are we here today?
To gain knowledge on Kettlebells, which can be used whilst touring a prospect the Virgin Active Way
To find out many different benefits of Kettlebells and how that relates to members goals.
To experience using Kettlebells and to be able to explain the results and relate to members goals in simple terms
To ask any questions you have on this new innovation.

3. About Kettelbells Traditional Russian training tool
Appeared in Russian dictionary in 1704
Used by…..
Russian Strongmen (Moscow Circus)
US military and special forces
Athletes
General population

4. What are the benefits of Kettlebells?
What benefits do you already know?

5. Benefits of using Kettlebells
Improves power  
Improves strength
Improves endurance

6. Benefits of using Kettlebells
      
Maintains health and improves overall fitness
Can burn up to 20 calories per minute

7. Benefits of using Kettlebells
Is transferable to traditional weight training and bodyweight exercises and is an excellent alternative to traditional weight lifting

8. Benefits of using Kettlebells
Can be implemented in a clinical rehabilitation setting for athletes with lower extremity injuries  
Increases musculoskeletal health by reducing neck, shoulder and low back pain, and increases trunk extensor strength.

9. Benefits of using Kettlebells
Individual task
In your own words write down a description for each of the benefits we have just spoken about
You have 10 minutes

10. Practical Experience Lets do it!
A member of your fitness team will now take you through a fast class for 15 minutes! During this put yourself in a member’s shoes…. What can they expect to achieve when they use it?
Lets do it!

11. Helping members achieve their goals
Exercise
In small groups try to describe how kettlebells will benefit the following goals::
Lose weight
Get fit
Injury rehab/reduce low back pain
Sport specific fitness
Get big/stronger
You have 15 minutes
Now partner up, person A will be the MC, person B will be a member with a goal from the above list. Take them on a tour and practice what you will say to them using your new knowledge. Then swap roles and repeat using the another goal.

12. And Finally….
Members can learn how to use Kettlebells by the following ways:
Fast Classes – we will have a variety of different classes to offer giving members many opportunities to try different exercises and have some fun. This is the best way a member can learn Kettlebells
Quick Start / Personal Training sessions
Interaction with our Fitness Coaches on the gym floor

13. Not very confident 0 1 2 3 4 5 Very confident
Time to Reflect
1. What have you now learnt about Kettlebells from this workshop?
2. To what degree are you confident that you can now apply what you have learned?
Not very confident Very confident
3. What will you now commit to doing following this workshop?
4. What additional help are you going to need?