1. Olympic Agenda 2020 2015 – 2016 achievements
ANOC General Assembly
Doha, 15 November 2016

2. Olympic Agenda 2020 – 2016 implementation plan
Christophe De Kepper
Thank you President.
Dear friends, as you know, the top priority of the IOC administration this year was the Olympic Games Rio Nevertheless as you will see, a lot has been accomplished regarding the implementation of Olympic Agenda 2020.
Overall, the implementation is on track, and more than a third of the recommendations are already fully implemented.
I will spare you going extensively through the list of 150 deliverables or the 119 pages of the full document, but it is available on olympic.org if you want to have all the details.
I will focus my presentation of what has alreday been concretely achieved, working group by working group. I will also put a special emphasis on the activities that took place in Rio as a output of Olympic Agenda 2020.

3. The Uniqueness of the Olympic Games 2015 – 2016 achievements
Christophe De Kepper
Let’s start with the uniqueness of the Olympic Games and the 5 key topics attached to this theme

4. Candidature process Christophe De Kepper
You are all aware that the candidature process has significantly changed following recommendations 1 to 3 of Olympic Agenda 2020.
The invitation phase has been launched for the 2024 candidate cities and all the documentation related to the candidature have been updated. More than the document, as you know, it is the philosophy of the candidature process that has changed. The same process will now be repeated for 2026, with the preparation of the invitation phase and the review of the key documentation in line with the recommendation of the Olympic Winter Games working group that I will present to you in a minute.
The Candidate Cities 2024 are present this week to address to General Assembly and share their projects with you. You will see that indeed, the principles of Olympic Agenda 2020 have been fully embraced by the cities, and Los Angeles, Budapest and Paris have all prepared their projects in line with the long term development needs of their city and region.
Sustainability is at the core of each project, whilst recognising the importance of the athlete experience.
Venue capacities and locations have been carefully considered in line with Olympic Agenda 2020, to fit the long-term legacy needs of the city and region, with a major emphasis on the use of existing venues or temporary venues when no legacy need exists.
You know the flexibility offered by Olympic Agenda 2020 is moving the IOC towards a new philosophy, and a compact project is not necessarily the best in terms of sustainability and legacy. It is the responsibility of all to ensure the Olympic Games are sustainable, cost-effective and meet local and regional needs.
It is therefore imperative that the entire Olympic Movement fully supports and encourages the efforts of the Candidate Cities to be in line with the philosophy of Olympic Agenda 2020.
This is of vital importance for the credibility of the Movement

5. Sustainability 2017-2020 action plan
A threefold framework
Five focus areas
Natural sites & infrastructure
Control +
Impact
IOC as an institution
IOC as ‘owner’ of the Olympic Games
IOC as leader of the Olympic Movement
Influence
IOC as an organisation
Mobility
Supply chain & waste
Workplaces
Climate
Christophe De Kepper
The next topic is sustainability, one of the three pillars of Olympic Agenda.
In order to develop an action plan encompassing recommendation 4 and 5 of Olympic agenda, the Department for Corporate Development, Brand and Sustainability as been consulting widely:
- All IOC departments in Lausanne and Madrid
- International Federations, 30 of which have been already met or will be met soon
- NOCs and Olympic Solidarity
- Past Olympic cities, current OCOG and candidate cities
- Commercial partners (Dow partnership on Carbon management, P&G, Bridgstone and Toyota on mobility)
- External experts organisation such as UNEP, IUCN, ILO, WWF.
Through this consultation process we got confirmation that many organisations within the Olympic movement have already implemented sustainability initiatives but most of the time in isolation. The Sustainability plan aims at connecting the dots, at putting the pieces of the puzzle together, using a common framework and shared areas of focus.
Hence the Sustainability framework defines three spheres of responsibility for the IOC.
First: the IOC as an institution. In order to be credible, the IOC has to walk the talk.
The IOC organisation to aim for the highest performance in sustainability wherever it operates (Reco 5)
Second: The IOC has owner of the Olympic Product
The IOC to ensure the Olympic Games lead in sustainability of sport events and to encourage cities to leverage the Olympic Games as an accelerator for their sustainable development (Reco 4)
Third: The IOC as leader of the Olympic Movement
The IOC to inspire and support Olympic Movement stakeholders to develop sustainable sport worldwide and to leverage olympians/ athletes and the Olympic symbol’s power for promoting sustainability worldwide (Reco 5)
Throughout the consultation process, we have also identified five common areas of focus on which we could further work together to have an even bigger impact.
- Natural sites and infrastructure
- Supply chain and waste
- Mobility
Workplaces
Climate
 We aimed at consolidating the IOC Sustainability plan by the end of the year to be able to present at the Executive Board in December and start implementation in 2017.

6. Differentiation of the Olympic Games
Christophe De Kepper
The third topic under the uniqueness of the Olympic Games is the differentiation of the Olympic Games, with recommendations 6 to 8.
Here we have signed a number of key agreements, starting with the long-term agreement with the International Paralympic Committee. This new agreement would run through 2032 and will build on the current partnerships and cooperation agreements that were signed prior to the London 2012 Olympic and Paralympic Games, and ensure a even closer cooperation.
In addition as you can see, we have also signed Memorandum of Understanding with the International Word Games Association and the International Committee of the Sports for the Deaf.

7. Procedure for the composition of the Olympic programme
Christophe De Kepper
Moving on to the Olympic Programme, you are much aware the IOC Session voted for the inclusion of new events into the Tokyo 2020 programme. 18 events in 5 sports are now included in the Tokyo 2020 programme thanks to possibility offered to OCOG for such proposals by recommendation 10 of Olympic Agenda 2020.
Important milestones have also been achieved regarding gender equality for the upcoming editions of the Olympic Games and Youth Olympic Games, as put forward by the recommendation 11. New events that will boost female participation have been added to the PyeongChang 2018 programme, and another steps will be made for the Youth Olympic Games Buenos Aires 2018 for which we have achieved a full gender equality.

8. Olympic Games management
Christophe De Kepper
The last topic for this first theme of Olympic Agenda is Olympic Games management.
Here the Host City Contract and its requirements have been adapted to reflect the new change management process and move towards more flexibility as per recommendation 12. There are on-going exchange in an excellent collaboration spirit with PyeongChang and Tokyo to adapt the Host City Contrat they already signed.
Another key topic here proposed with recommendation 13 is the review of the role of International Federations in the delivery of the Olympic Games. A Sport Delivery plan is currently being developed together with the International Federations. Its aim is to formalise, in a sport (and/or discipline) specific document, the role, responsibilities and deliverables between the OCOG and the IFS in delivering each sport during the different phases of the planning and delivery of the Olympic Games.
Finally on this topics, the format of the Coordination Commissions has been reviewed to be more focus on key issues and validation of service levels.

9. Athletes, at the heart of the Olympic Movement 2015 – 2016 achievements
Christophe De Kepper
I will now move to the second topic, the athletes.

10. Protecting clean athletes
Christophe De Kepper
A lot has also been achieved on this front will already a lot of concrete outcomes.
You already know the 6th fundamental principle of Olympism has been revised to include non-discrimination of any kind including sexual orientation (recommendation 14)
You are also much aware of the reanalysis of London and Beijing samples that lead to a significant number of positive tests. This process is an integral part of Olympic Agenda 2020, recommendation 15.
We have also used the 20 Mo fund of recommendation 16 on the two fronts of the education towards match fixing and manipulation of competitions on one side and the funding of new anti-doping research project on the other side.
Regarding education on match fixing and manipulation of competitions, a number of documents have been updated or created, such as the first Olympic Movement Code on the Prevention of the Manipulation of Competitions. We have also launched a number of initiatives, such as the International Forum for Sports Integrity, but also a multi-year action plan with Interpol.
On the other part of the 10 Mo USD fund, more than 10 anti-doping research projects are being funded. As a reminder, the objective of these projects is to develop less invasive anti-doping techniques so that clean athletes can benefit from a smoother anti-doping process
Moving on now to recommendation 18, strengthen support to athletes, a lot have also been achieved. An overall athletes engagement strategy has been developed and some concrete element already delivered, such as the athletes learning gateway (10,000 + registered users from 193 countries, 12,000+ courses started).
You are also aware we have launched the IOC Athletes Hub, which provides a one stop shop dedicated to the elite athletes and Olympians. Through the hub we are able to provide dedicated content for the athletes and also engage with them 365 days and facilitate peer to peer communications.
The last initiative I wanted to mention is the place of mourning in the Olympic Village that you may have visited in Rio. For the first time, athletes participating in the Olympic Games had a dedicated space where they can remember deceased loved ones and we have seen a lot of ribbons with hand-written messages there.

11. Olympism in action: keep Olympism alive 365 days a year 2015 – 2016 achievements
Christophe De Kepper
We will now move to the third theme of Olympic Agenda 2020: Olympism in action.

12. Olympic Channel Christophe De Kepper
The first topic here is the Olympic Channel, recommendation 19.
You know it will be launched the day of the closing ceremony, but I will actually not go into any details now as there will be a dedicated presentation after my report.

13. Olympism in Action, including youth strategy
Christophe De Kepper
While the full Olympism in action strategy has been delayed due to the change of director for Public Affairs and Social Development through Sport, a great number of achivements have still been made for recommendations 20 to 24.
We have strengthen our relationship with the United Nations, with a key outcome being the inclusion of sport in the post 2015 sustainable development goals. The mandate of our honorary president Jacques Rogge as Special Envoy for Youth Refugees and Sport has been extended for one more year and you can see on the slide some of his missions. We have also signed a partnership with UN Women and took part in several key conference to continue to advocate for gender equality, such as the Women Deliver Conference of the IF Women in leadership forum.
During the Women Deliver Conference, we organised a side event, “Giving Women and girls a sporting chance” to demonstrate the essential role played by sport and physical activity in promoting a healthy lifestyle.
Last point I wanted to present to you on this topic is the production of a new Olympic Values Education programme you can see on the top right of the slide. It is currently being disseminated and will be translated in several languages in the coming months to ensure a wider reach.

14. YOG Tripartite Working Group
Youth Olympic Games
YOG Tripartite Working Group
Christophe De Kepper
You will remember one of the recommendation was to review the Youth Olympic Games positioning. To this goal, a YOG tripartie working group was formed. It was chaired by Mr Erdener with representatives of all the Olympic Movement.
14 recommendations were approved by the IOC Session, to advance in 5 strategic goals:
Increase participation and level of competition
Bring to YOG to cities that cannot organise the Olympic Games
Expand the reach and impact of the YOG : Creation of a network of similar events with common objecives
Leverage digital platforms to extend YOG experience and reach youth beyond the event
Enhance YOG’s role as incubator for innovation
We are now in the process of developing a concrete action plan to implement all these recommendations

15. Culture policy Christophe De Kepper
Culture as you know is also an integral part of Olympic Agenda We have also seen concrete outcome of the implementation of this recommendation in Rio.
The first one is the the Olympic Laurel, which as you know has been awarded for the first time in Rio. This award is designed to be conferred to an oustanding individual for its contribution to human development in and outside the field of play, according to the vision of Pierre de Coubertin. The first laureat, Kip Keino, received the award from the President during the Opening Ceremony.
The second initiative coming this recommendation was the artists in residence programme.
Through the universal language of art, this programme offered artists the chance to provide their own interpretation of the Games and thus open up Olympism and its values to the widest possible audience.
In Rio, French contemporary artist JR, German writer Tilman SPENGLER and up-and-coming online artist Gerald ANDAL (USA) have experimented with new ways to express the art of the Olympics. It increased the coverage of the Games on non-traditional media with hundreds of articles and millions of contacts, which was one of the goal of this programme.

16. IOC’s Role: Unity in Diversity 2015 – 2016 achievements
Christophe De Kepper

17. Good governance and autonomy
Christophe De Kepper
Our second to last topic is IOC’s role: Unity in Diversity, starting with Good governance and autonomy.
The first element here is something you are alreday familiar with: the annual report (recommendation 29). The 2015 annual report has been presented to the IOC Session in Rio and is now available on olympic.org. As last’s years report, it includes the Members’ indemnity policy as well as the financial statements audited according to the IFRS standard.
One of the focus of the report is actually good governance, and this was a key theme since the last session. You will remember the executive board adopted a declaration on good governance at the end of last year and also that good governance was a key theme of the last IF Forum. In addition, we have appointed IMD, the swiss business school, to conduct a review of IOC’s governance practice, and we expect the results by the end of the year. (recommendation 27)
More on the recommendations 27 and 28, especially in regards to implementation for the NOCs will be presented to you tomorrow during the XXX report.

18. Strategic review of sponsorship, licensing and merchandising
Christophe De Kepper
On the second to last topic which includes sponsorship and also brand, you will remember we have updated the vision of the Olympic movement to align it with Olympic agenda This was presented to you last year and is used on a number of occasion with our consitituents to ensure we all share the same vision. For example, it was presented to NOCs during the Olympic Marketing Seminars. 6 of these seminars have been held, with a total of 166 NOCs participating, thanks to the join effort of IOC TMS, Olympic Solidarity and ANOC. They were focus on brand and how to keep the brand alive between the Games. These seminars will continue in the next quad and ultimately, they aim at providing NOCs with greater Olympic marketing knowledge and capabilities to maximize sponsor engagement and activations. (recommendation 35)
On Brand, we have updated the brand usage framework for the use of Olympic properties by NOCs, for the promotion of the candidature phase and the legacy of the Olympic Games, allowing for more access to the Olympic Brand for non-commercial purposes. (recommendation 36)
Regarding licensing, the majority of NOCs have now signed the Olympic License Access Agreement with respect to the IOC worldwide livensing programmes and the OCOG international programmes. This will for example allow some Rio 2016 licensed merchandise to be distributed outside of Brazil. Still on Rio 2016, you can see on the top right the Rio 2106 Official Auction site that will be up and running during the Games and will allow the general public to get Olympic memorabillia. (recommendation 35)
We are also working on local activation with TOPs on Olympism in action programmes and how they can best be supported by NOCs, such as Olympic Moves with Coca-Cola or P&G’s «like a girl» campaign. (recommendation 34)

19. IOC structure and organisation 2015 – 2016 achievements
Christophe De Kepper

20. IOC Membership Christophe De Kepper
On the last topic, the IOC Membership, most of the recommendations are also already fully implemented.
The age limit of IOC members has already been confirmed by the Session in back in Monaco. (recommendation 37)
The IOC Members Election Commission has developed a procedure for a targeted recruitment process as per recommendation 38. You are already aware of the outcome of this process and the 8 new members that are proposed for election later during this Session.
The setting of the IOC Session has been reviewed for the first time in Kuala Lumpur, and you can see as promised that we have the exact same setting here in Rio. (recommendation 39)
You are also much aware that the scope of the IOC Commissions has been revised last year, as per recommendation 40.

21. Foster dialogue with society and within the Olympic Movement
Objectives
Format
Role of Sport in
Society and Take
Stock of OA2020
Discuss and showcase, with all walks of life and backgrounds, how sport in general and the Olympic Movement in particular can contribute to the UN’s Sustainable Development Goals
Support and adjust the implementation of Olympic Agenda 2020
Opening
Content
Streams
Credibility
Sustainability
Youth
What still needs
to be done?
Roadmap OA2020
Closing
Christophe De Kepper
The last topic I wanted to present to you is the olympism in action forum as per recommendation 39.
As stated in the recommendation, the end goal of this event is to take the pulse of society
The first edition will take place in Lima Peru, right after the election for the Host City 2024, on September 14th and 15th.
We have defined two main objectives for this first edition in Lima, as you can see.
The first one is basically to raise awareness and exchange best practices of what sport can bring to society, and how we can altogether contribute to the implementation of the UN Sustainable Development Goals.
The second one is to take benefit of having this platform midway through the implementation of Olympic Agenda 2020 to reflect on what we have done so far and what we need to achieve in the coming years so that Olympic Agenda 2020 is fully implemented.
To reach these two objectives, the forum will be organised around the three pillars of Olympic Agenda 2020: credibility, sustainability and youth.
In the spirit of Olympic Agenda 2020, we will invite civil society, NGOs, opinion leaders, experts and youth from outside the Olympic Movement to continue the dialogue with society at large. The format will thus give a lot of space for discussions and open dialogue.

22. Olympic Agenda 2020 – 2016 implementation plan
Christophe De Kepper
President, this concludes my presentation on the implementation of Olympic Agenda 2020 and I will be happy to take any question.