1. Transitioning to a «Partner» Relationship to Achieve Maximum Value Creation!
Mehmet IYIMEN
CEO – MicroCDP
Mobile Monday – UKRAINE
23 April 2012
Global Channel Development Partner of
Plus Units Inc.
for
Advance Top-up service
For Mobile Prepaid Consumers
AvansAir ™

2. advance prepaid top-up service
AvansAir™
10/11/2018
advance prepaid top-up service

3. advance prepaid top-up service
AvansAir™
10/11/2018
advance prepaid top-up service

4. advance prepaid top-up service
AvansAir™
10/11/2018
advance prepaid top-up service

5. advance prepaid top-up service
AvansAir™
10/11/2018
advance prepaid top-up service

6. What do MNOs strive look for? advance prepaid top-up service
Differentiator
Customer Loyalty
More Revenue
More Profit
Time to Market
Less Cost
Less Risk
Less Complexity
AvansAir™
10/11/2018
advance prepaid top-up service

7. What do Prepaid consumers look for? advance prepaid top-up service
Value for Money
Pay for the exact use
No ties, No contracts
Multiple subscriptions for best deals
Constant connection...
Be there when I need you!
AvansAir™
10/11/2018
advance prepaid top-up service

8. advance prepaid top-up service
The key success factor for implementing a recharge channel: availability to the prepaid consumer
This availability can be measured in different ways:
• Location – physical availability in terms of convenience and proximity to the consumer; operators are increasing availability through diversified recharge portfolios catering for different prepaid segments
• Value – availability in terms of affordability, which is intrinsically linked to the denomination value and its reduction to minimal values
• Time – availability to the prepaid consumer when required, this factor is linked to the type of recharge channel in terms of 24/7 availability
• Payment method – prepaid consumers should be able to purchase airtime using their
preferred payment choice whether it be cash, debit or credit card or existing prepaid credits or other stored value and gift cards.
AvansAir™
10/11/2018
advance prepaid top-up service

9. We know... We also know... Sooner or later,
every prepaid consumer falls into
insufficient balance state when
the conventional recharge methods
are out of reach!
We know...
Consumers are willing
to pay extra premium for
efficiency and convenience.
We also know...
AvansAir™
10/11/2018
advance prepaid top-up service

10. AvansAir ™ Service Concept
We Care About You!
Use Now, Pay Later!
AvansAir ™ Service Concept
Advance top-up service for prepaid consumers
Whenever conventional reload methods are not available, accessible, affordable or preferred
Provides advance credit extension to the Prepaid consumers
Anytime, Anywhere, through their handset
Offered at premium rate (with or without a service fee)
Collected at the time of next conventional reload
We Will Be There When You Need Us Most!
We Trust You!
AvansAir™
10/11/2018
advance prepaid top-up service

11. Delivering what MNOs strive for... advance prepaid top-up service
Innovation, Success Track Record
Differentiator
Customer Loyalty
More Revenue
More Profit 
Visible care and value deliverence foster customer satisfaction 
Up to 10% increase in prepaid revenues
Time to Market
Less Cost
Less Risk
Less Complexity  
High margin revenue  
From design to launch in 2-3 months 
We cover all the service setup expenses and labour costs 
We cover all the bad debt risk
We cover all complexities
AvansAir™
10/11/2018
advance prepaid top-up service

12. Transitioning to a «Partner» Relationship
to Achieve Maximum Value Creation!
Consumer
MNO
Vendor Partner
AvansAir™
10/11/2018
advance prepaid top-up service

13. Advance Top-up Service for Prepaid Mobile Consumers Thank You!
Plus Units Inc.
AvansAir ™
a breath of fresh air
Advance Top-up Service
for Prepaid Mobile Consumers
Thank You!