1. Jeff Rodriguez

2. The Design Thinking Process
Understand
Explore
Define
Ideate
Test
Refine
Solution
You do not need this page

3. Understand Physics Geek
Likes technology but is very cheap about getting the newest devices
If it works, why replace it?
Exercises while listening to music.
Needs something to protect music player while running trails or streets
Sometimes running so fast or out of control where MP3 player falls on ground
Needs slim design case to protect MP3 player

4. Explore

5. Define Hard case Don’t like clear cases Easy to take apart or remove
Don’t like arm band design
Prefer new material. Lightweight yet strong.
Interesting color. Not black.
Wants a unique music case.
Classic/ alternative rock theme
Under 20 dollars

6. Ideate Small belt clip on backside Removable Easy to run with.
Long enough to get good grip
Favorite bands
Led Zeppelin Rush
Nickelback Kiss
Judas Priest Daughtry
Santana Enanitos Verdes
Materials
Rubber
Aluminum
Hard Plastic
Phenolic resin!!
Needs to follow example smartphone design
To use as class example and to learn how to
use Autocad Inventor Program

7. Test -Refine

8. Solution

9. Customer Response

10. Assembly Presentation Front View

11. Assembly Presentation Back view