6. E + R = O Event + Response = Outcome
Formula for your life
E + R = O Event + Response = Outcome

9. WHAT MAKES YOUR LIFE 100% ? = 82 = 96 = 98 = 100
Let each letter of the alphabetic has a value equals to it sequence of the alphabetical order: A B C D E F G H I J K L M N O P Q R S T U V W X Y Z 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 S K I L 19 11 9 12 = 82 K N O W L E D G 11 14 15 23 12 5 4 7 = 96 H A R D W O K 8 1 18 4 23 15 11 = 98 A T I U D E 1 20 9 21 4 5 =
100

10. THE CAN DO ATTITUDE You CAN DO everything, but not all at once.
You CAN DO everything, if it’s important enough for you to do.
You CAN DO everything, but you may not be the best at everything.
You CAN DO everything, but there will be limitations.
You CAN DO everything, but you’ll need help.

11. Attitudes

12. Types of Attitudes

13. The Theory of Cognitive Dissonance
Desire to reduce dissonance
Importance of elements creating dissonance
Degree of individual influence over elements
Rewards involved in dissonance

14. Measuring the A-B Relationship
Recent research indicates that the attitudes (A) significantly predict behaviors (B) when moderating variables are taken into account.
Moderating Variables
Importance of the attitude
Specificity of the attitude
Accessibility of the attitude
Social pressures on the individual
Direct experience with the attitude

15. Self-Perception Theory

16. An Application: Attitude Surveys

17. Sample Attitude Survey
3-5
E X H I B I T

18. Job Satisfaction
Our definition of job satisfaction—a positive feeling about a job resulting from an evaluation of its characteristics
Two approaches are popular.
Single global rating
Summation score
Single global rating
The single global rating is a response to one question, such as “All things considered, how satisfied are you with your job?” Respondents circle a number between 1 and 5 on a scale from “highly satisfied” to “highly dissatisfied.”

19. Job satisfaction
The second method, the summation of job facets, is more sophisticated. It identifies key elements in a job such as the nature of the work, supervision, present pay, promotion opportunities, and relationships with co workers.

21. How satisfied are people

22. Satisfaction by country

23. Job Satisfaction Measuring Job Satisfaction
Single global rating
Summation score
How Satisfied Are People in Their Jobs?
Job satisfaction declined to 50.7% in 2000
Decline attributed to:
Pressures to increase productivity
Less control over work

24. The Effect of Job Satisfaction on Employee Performance
Satisfaction and Productivity
Satisfied workers aren’t necessarily more productive.
Worker productivity is higher in organizations with more satisfied workers.
Satisfaction and Absenteeism
Satisfied employees have fewer avoidable absences.
Satisfaction and Turnover
Satisfied employees are less likely to quit.
Organizations take actions to cultivate high performers and to weed out lower performers.

25. Responses to Job Dissatisfaction
3-6
E X H I B I T

26. How Employees Can Express Dissatisfaction

27. Job Satisfaction and OCB
Satisfaction and Organizational Citizenship Behavior (OCB)
Satisfied employees who feel fairly treated by and are trusting of the organization are more willing to engage in behaviors that go beyond the normal expectations of their job.