1. Data Based Enrollment Strategies
Cameron Edgecomb
Tristyn Davis

2. ACT Outreach Free list - Underserved 1324 potentials students
Regression analysis – mileage from campus
Narrowed to 962
93 attended
9.66 average miles from campus
Regression analysis
Used Illum to determine Persistence rate
Predictability variable was distance from campus
Separated those that were already applied
9.6% enrolled
914 credit hours
Over $93K

4. Texting campaign Goal - Higher attendance at NSO
Higher rate of students paid before drop deadline
Higher transition rate from applied but not enrolled list
Control and expense

5. Texting campaign- NSO What we did –
NSO- targeted texts to students the day before or morning of NSO
This is a reminder about your Orientation at Lone Star College-Montgomery TOMORROW in building H at 9: College Park Drive., Tx.

6. Texting campaign- NSO The Result - Follow up -
increase from 50% of students attending orientation to 75-80% of students attending orientation
Follow up -
Sorry you missed it! Sign up College Montgomery

7. Texting campaign- Drop List
What we did -
Texted student's about payment deadlines-
Friday-8/4
Thursday- 8/10
Saturday- 8/19
Don't get dropped from classes! Lone Star College Fall payments are due by August 19. Go to to pay today.
The result-lowest drop in history of LSC-M
8-18
3463 students on drop list-
7% dropped 800 students
Last year dropped 10.1%

8. Texting campaign-Applied but not enrolled
What we did -
Sorted students by need
Orientation only
Transcript only
Bacterial Meningitis and orientation
Sent targeted texts and s
Applied but not enrolled from July 1, 2016 to Aug 24, applied
3551 enrolled 49% conversion rate not including EA

9. Texting campaign-Applied but not enrolled
Have college credit? Bring your transcript to Lone Star- Montgomery & get registered today.
New Orientation Dates Thursday, July 6th 10am & 3pm Wednesday, July 12th 10am & 3pm Saturday, July 22nd 9am  orientation.htm
Almost there! Sign up Lone Star College Montgomery &claim your classes.

10. Texting campaign-Applied but not enrolled

11. High School Penetration
Bi-weekly visits
Application Days
TSI Testing
Dual Credit Registration
On-site Orientations
3-4 years ago no consistent person on campus, relationships were strained with some of our bigger campuses.
Began onsite orientations for seniors,
70% enrollment from CCHS Orientation
TSI testing on campus (continued), if students are on Free and reduced lunch, we waive fee for TSI
payment dates on campus,
DC increased 400% since 2013
Correlation between DC and penetration rate

13. Summer Melt what 6 counselors and $4500 can do
I have learned how to troubleshoot many of the issues that arise and have had the opportunity to work with and get to know all of the personnel in building C!
Goal -
to reach students that would ‘melt’ over summer
Assist with applied but not enrolled list
Results -
2225 students contacted
549 enrolled for Fall 2017
What this means -
100,000+ contact hours
$600,000+ in tuition and fees

14. Summer Melt what 6 counselors and $4500 can do
Added bonus -
Enhanced relationship with schools and counselors
Access to Istar
Easy transition for next year
Lessons learned
The program was a success and I look forward to be given the opportunity to do it again next summer

15. Testimonial
As a counselor, the response that I have received from our graduates was immense. Many of our students that decided to attend Lone Star College are students that we have a solid, positive relationship with and have helped throughout high school. It made a difference having a familiar name and face contacting students as opposed to someone they don't know. I set time aside to meet with students on the Lone Star campus to help them with whatever their needs were and I found that the students came and followed through on enrolling for the fall. Whether it was in person, through , or a phone call, students responded! This job helped me gain knowledge that I can now use when helping my seniors apply to Lone Star.