1. JDF in the Inter-Enterprise Workflow
First, thank you everyone for joining us this morning / afternoon. My name is xxxxxxxx, and I am the xxxx(title) with WAM!NET, a division of SAVVIS Communications.
Everyone is paying a lot of attention to JDF and the potential benefits of automating and streamlining prepress and print production workflows. What is JDF, what are some of the issues surrounding JDF and how can it be implemented? Those are a few of the things I would like to take some time to review in this presentation today.
Achieving JDF workflow automation

2. JDF Workflow Automation
What is JDF Inter-Enterprise Workflow?
Data Exchange Format based on XML
A standard of tags allowing systems and MIS to speak the same language
What Does JDF Inter-Enterprise Workflow Do?
JDF enables and automates processes
JDF provides portability between different platforms and lets you extend your workflow beyond your enterprise
JDF eliminates manual processes, reducing thee opportunity for errors.
Enhances customer experiences
Why JDF Inter-Enterprise Workflow?
Connectivity
JDF is an XML (Extensible Markup Language) standard or specification. A markup is a tag or a code that identifies information. In print production, tags such as trapping and approval attached to a page would provide instructions for trapping and tell you the page needs to be approved before final processing. It could even have instructions about where or to whom to send for approval. Extensible means XML tags are unlimited and can be supplemented with other files to further define the instructions.
JDF automates workflows by passing instructions and job parameters between devices and systems. This is only possible if all involved vendor systems use the same “tags” or “speak a universal language”. This is what JDF does. It provides standard tags so all systems and MIS functions speak print fluently. JDF can then be integrated into workflow software, project management systems and other system drivers.
JDF enables and automates processes. It can carry a print job from creation to production to distribution, including the detailed instructions for creative, prepress, press, post press and delivery.
JDF provides portability between different platforms and lets you extend your workflow beyond your enterprise to include vendors, partners and clients.
JDF eliminates manual processes, reducing the opportunity for errors and allowing for faster collaboration and reduced production times.
JDF enhances customer experiences by maintaining client profiles of special job requirements that can carry across the entire workflow.
The JDF Inter-Enterprise Workflow is connectivity. This includes customers, partners, corporate departments, and all those within the supply chain, both inside a location or at multiple sites.

3. JDF - Inter Enterprise Workflow Issues
Opening up communication between multiple enterprises may bring about several issues.
JDF
INTER-ENTERPRISE WORKFLOW
Automation of your digital workflows
Must cross multiple enterprises and platforms
Interoperability between devices
Requires connectivity between devices at your client, vendor and partners locations.
Integrated systems
Requires more security and bandwidth.
Additional info for Planning, Scheduling, Process Results, Job Status/Tracking [MIS]
JDF intends to bridge the gap between production and other information systems like MIS, IN THE JDF MODEL.
However,by opening up communication between multiple enterprises security becomes a major issue. Additional information such as planning, scheduling, process results, job status and job tracking generated upstream in MIS will be exchanged in addition to the content. This will increase the need for higher performance data transmission.

4. JDF - Inter Enterprise Workflow Options
Build it yourself or
utilize a managed service provider
Lets talk about your options for building an inter-enterprise workflow between your client’s, vendors and partners. You can either build it yourself or utilize a managed service provider.

5. JDF - Inter Enterprise Workflow Options
What is involved in building it yourself:
Select a file transfer application portal that can manage JDF/JMF instructions and associated content.
Purchase servers and other capex and associated maintenance/licenses
Design a wide area network to connect clients, vendors and partners
Purchase bandwidth and network connectivity equipment
Coordinate with client, vendor and partner IT departments
Install a network management system
Hire staff to manage and support the network while monitoring file transmissions
Set up redundant system as a backup
You can build it yourself which will include:
Selecting a file transfer application that can handle JDF content.
Purchasing a server to host your file transfer application.
Designing a wide-area network to connect your clients, vendors and partners
Remember, if you’re going to design your own network, you’ll need to purchase bandwidth, network connectivity equipment. You’ll need to coordinate with client, vendor and partner IT departments.

6. Build it yourself option
Manage all layers of communication between you and your partners,
Telco Carriers
Internet / PN capacity providers
Data security and integrity management
Access security
Coordination with all parties, creation and management of a common automated workflow system between all parties
You’ll either need to install a network management system to monitor the network and you’ll need to hire staff to manage and support the network. You’ll also need to set-up a redundant system as a back-up for your workflow.
Or use the Internet which has inherent security and performance limitations.

7. Utilize a Managed Service Provider
Or you could utilize a Managed Service
Secure access to supply chain
LAN like access to JDF enabled partners
No capital expense
Services are growing and will soon overtake standalone hardware and software sales in the content management market [Gistics]
Projected US digital content management expenditure
Or you could utilize a Managed Service, which with a single connection to a managed network, you can have secure access to your partners, vendors and clients, many of which may already be on our network. WAM!NET Media Services provides LAN like access to JDF enabled partners within your supply chain.
The services model is growing. Industry analyst, Gistics, estimates that the services model will soon overtake standalone hardware and software sales in the content management market.
Services allow rapid implementation because they are typically offered on a subscription basis. You don’t need to spend design time, wait for equipment purchases and approvals, or coordinate installations. Service providers such as WAM!NET have a model in place that can be quickly deployed.
Through overall cost reductions in infrastructure and manual processes, service providers customers often find 100% payback in as little as one year.
Because service providers are set up to scale they easily provide you with additional content and workflow services.

8. WAM!NET Direct! JDF
A unique combination of infrastructure, services, applications and APIs that enable inter-enterprise JDF workflows.
“LAN like” access to JDF enabled partners in your supply chain
“JDF Community” to your plant/site/enterprise
WAM!NET and SAVVIS now provide the world’s largest media services utility automating global inter-enterprise media workflows. The WAM!NET Media Services Platform is a unique combination of infrastructure, services, applications and APIs that enable inter-enterprise JDF workflows that easily adapt to organization and process changes without rebuilding and reinvesting in new technology.
WAM!NET Direct provides LAN like access to JDF enabled partners within your supply chain and brings all pieces of your supply chain together. All clients, vendors and partners, regardless of location, can function on the same utility and take part in the same digital workflow.

9. SAVVIS Media Services Utility
Content management and digital asset delivery services connecting workflow partners through a single connection.
Industry workflow solutions.
Print and Publishing
WAM!NET Direct! JDF – inter-enterprise JDF content distribution
Private, fully-managed global network and infrastructure spanning 45 countries with 23 data centers worldwide.
JDF
Content
At the base of our Media Services Utility is the fully-managed SAVVIS network and infrastructure spanning 45 countries with 23 data centers worldwide.
In the middle of the utility are the WAM!NET content management and distribution services. Our services are supported by a patented file transfer technology and enable our customers to connect to their community and workflow partners through a single connection.
At the highest level are workflow applications integrated through our open standard XML API’s. One of these is WAM!NET Direct! JDF, which provides inter-enterpise JDF content distribution.
Agency

10. WAM!NET Direct! JDF SM
WAM!NET
Direct!JDF
JDF Enabled
Content Creation
Tools
JDF Enabled Content Production
Production Management
And ERP Systems
JDF Enabled Prepress & Printing
Prepress, Production
and MIS Systems
JDF Enabled Printing
Production
Legacy Prepress & Printing
Direct!
Legacy
Direct! JDF allows users to fully automate the distribution of JDF content through the WAM!NET Media Services Platform.
With a single connection to our managed network, users have secure access to partners, vendors and clients, many of which are already on our network.
Direct! JDF allows users to fully automate the distribution of JDF content through the WAM!NET Media Services Platform. With a single connection to our managed network, users have secure access to partners, vendors and clients, many of which are already on our network.
Registration content is securely packaged for delivery
Registration content is repackaged with JDF instructions for delivery to Telco Printing
Registration content is retrieved according to JDF instructions and routed to specified devices
WAM!NET adds an additional layer of security by transmitting information across the SAVVIS/WAM!NET private managed network.

11. The Mantis Cellular Scenario
Background:
Multinational corporation based in Manhattan
Rolling out a new registration program for their cellular subsidiaries that requires the creation of a printed registration form
Telco Printing will be printing the new registration form for this program
The Mantis Cellular creative department will be sending the new registration form to Telco Printing via the WAM!NET Media Services Utility
Let’s review an example that WAM!NET is demonstrating in the JDF Pavillian:
Mantis Cellular is a multinational corporation based in Manhattan. They are in the process of rolling out a new registration program for their cellular subsidiary. This program requires the creation of a printed registration form. All creative and print purchasing is done in their Manhattan office. Their creative department uses Adobe’s creative suite for their promotional design.
Though Mantis Cellular uses several printing companies throughout the US, Telco Printing, a digital print facility specializing in quick turn around digital output, will be printing the new registration form for this program. Mantis Cellular will be sending the new registration form to Telco Printing via the WAM!NET Media Services Utility.
By adopting JDF into this workflow we are able to automate a print job from creation to print production, including detailed instructions, eliminating manual processes and the opportunity for errors.

12. JDF – Inter Enterprise Workflow
WAM!NET Direct JDF
JDF – Inter Enterprise Workflow
In this example, the Mantis Cellular Creative Department used Adobe’s JDF Creation Tool to prepare the JDF-enabled Mantis Cellular Registration Form for delivery to the printer. Once created, it was sent via WAM!NET Direct! JDF. It was then delivered to the Telco Printing, Digital Printing Department on EFI’s Balance or Fiery Server.

13. JDF - Inter Enterprise Workflow
Summary: A JDF enabled workflow will provide:
Efficiencies through consistency of data across the supply chain reducing costs
JDF provides a “common language” to greatly enhance and automate workflows
JDF extends beyond the Site, Plant and enterprise
JDF intends to bridge the gap between production and other information systems like MIS, IN THE JDF MODEL.
However,by opening up communication between multiple enterprises security becomes a major issue. Additional information such as planning, scheduling, process results, job status and job tracking generated upstream in MIS will be exchanged in addition to the content. This will increase the need for higher performance data transmission.
As you can see, coordinating connectivity and integration with clients and vendors can be a challenge.

14. Making inter-enterprise JDF a reality
The WAM!NET Media Services Platform
Built to enable global inter-enterprise print, audio and video workflows for the media production industry
To make inter-enterprise JDF a reality, you’ll need to consider whether you want to build it yourself or whether you want to use a service provider like WAM!NET’s Media Services Platform which has been built to enable global inter-enterprise print, audio and video workflows for the media production industry.
Service providers, such as WAM!NET, can provide managed JDF enabled connectivity to enable extension of a JDF workflow to your supply chain partners.
Thousands of printers, publishers, ad agencies, corporate marketing departments, music and film companies and broadcasters worldwide are already on the network. Companies like
Time Inc., The Economist, RR Donnelley, J. Walter Thompson, Lowe’s, JC Penney, Universal and Sony to name a few.
The Media Services Platform is a unique combination of infrastructure, services, applications and APIs that enables inter-enterprise workflow that easily adapts to organization and process changes without rebuilding and reinvesting in new technology.
To learn more about WAM!NET’s JDF solution visit us at our stand in the JDF Parc to see a demonstration of Direct! JDF.
Thank You.
Are there any questions?
Thousands of printers, publishers, ad agencies, corporate marketing departments, music and film companies and broadcasters are already on the network
A unique combination of infrastructure,services, applications and APIs

15. Thank You
For more information about WAM!NET Direct! JDF, visit
For more information about SAVVIS, visit
Thank you for your time.
Are there any questions.