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Published byBénédicte Roberge Modified over 6 years ago
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OneRoof OneRoof is NZME’s new digital platform for all things property
It allows consumers to engage with the property market through an unparalleled needs-based search OneRoof is a single destination; housing all data and information buyers, sellers, investors, renters and home owners need to make informed property decisions Advertising on the platform will allow a qualified and premium audience reach throughout the property journey, to ensure that your business is top of mind when it matters
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Key Points of difference
First in market needs: Search will allow consumers to search based Affordability, School Zones, Commute Times, Investments and New builds Newstalk ZB Weekly OneRoof property update Data layers: Estimated house value based on data major banks utilize to determine lending decisions. Granular Suburb level data: Capital growth, Rental yield, School zones, commute times, amenities, demographics Lead generation tools: Agents directly connect with potential vendors at beginning stages before the major decision to enter the market Comprehensive content strategy: Market trends, insights, Advice, tips and tools for Buyers, Sellers, Investors and Renters OneRoof Content and listings: Positioned on nzherald.co.nz and other NZME digital platforms to drive a wider audience Weekly Video series: Property news segment with commentary from industry leaders, market commentators Social media: Bringing suburbs to life
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Audience OneRoof is the home of all things property.
From the passive buyer through to the most active, the platform will not only reach those interested in the property market and listings, but provide in-depth data and rich content User focused, the website has been designed to be a one-stop shop for homeowners – the first home buyer a homeowner looking for inspiration, or an investor looking for insights that will help them achieve their financial goals. Display advertising will help you to reach this engaged audience while they are searching, reading and researching, across desktop, tablet and mobile. Integrated with the NZME audience of over 3.2 million people every week, a campaign across OneRoof will help you to reach your audience when and where they consuming content and interacting with brands.
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Display Options
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AD FORMATS Half Page (300 X 600) Listing Strip (580 X 210)
Run Of Site - $60cpm Geo-targeting – 10% Loading Listing Strip (580 X 210) Run Of Site - $50cpm Geo-targeting – 10% Loading Rectangle (300 X 250) Run Of Site - $40cpm Geo-targeting – 10% Loading
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INTRO OFFER OneRoof gives you the opportunity to be one of the first to trial the new dynamic home of ‘all things property’ with a special launch package on display advertising. Reach a qualified audience on the back of a significant multi-media marketing campaign that is running nationwide. The details Supply 2 or 3 ad units to run across OneRoof Can start immediately (creative dependant) OPTION ONE: 100,000 impressions – desktop & mobile $2,500 + gst Rate card (approx.) $5,000 OPTION TWO: 220,000 impressions – desktop & mobile $5,000 + gst Rate card (approx.) $11,000
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CONTACT For more information about the platform and products, and for bespoke packages and sponsorship options, please contact a OneRoof Digital Specialist: Sam Brown Olivia Bell Digital Specialist - OneRoof Digital Specialist Mobile: Mobile:
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