1. NAME CALLING
A German soldier, as shown on an Australian poster from the World War I era ( )

2. NAME CALLING
A US Senator, as shown on a television ad run by her opponent during a political campaign.

3. TESTIMONIALS
Jennifer Hudson for Weight Watchers

4. TESTIMONIALS
Democratic Presidential hopeful Hillary Clinton, and a group of school children.

5. TRANSFER
A public service announcement sponsored by Mothers Against Drunk Driving (MADD).

6. TRANSFER
Republican John Huntsman speaking to a crowd during his presidential campaign.

7. GLITTERING GENERALITIES

8. GLITTERING GENERALITIES

9. PLAIN FOLKS
Ex vice President Biden and ex President Obama visit a popular burger joint for lunch.

10. PLAIN FOLKS
Presidential candidate Rick Perry meets with workers while campaign.

11. BANDWAGON
An ad for Maybelline’s mascara.

12. Bandwagon
In this famous American poster from World War II, “Rosie the Riveter” urges women to go to work in factories to help the war effort.

13. Card Stacking
Verizon Wireless advertises its cell phone service.

14. Card Stacking
An agricultural researcher advertises the benefits of canola oil.

15. Challenge
There are at least two different propaganda techniques used in this image. Can you identify them?

16. Propaganda Techniques
Bandwagon
Encouraging the viewer to like something or someone because everyone else does
Testimonial
The use of a celebrity or spokesperson to speak on behalf of a product of candidate
Plain Folks
Conveys that a candidate is a “regular” person, just like everyone else
Name Calling
Uses negative words to associate with a product or person
Transfer
The use of symbols to convey a message or feeling
Card Stacking
The use of showing one-sided information (good or bad)
Glittering Generalities
Uses short phrases or words to promote positive feelings or emotions

17. Propaganda Project
Poster: Create a poster that is a combination of words and visuals (the visuals should dominate and the message should be clear).
Use at least four of the techniques or categories from the list above.
The posters must use poster-sized paper and include images.
Requirements
 1 Poster
 4 Propaganda Techniques
 Primarily Visuals
 No long text