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*Prep for This Week’s Session*
Notes/Preparation for Managers: Review the slides before the session. This session features a Sales Associate success story. Slides 3-8 include automatic animation and audio so speakers are required. Slide 9 prepare to conduct a group activity and discussion. *Delete this slide before presenting *
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Wayne Gebord Cherry Hill Office
Marking The Way to the Open House Example provided by: Wayne Gebord Cherry Hill Office
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When I was house-hunting, I learned first-hand how important good directions and signs were.
Signs suddenly disappeared, and I didn’t know where I was going!
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To help people find my Open Houses, I use at least 16 strategically placed signs.
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I use Google Maps. I target the major roads, I mark where to place the signs. I place Signs before the turn make things easier.
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On the day of the Open house,
I place my signs quickly. Then I concentrate on greeting visitors.
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Recently, while driving, a buyer saw the signs,
Followed them to the Open House, Then went to the office to start contracts!
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This method has given my Open Houses major traffic.
More signs = more attention!
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What is Your Best Technique?
Work in pairs to answer the following questions: How do you determine the best spots to place the Open House signs? What do you use/do as an alternate if Open House signs are not permitted? What are other ways you try to increase traffic to the Open House, especially if the property has been on the market for a little while? Take 3 minutes and then we will discuss as a group.
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