1. Information Session

2. OUR Mission
“To assist all to discover sustainable solutions that will benefit society.”

3. The CUNA Mutual Group, University of Wisconsin - Milwaukee
2018 Idea Competition
Objective
To stimulate constructive thought surrounding the concepts of innovation and discovery.
Sponsors
The CUNA Mutual Group, University of Wisconsin - Milwaukee
Eligibility
​The competition is open to all current participating undergraduate students.

4. Corporate Sponsors
“For more than 75 years, CUNA Mutual Group has worked tirelessly to deliver product and service solutions that meet the unique challenges and needs of credit unions and their members.
CUNA’s vision is unwavering: to be a trusted business partner who delivers service excellence with customer-focused, best-in-class products and market-driven innovation.”

5. CUNA Mutual Group - Purpose
Our Purpose – To become the trusted insurance & investment partner, empowering hardworking Americans to achieve financial security.
We help hardworking Americans strengthen their financial future—for themselves and their loved ones. Always working in the best interest of our valued customers, we help protect, invest and plan for a healthy future.
Trusted to act in the best interest of our Credit Unions & their Members. Mutual company not stock driven.

6. 900 Billion Dollars in Assets
Financial Strength
The CUNA Mutual Group insures more than
900 Billion Dollars in Assets

7. Background
Credit unions are financial co-operatives set up, owned and controlled by members. Credit unions are non-for-profit organizations that exist to service their members. Similar to banks, credit unions provide a variety of financial services including accepting deposits, checking and saving accounts and providing loans.

8. and marketing solutions.
Problem Statement
Create a consumer centered credit union geared toward multiracial, multicultural and multigenerational consumers.
Please concentrate your response on the role of credit unions in the provision of your proposed products
and marketing solutions.

9. In your response Please include the following:
Describe the unique products and services that your credit union would provide;
Your marketing strategy to connect with new consumers; and
Describe your strategy to ensure that your multiracial and multigenerational consumers could be on the path toward financial security.
The difference between banks and credit unions

10. Related Research Search… For more resources, please visit…
Credit Union National Association
CUNA Mutual Group
National Credit Union Foundation
Pew Charitable Trust: Portrait on Financial Security
Center for Financial Services Innovation
Filene Research Institute
For more resources, please visit…

11. What to Prepare Who’s judging? Format of Submission
All eligible entries will be judged by a
panel of qualified individuals
representing both the public and
private sectors.
Format of Submission
Essay
Three Important Judging Criteria
Clarity in stating the idea or solution to resolve the problem.
The innovative or original nature of the idea or solution.
The extent to which the idea provides a solution to the problem.

12. Entry Submission How? Submission Deadline
Submit your idea by completing registration along with including your
idea. Registration is mandatory for submission.
Submission Deadline
March 16th

13. Prizes will be rewarded to the top 5 contest entries.
Local Competition
Prizes will be rewarded to the top 5 contest entries.
1st Place - $1000 USD
2nd Place - $750USD
3rd Place - $500 USD
4th Place - $250 USD
5th Place - $100 USD

14. Prizes will be rewarded to the top 6 contest entries.
National Competition
Prizes will be rewarded to the top 6 contest entries.
1st Place - $5000 USD
2nd Place - $2500 USD
3rd Place - $1500 USD
4th Place - $1000 USD
5th Place - $500 USD
6th Place - $250 USD

15. Online Submission Begins
Timeline
Online Submission Begins
December 1th
Submission Deadline
March 16th
Finalist Notified
March 21st
Live Competition
March 27th
National Competition
April 25 – 27

16. Important Rules
Participants must be full undergraduate students of UW Milwaukee.
Individuals or teams may enter competition.
​All eligible entry ideas must be strictly original to the competition.

17. Tips for Students

18. Questions?