1. By the Design Thinkers
Concept Ideas

2. Brief Summary
The goal of this project is to create a platform/medium to increase student-to-student collaborations within a University and College setting. This is in order to elevate an individuals experience and skills, by exposing them to teams of different working skills in order to mimic real-world working atmosphere and bolster their résumé. We have come up with ideas for our initial concept based on our research.

3. Value Proposition Canvas: Personal Projects
Tasks:
Find People
Write Brief
Decide Budget
Personal Goals
Network
Assign Tasks
Brainstorm Ideas
Interviews
Pains:
Lack of Guidance
Lack of Motivation
Bad Quality Project
Financial Loss
Incomplete Projects
Lack of Skills
Ruined Reputation
Trust Issues
Gains:
Money
Networking
Experience
Exposure
Portfolio
Outsider's Perspective
Fresh Ideas
Learning from others
Independence

4. Value Proposition Canvas: Collaborators
Tasks:
Combine Opinions
Develop Ideas
Delegate Tasks
Time Management
Interviews
Promote
Clarify Roles
Decide Budget
Pains:
Difficult Individuals
Difficulty with scheduling
Lack of Communication
Bad Quality Project
Financial Loss
Incomplete Projects
Lack of Skills
Balance in Ideas
Gains:
Money
Networking
Experience
Exposure
Team working skills
Abundance of ideas
Get task done

5. Value Proposition Canvas: Entrepreneurs
Gains:
Research & Funding
Networking
Knowledge
Access to an Academic Consultant
Technology/Equipment
Fresh Ideas
Financial Savings
Graduate Candidates
Technology Licensing
Pains:
Bad Quality Project
Financial Loss
Incomplete Projects
Lack of Skills
Ruined Reputation
Lack of Trust
Lack of Reliability
Lack of Time
Difficult Individuals
Tasks:
NDA Agreements
Interviews
Portfolio Review
Brainstorm Meeting
Write Business Plan
Recruitment
Staff Training
Licensing
Find new markets
Innovate
Employee retention

6. Conclusion; Value Proposition Canvas
Product:
Collaboration Platform
Pain Relievers:
FAQ
Terms and Conditions
Insurance Policy
Verified Users
Chat Function
We created a Value Proposition Canvas for our top 3 Target Audience Segments, Collaborators, Entrepreneurs, and Personal Projects. All of these segments had many things in common that would affect them negatively and positively.
Gain Creators:
Social Events
Can have LinkedIn hyperlink
Portfolio Image Gallery
Job Opportunities
These Value Proposition Canvases were based on our assumptions, and then validated with quotes we found through our interviews. We then came up with possible Gain Creators and Pain Relievers, in response to the student feedback.

7. Target Audience Research
Figures of KU students
13,628 undergraduate/foundation-level students
and 3,919 postgraduate students
15,065 full-time students and 2,482 part-time students
15,460 home/EU students and 2,087 overseas students
Location
Kingston Hill
Knights Park
Penrhyn Road
Roehampton Vale
Grand Total
Total
6074
2628
8520
1172
18394

8. Concept Overview
The main goal is to promote collaboration and experience.
By creating a dynamic app that promotes collaboration and networking, adds to the individual as well as the alumni community.

9. Name
Alloy
Noun
A metal made by combining two or more metallic elements, especially to give greater strength or resistance to corrosion. “Bronze is an alloy of copper and tin” Synonyms: mixture, mix, amalgam, fusion, meld, blend, compound, combination, admixture, composite, union

10. Colours
Orange associated with being friendly cheerfulness and confidence
Green associated with peace growth and health
Grey associated with balance neutral and calm

11. Logo

12. Scamp: Login Simple login page Personal email or university email
In order to contact you, people will need to go through the chat on the app, and will not have your contact details.

13. Scamp: Homepage/Explore
The initial homepage once you login will be an explore page.
The page will suggest projects/profiles you may be interested in
Algorithm

14. Scamp: Profile Personal
Profile Picture
Settings/Edit button
Name
Skills/Major
Optional portfolio
Contacts Book
Description
Option hyperlink to LinkedIn profile

15. Scamp: Profile Public Profile Picture Save button Name Skills/Major
Optional Portfolio Gallery
Number of Contacts
Contact Button
Description
Option hyperlink to LinkedIn profile

16. Scamp: Search
The search button on the top right hand corner will direct you to a search page.
There will be a filter option to narrow search.
Before you type in your search, suggested profiles and projects will be shown.

17. Scamp: Add Job On the top left corner will be a + button.
This will allow you to add a project.
It will give a guide of the details which will need to be included.

18. Scamp: Notification There will be two types of notifications:
Current Projects
&
Alerts.
The alerts will be contact requests from people you are not already working with. These notifications will be broken down into the projects you are currently working on.

19. Further Ideas….
Once you have contacted someone there will be a chat function. A group chat will also be available for projects.
If a job goes wrong you can ‘file a dispute’. This will allow the app to have the chat history, and the dispute to be settled.
General FAQ rather than live chat for help/problems with the app.
We will design symbols that could represent whether it is a brief, small project, favour, or question.

20. Payment Method What keeps users engaged? Contacts: Money:
Once you have worked with someone, you can keep them as a contact. It would be used as a way of networking and you would build up your contact list. These contacts would be stored in the app, keeping people engaged as they would not have their contact details otherwise.
Money:
Various different in app payment methods such as paypal, google wallet, and venmo. An amount and budget would have to be set in advance. Money would only be used for projects that need to be boosted and done quickly.

21. How to Legalize Terms and Conditions:
Would bind the users to the contract. Can get free templates online. Would create rules within the app.
Creative Commons:
Provides free and simple copyright licenses. There are four types of licence; Attribution, ShareAlike, Non-Commercial, No Derivatives.
Non-Disclosure Agreement:
A legal agreement that binds two parties to share confidential/sensitive information.
Can be one way or mutual.
Creative Commons:
Provides free and simple copyright licenses. There are four types of licence; Attribution, ShareAlike, Non-Commercial, No Derivatives.
Allows creatives to share and use work, and also receive input, while still being protected.
Licence cannot be revoked. You can cancel the licence, but work previously used cannot be retrieved.
Others may profit from your work.
Non-Disclosure Agreement:
A legal agreement that binds two parties to share confidential/sensitive information.
Can be one way or mutual.
Can stop people from stealing business ideas
Can have a time limit on it if not enforced properly

22. Business Model Canvas Key Partners: Tech team Student Union KU
Local businesses
Sponsors
Key Activities:
Marketing
Sales
Trial Period
Promotion
Reps
Design
Value Proposition:
Projects
Collabs
Streamlined
Student & Alumni use
Customer Relationship:
Live Chat
Frequently Asked Questions s
Customer Segments:
Personal Projects
Uni Projects
Entrepreneurs
Alumni
Freelancers
Key Resources:
Budget
Digital Resource
Channels:
Social Media
Networking
Events
Blasts
Posters
Advertising
Cost Structure:
Developments
Revenue Streams:
Course Budget Advertising
Sponsors Upgrades/Subscriptions
Donations

23. Phases/Goals 1.
University boosts/integrates it. There will be a representative in each class, for example the course rep. 3.
Lean Approach will be used. Phase 1 will be removed once testing is over. 2.
University upgrades the app. This will be paid. A one month free trial will be available for non-students.

24. Conclusion
The conclusion, with the help of the value proposition canvases we were able to deduce the problem, and how to proceed.
These are initial ideas and need to be further developed through the lean approach.