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Advocacy Plans that Get Results

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Presentation on theme: "Advocacy Plans that Get Results"— Presentation transcript:

1 Advocacy Plans that Get Results
Welcome Welcome!

2

3 best practices

4 measure desired outcomes

5 advocacy outcome goals internal short & intermediate
policy goal external long term lots of advocacy is not lobbying advocacy outcome goals internal short & intermediate

6 Issue talk, relationship building, - unlimited!
Direct lobbying: any communication with a legislator, that expresses a view about specific legislation. Grassroots lobbying: any communication with the general public that expresses a view about specific legislation, and includes a call to action.

7 outcomes audiences advocacy framework AWARENESS WILL ACTION PUBLIC
INFLUENCERS DECISION MAKERS audiences

8 community mobilization
AWARENESS WILL ACTION model legislation community mobilization coalition building champion development community organizing public forums voter outreach public awareness campaign policymaker education public education PUBLIC INFLUENCERS DECISION MAKERS

9 public influentials policymakers
ALL targeted subsets public influentials policymakers audiences

10 outcomes awareness will action

11 X# Head Start parents in our service area meet with legislators
PUBLIC X# Head Start parents in our service area meet with legislators ACTION X# clergy agree to participate in our campaign INFLUENTIALS WILL X# newly elected legislators attend issue briefing on our issue. DECISION MAKERS AWARENESS

12 positive policymaker response
audience tactic + positive policymaker response

13 Assets for Advocacy List of supporters we can engage in advocacy
List of supporters we can engage in advocacy Grassroots organizing skills Credibility on issue Data supporting need & cost effectiveness of policy Documented public support for your policy fix Influential* grass tops leaders (clergy, business, academics, community/civic) Relationships w/policy makers

14 worksheet

15 mebeaton@earthlink.net Policymaker Rating Tool
Building Legislative Champions Toolkit Policymaker Visit Report From free

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