1. Cooking Matters Colorado Christina Miller, Senior Manager

2. FINI, Double Up Food Bucks Colorado
Truly Coalition Lead:
Non-Profit
Higher Ed
Public Health
State Government
Food Industry

3. Primary Funders and Match
USDA/NIFA
Anthem Foundation
The Colorado Health Foundation
The Denver Foundation
Rose Community Foundation
Cooking Matters (in-kind)
Boulder County Farmers’ Markets (in-kind)

4. Double Up Food Bucks Colorado
Statewide, three-year FINI received in Spring 2016
For every $1 spent in SNAP benefits, get another $1 match, up to $20 per visit
Match can be spent on fresh, CO-grown fruits & vegetables
At over 100 unique locations in 2017 (up from over 45 locations in 2016)
15 winter or year-round market sites in
CO Grown Important for the multiplying effect on local economies.

5. 2017 FINI Site Across Colorado
28 Counties Urban, Rural, Rural Resort and Frontier Counties
More planned expansion in 2019!

6. Building Food Skills, Ending Hunger
Types of Sites, 2017
Expansion in Considering more direct market farmers/farm stands, CSA’s and retailers
This year the program added a supermarket chain and met community need by offering the program at farms where local farmers catered to SNAP recipients
Building Food Skills, Ending Hunger

7. Double Up in the Retail Environment
Independent Retail
Smaller local retail chain and corner stores. Easier to track local produced purchase for the DUFB incentives. Also impacting a systems level work related to improving supply chain for locally produced foods
Year round options! I
Healthy Corner Stores

8. Building Food Skills, Ending Hunger
Evaluation Methods
Annual survey with:
Consumers
Market Manager/Retail Managers
Vendors/Farmers
Outreach Partners
DUFB Cohort Interviews (3 phone interviews over 18 months)
Market weekly customer reports
Website comments (over 3,000 so far!!)
Website, paid media, and social media analytics
Four DUFB Symposiums across the state
Building Food Skills, Ending Hunger

9. Individual Evaluation Findings
Customer Survey Question n
Response
As a result of DUFB I
buy more F/V
211
88% Agree or Strongly Agree
As a result of DUFB
I eat more F/V
207
87% Agree or Strongly Agree
I received information about purchasing and preparing F/V from this market
241
53%
How likely are you to buy more F/V because of the education you received
108
86% Likely or Very Likely
I am visiting the market today because of DUFB
181
75%
“This is amazing program I am so excited to use this. With food prices going up it's very hard to buy healthy and fresh fruit and veggies this will help my family greatly!!! Thank you double up”
- Colorado Springs resident
Building Food Skills, Ending Hunger

10. Environmental and Sectors of Influence Evaluation Findings
Vendor Survey n
response
As a result of DUFB I increased revenue from produce sales 87
68% Agree or Strongly Agree
6 New Community Advocates (champions)
SNAP Recipients
Goals to increase participation in DUFB
Evaluating impact based on annual market data
58 New sites participating in FINI in 2017
$322,943 Federal Funds spent in local communities
= $180,396 SNAP +$142,547DUFB
Building Food Skills, Ending Hunger

11. SNAP and DUFB Redemption
Nearly $1/2 Million dollars over 2 years!
2016: 1200 families used the program
2017: Nearly 6,500 individuals (adult and youth)

12. Next Steps and Sustainability
Piloting Double Up Food Bucks App, making incentives simpler for users and collecting more robust data.
Integrating Cooking Matters food skills education messages and Double Up Food Bucks promotional materials.
Supporting supply chain for Double Up Food Bucks in corner stores, small retail, and eventually large grocery chains.
Continual fundraising through corporate philanthropy, foundations, and local grants as well as additional USDA support.
Why not grocery stores?
To implement Double Up Food Bucks at a large grocery retail, the retailer has to invest in an upgraded point of sale system as well as staff training. Our organization will support this, but the more people that push for private grocery’s investment in incentive programs, the more motivated they will be to provide this service to community.

13. For more information
Christina Miller Senior Manager Share Our Strength, Cooking Matters Colorado Wendy Peters Moschetti Director of Food Systems LiveWell Colorado
Share Our Strength’s Cooking Matters