1. Job Compass - Agenda - May 17
Opening prayer 
Welcome  
Intros - limit to 2 minutes
30 second commercial
Share job search successes from the past week 
Share job search goals for the coming week
One or two areas where their search is stuck or they have
Walk through the campaign tool
Resumes and cover letters
Job search challenges
Closing prayer 

2. Develop Your Brand Think like an advertiser
You’re marketing a product: YOU!
Your task: how to make YOU stand out among all the other ‘products’ (candidates) out there?
You do that by and with:
Your appearance
Your personality
Your skills and experience
Your accomplishments
Convincing employers that you’re the best person to help them be successful
YOU are a brand that must be developed and advertised
Syndee Feuer, Career Tactics

3. Your resume is one component of your brand
Your resume should quickly and clearly tell who you are and what you can do
Rule of thumb: single page
Most managers decide in seconds whether they want to talk to you
Describe accomplishments, not responsibilities
What you’ve done – quantify whenever possible, using action words
Saved company $200,000 by creating/fixing/changing…
Launched new product that brought in $500,000 in sales in the first year
Implemented new software that reduced processing time by 30%
Customize for the specific position you’re applying for
Have a few templates on hand that can be edited as needed
Use keywords – humans and computers screen for these
Important terminology used in job description
Industry jargon/terminology
Syndee Feuer, Career Tactics

4. Your resume (cont.)
Be sure date ranges are correct and don’t overlap. Be prepared to explain employment gaps
It must be 100% accurate
Grammar
Spelling
Have trusted family members or friends proofread it
Put your best foot forward but be honest; don’t say you did things you didn’t do
Must be professional and business-like
No personal details including photos
Professional fonts, paper, etc.
Syndee Feuer, Career Tactics

5. Develop & Refine Resume
Use of a cute address
Spelling errors, grammatical errors
Everything but the kitchen sink
Use of abbreviations, e.g. UM, UF, FSU
Omitting city or state of an employer
Inaccurate dates, overlapping timeframes
KEY WORDS
POWERFUL VERBS
MEASURABLE
Syndee Feuer, Career Tactics

6. Cover Letters Always include a cover letter with your resume to:
Introduce yourself and provide a snapshot of your capabilities
Enthusiastically demonstrate your interest in the position
Show that you’ve done your homework on the company and position
Plant the seed that you can help them
Ask for their consideration of your resume/application
Your objective: Convince them that reading your resume, and then talking to you, is worth their time
A well-written cover letter can help you stand out from the pack!
Syndee Feuer, Career Tactics

7. Resources to help
Syndee Feuer, Career Tactics