1. Presentation Structures
Sit with your presentation team

2. Team Presentation Check-In
Show Randon your research questions. Also, be prepared to answer the following:
What do you hope to discover with each question?
How do you plan to use the data?
Which results do you plan to explain to the audience on presentation day?
As a team, make sure to discuss and answer these questions together…TEAM LEADER…make sure to take notes of your teams answers!
Does your team know about the product you will promote?
SWOT
4P’s
Does your team fully understand the Target Market?
Has the team started your PPT / the advertisement video?
What do you plan to accomplish for the following class? BE SPECIFIC!

3. Articles With Your Team: With A Partner: Doing Market Research
Branding
Product Placement

4. Group Presentation Structure

5. Group Presentation Introductions

6. Introductions Greetings Welcome your audience Hook
Company & Member Introductions
Hook

7. Introductions Good morning ladies and gentlemen.
Thank you so much for coming to
our product presentation
My name is _____, and my team
consists of ____, ____, and ____. We
represent ____________, which is based
in Seoul, South Korea.
Does anyone know what percent of homes
in Seoul are broken into and robbed? It is
an astounding 45%! Home security within
Seoul is something which must be improved!

8. Now Practice Your
Introductions!

9. The Body of the Presentation

10. The Body - Sequencing Agenda Product Research
Our plan for this presentation is to first _________.
We would first like to share with you our plan for this presentation.
Product
First,
As you can see, the product itself is …
The materials used here are …
Feature &
Benefit
Secondly,
The primary features of this product are…
The consumers will benefit by using this feature primarily because…
Research
Now, moving on…
We have seen from our Market Research that…
It has been discovered that middle aged women in Korean rely on this product to…

11. What Should You Include?
Presentation Body
Market Research
Marketing Plan
Targeted Audience
4P’s
Demo-graphics
Marketing Locations
Product Description
Benefits
Product Demonstration?

12. A Possible Presentation Outline

13. #1 - Introduction Team members Representative company
Provide a hook which grabs the attention of audience

14. SIGNPOSTING #2 – Agenda / Schedule
Tell your audience what you plan to talk about.
SIGNPOSTING

15. #3 – Broad Description Describe the product in plain, simple terms
What do you expect the product to do…in what part of life?

16. #4 – Focused Description
What sets your product apart from others?
How does the product ‘Fix the Problem’?

17. #5 – Features & Benefits
CLEARLY tell the audience the features and benefits
No matter how simple they may seem

18. #6 – Plan to Market to Target Audience
How do the features and benefits relate to target audience?
Which country are you planning to market in?
Why?
4P’s

19. #7 – Examples / Successes
Your audience should now know what separates your product from others
Provide the best examples of how this product is being used
How have customers benefited from it?

20. #8 – Closing Argument
Summarize the best qualities of your product
To tell the audience what the purpose of your product is for

21. Group Conclusions

22. Conclusion
Summary So as you can see, this product not only provides you with the best security features, but it provides you with a calm mind knowing that everyone in your family is safe. Thank Audience Thank you so much for coming and listening. Questions We would love to answer any questions you may have. Thank you!

23. Conclusion
Summary So as you can see, this product not only provides you with the best security features, but it provides you with a calm mind knowing that everyone in your family is safe. Thank Audience Thank you so much for coming and listening. Discussion/Questions So at this time, we are interested in hearing your comments. Have you had any experience using such devices in your homes? If so, what have you enjoyed? At the same time, we would love to answer any questions you may have. Thank you!

24. Other Tips

25. Simplify Keep PPT slides simple! Don’t make the PPT too complex
Use easy-to-read font
Interesting / Fun / Entertaining
Billy Mays
Billy May II

26. Handout (OPTIONAL)
Usually, professional presentations provide PPT handouts with room for notes

27. Video Tips
Do your best
Audio
Visual

28. USE TIME WISELY PRACTICE!!!!! You have a lot of time to: Organize
Gather information
Prepare
Practice
USE TIME WISELY

29. Speaker Transitions

30. Homework Outline of your presentation should be finished
PPT should be started!
Video outline / plan must be created