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Propaganda Techniques and Persuasive Tactics
Shenica Bridges - ESOL, Special Ed. And Reading Teacher
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Part to Whole Fallacy Name-calling
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Name-calling This is an attack on a person instead of an issue.
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Bandwagon This is an appeal that tries to persuade the reader to do, think or buy something because it is popular or because “everyone” is doing it.
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Repetition This is an attempt to persuade the reader by repeating a message over and over again.
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Testimonial This is an attempt to persuade the reader by using a famous person to endorse a product or idea (for instance, the celebrity endorsement).
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Hero Appeal This is an appeal to someone who is willing to place the survival needs of others above his/her own.
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Red Herring This is an attempt to distract the reader with details not relevant to the argument
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Sweeping Generalization (stereotyping)
This happens when some one makes an oversimplified statement about a group based on limited information
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Circular Argument This happens when someone states a conclusion as part of the proof of the argument.
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