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Using EN to record scientific data Woodland Trust

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1 Using EN to record scientific data Woodland Trust
Sally-Ann Smurthwaite – Assistant Campaigner Laura Grady – Web Developer

2 Show the Love campaign The Woodland Trust is a member of The Climate Coalition. We represent woods & trees in their climate change work. Every February, The Climate Coalition run the Show the Love campaign, to show the love for the things we all cherish that are threatened by climate change. This year they wanted to run a citizen science project about noticing change caused by climate change.

3 Nature’s Calendar Project
The Woodland Trust’s Nature’s Calendar is a citizen science project that records the effects of weather & climate on UK flora and fauna. Volunteers across the UK record seasonal events on the Nature’s Calendar website. For example, they record flowers blooming and tree leaves appearing. These long-term records are used by the Centre for Ecology & Hydrology and other organisations to explore the effects of weather and climate on timings in nature.

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5 Combining the two We decided to run an action to encourage people to ‘notice change’. It would introduce supporters of the Show the Love campaign to citizen science. We required a form with the option to record 10 signs of spring, the dates they were seen and their precise location on a map. The onward journey would encourage participants to sign up to WT’s Nature’s Calendar and take part all year round. Engaging Networks proved to be the best option due to its flexibility and the fact we were already using it.

6 Requirements 10 species Date field for each species
Location for each species Collect personal details

7 Solution

8 Requirements 10 species Date field for each species
Location for each species Collect personal details 

9 Solution

10 Solution

11 Requirements 10 species  Date field for each species 
Location for each species Collect personal details 

12 Solution Location: Grid reference Stay within the campaign page
10 map instances

13 Solution

14 Requirements 10 species  Date field for each species 
Location for each species  Collect personal details 

15 Solution

16 Challenges Validation var popField = 0;
if ($('input[name="supporter.questions "]').is(':checked')) { popField = popField + 1; document.getElementById('en__field_supporter_questions_125571').setAttribute("value", popField); } else popField = popField - 1; if (popField == 0){ document.getElementById('en__field_supporter_questions_125571').setAttribute("value", ""); });

17 Solution .on(‘submit’, ‘form’, function (e) {
if($(‘.en__fieldhiddensubmitfield’).children(‘div’).hasClass(‘en__field__error’)) $(‘#species-error’).show(); } });

18 How did it go? The form worked! All 10 signs of spring were recorded. And 132 people recorded more than one species. 238 recordings with 30 people signing up for Nature’s Calendar. Lower than our target. But it only ran for 2 weeks, it requires a high level of effort and people may not have seen any of the signs of spring during that time.

19 Reflections Engaging Networks enabled us to create a user- friendly form that captured scientific data, despite it not being its usual purpose. EN provided us the flexibility to try new things and look at new ways to campaign and engage supporters. The flexibility of Pagebuilder allowed us to do more bespoke development for this unique action. Whilst we didn’t get the engagement level we hoped for, the reasons for that were external. Overall, it was a positive and interesting action that combined campaigning with science.

20 Any questions?


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