1. Toni Schneider, CEO

2. Who is Automattic?

4. To democratize online publishing
Our mission:
To democratize online publishing

8. 8.5% of all sites on the internet

9. 4 key trends

10. Trend #1:
Blogs -> Web sites

18. Trend #2: SEO -> SMO

19. WP.com social/search: 3% -> 15%
GigaOM: Twitter at 30%
Bandcamp: Facebook passes Google

20. Trend #3:
Mobile publishing

22. Trend #4:
Point of control: You

23. Control over my online presence:
my design
my content
my ads (or not)
my reputation
my privacy

24. my domain

25. facebook.com/tonidotorg
vs.
toni.org

26. 1 point of control
vs.
124,000,000 points of control

28. Control + Connection

29. Thank you.
toni.org