1. Three Counties Show 17 - 19June 2016
Dept focus: ARA, Private Client
Delivery team: Worcester, Cheltenham, Hereford, WV offices
Budget & Costs: FOC (part of sponsorship) £190
Travel & expenses
Total cost - £
Main aims: To raise HCR private client profile Gain new business and contacts (ARA)
Secondary aims: Maintain & develop relationship with TCSG
Maintain & develop relationship with Worcester Warriors

2. Branding & Engagement Brand awareness Audience engagement:
Branding at South Gate entrance c.48,000 footfall
Branding at main entrance, 96,000 footfall in total
Branding on main ring & equine ring
Branding at CLA Big Breakfast 250 delegates
Branding in Westons Hospitality tent (Adam Henson hosted lunch)
Twitter & Social media engagement
Audience engagement:
Approx branded bags distributed
Approx. x no. balloons given out
X no. competition entries
CLA Big breakfast – table of 10
Highland Cattle – sponsorship and prize giving
Presentation of Mary Wathen and Heath Thomas to HRH Princess Royal

3. Social media interaction
Twitter post
Impressions: 2,038
Retweets: 7
Likes: 3
LinkedIn Impressions: 1,480 Clicks: 20 Interactions: 11
Posts on the day
Likes
Reached people
Facebook PR (boosted)
Reach/impressions 1.4k
Clicks: 45
Reactions/comments/shares: 28

4. Client follow up

5. Event follow up Email to competition entries Social media engagement
Video embedded in website and shared on social media
Press release distributed
Article on the website