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Ch. 4 Vocabulary Quiz Review/Demand
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Rule stating that more quantity will be demanded at lower prices and less quantity at higher prices.
Law of Demand
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Demand curve that shows the quantities demanded by everyone who is interested in purchasing a product at all possible prices. Market Demand Curve
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Listing showing the quantity demanded at all possible prices that might prevail in the market at a given time. Demand Schedule
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Change in Quantity Demand
Movement along the demand curve showing that a different quantity is purchased in response to a change in price. Change in Quantity Demand
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Change in Quantity Demanded based on a price change
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The combination of desire, willingness, and ability to buy a product.
Demand
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Consumer demand for different accounts at every price, causing the demand curve to shift to the left or to the right. Change in Demand
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Increase in Demand P D1 D Q
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Decrease in Demand P D D1 Q
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The satisfaction or usefulness obtained from acquiring one more unit of a product.
Marginal Utility
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The portion of a change in quantity demanded caused by a change in price that makes other products less costly. Substitution Effect
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Products that increase the use of other products; products related in such a way that an increase in the price of one reduces the demand for the other product. Complements
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Competing products that can be used in place of one another; products related in such a way that an increase in the price of one increases the demand for the other. Substitutes
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The portion of a change in quantity demanded that is caused by a change in a consumer’s income when the price of a product changes. Income Effect
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Branch of economic theory that deals with behavior and decision making by small units such as individuals and firms. Microeconomics
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Diminishing Marginal Utility
The decrease in satisfaction or usefulness as additional units of a product are acquired. Diminishing Marginal Utility
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Graph showing the quantity demanded at each and every possible price that might prevail in the market. Demand Curve
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Something that motivates.
Incentive
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Type of elasticity where the percentage change in an independent variable (usually price) results in a larger change in the dependent variable (usually quantity demanded or supplied). Elastic
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Measure of responsiveness that tells us how a dependent variable, such as quantity, responds to a change in an independent variable, such as price. Elasticity
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The extent to which a change in price caused a change in the quantity demanded.
Demand Elasticity
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Type of elasticity where the percentage change in an independent variable (usually price) generates a causes a less than proportionate change in the dependent variable (quantity demanded or supplied) Inelastic
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Elasticity where a change in the independent variable (usually price) generates a proportional change dependent variable (quantity demanded or supplied). Unit Elastic
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