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Week ___ ✓ Team Member Category Task Donor Engagement

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Presentation on theme: "Week ___ ✓ Team Member Category Task Donor Engagement"— Presentation transcript:

1 Week ___ ✓ Team Member Category Task Donor Engagement
Board (Use as Peer-to-Peer Fundraisers) Staff Social Media (Focus on Facebook OR Twitter) Giving Day Profile Your Website

2 4 Weeks Until Montana Gives
Team Member Category Task Donor Engagement Call major donors to let them know you're participating in Montana Gives. Give them specifics with the date, time, and details. Tell them why it's important to give on that specific date (prizes, raises awareness). Board (Use as Peer-to-Peer Fundraisers) Explain your reasoning for participation and how you hope to achieve your goals. Ask them to join as peer-to-peer (P2P) fundraisers. In your explanation, include what a P2P fundraiser is, why you chose them as your P2P fundraiser, and how important they are to you as a supporter. Staff Assign major roles and responsibilities to your staff (donor engagement, P2P fundraiser/board engagement, and campaign management). Ask them to update their signature with the Montana Gives logo and a link to your Montana Gives profile page. Social Media (Focus on Facebook OR Twitter) Announce your participation in Montana Gives! Giving Day Profile Sign up and customize your Montana Gives profile page. Your Website

3 3 Weeks Until Montana Gives
Team Member Category Task Donor Engagement Board (Use as Peer-to-Peer Fundraisers) Provide your board with the sample s, social media posts, and communication timeline, and steps to create their pages. Ask your board to update their social media profiles with Montana Gives promotional materials Staff Social Media (Focus on Facebook OR Twitter) Download all of the promotional graphics from the Montana Gives website and update your social media profiles with Montana Gives branding. Giving Day Profile Your Website

4 2 Weeks Until Montana Gives
Team Member Category Task Donor Engagement Send a "Save the Date" to past donors to let them know you're participating in Montana Gives. Give them specifics with the date, time, and details about the Giving Day. Tell them why it's important to give on that specific date. Board (Use as Peer-to-Peer Fundraisers) Staff Check in with your team to see how things are going. Ask the team to update their social media profiles with Montana Gives promotional materials Social Media (Focus on Facebook OR Twitter) Giving Day Profile Your Website Place the Montana Gives logo to your website and link it to your Montana Gives page.

5 1 Week Until Montana Gives
Team Member Category Task Donor Engagement Send out a "1 Week Away" to your donors. Encourage them to schedule a time to give, share, or fundraise. Include ways people can help spread the word and a link to your campaign page. Board (Use as Peer-to-Peer Fundraisers) Staff Social Media (Focus on Facebook OR Twitter) Post a “1 Week Away” post Giving Day Profile Your Website

6 6 Days Before Montana Gives
Team Member Category Task Donor Engagement Download the day of messaging timeline. Board (Use as Peer-to-Peer Fundraisers) Staff Social Media (Focus on Facebook OR Twitter) Giving Day Profile Your Website

7 5 Days Before Montana Gives
Team Member Category Task Donor Engagement Board (Use as Peer-to-Peer Fundraisers) Staff Social Media (Focus on Facebook OR Twitter) Giving Day Profile Review your Giving Day profile to ensure it looks just as you'd like it to. Make tweaks based on Montana Gives campaign progress so far. Your Website

8 3 Days Before Montana Gives
Team Member Category Task Donor Engagement Board (Use as Peer-to-Peer Fundraisers) Staff Check in one more time to ensure everything is in place. Social Media (Focus on Facebook OR Twitter) Giving Day Profile Your Website

9 2 Days Before Montana Gives
Team Member Category Task Donor Engagement Board (Use as Peer-to-Peer Fundraisers) Staff Social Media (Focus on Facebook OR Twitter) Giving Day Profile Make a test donation to ensure all messaging is accurate, and so you'll be able to answer donor questions about the process. Your Website

10 1 Day Before Montana Gives
Team Member Category Task Donor Engagement Send out a "Tomorrow's the Big Day" . Remind donors how they can give, why it's important they give on this date, and how it will benefit your organization. Include a link to your Montana Gives profile page! Board (Use as Peer-to-Peer Fundraisers) Send out a "Tomorrow's the Big Day" . Remind your board of what their role is, why it's important they support your organization, and how it will benefit your organization. Include a link to your Montana Gives profile page! Staff Send a quick reminder to your staff of what their role is. Go over the schedule for the day. And remember, have fun! Social Media (Focus on Facebook OR Twitter) Post a "Tomorrow's the Big Day" post. Use the Montana Gives hashtag! Giving Day Profile Your Website

11 Day of Montana Gives - General
Team Member Category Task Donor Engagement Board (Use as Peer-to-Peer Fundraisers) Staff Gather "Giving Day" provisions to get everyone excited about the day and set up your Montana Gives Command Post. Bring in donuts and coffee in the morning, arrange for lunch for everyone, encourage people to take breaks during the day, etc. Keep a tally in a visible place in your Montana Gives Command Post about the progress your Montana Gives campaign is making throughout the day. Share inspiring stories and comments from donors and benefactors. This could even spark some great social media content! Social Media (Focus on Facebook OR Twitter) Giving Day Profile Your Website

12 Day of Montana Gives - 12:00 AM
Team Member Category Task Donor Engagement Send out a celebratory announcing Montana Gives has begun! Board (Use as Peer-to-Peer Fundraisers) Staff Social Media (Focus on Facebook OR Twitter) Post a "celebration" post. Use the Montana Gives hashtag! Giving Day Profile Your Website

13 Day Of Montana Gives - 12:01 AM - 11:59 PM
Team Member Time Category Task 9:00 AM Social Media Thank everyone for their support so far 10:00 AM Donor Call major donors and thank them for their support. Ask if they can give today (if they haven't already given for Montana Gives). Board (use as Peer-to-Peer Fundraisers) Check in with your P2P fundraisers. How are things going? What do they need help with? Provide updates on the Montana Gives campaign as well. Post a story about your organization with an engaging photo 12:00 PM Update donors on the progress of your Montana Gives campaign. Include totals so far, and how much this will help your organization. Update your board on the progress of your Montana Gives campaign. Include totals so far, and how much this will help your organization. Encourage them to share on social media, send out an , or make personal phone calls Staff Take a stretch/coffee/lunch break! Make sure you recharge over the course of the day so you don't burn out. Post a noon update about the progress you've made

14 Day Of Montana Gives - 12:01 AM - 11:59 PM CONTINUED
Team Member Time Category Task 4:00 PM Donor Send a "End of the Workday" asking for donations Social Media Post a story about your organization with an engaging photo 5:00 PM Board Check in with your P2P fundraisers. How are things going? What do they need help with? Provide updates on the campaign as well. 7:00 PM Post another update about the progress you've made 11:00 PM Send out a "Final Hour" Staff

15 Day After Montana Gives - 12:00 AM
Team Member Category Task Donor Engagement Thank your donors for their support during Montana Gives. Board (Use as Peer-to-Peer Fundraisers) Thank your board for their support during Montana Gives. Staff Thank your staff for their support during Montana Gives. Social Media (Focus on Facebook OR Twitter) Post a thank you message. Use the Montana Gives hashtag! Giving Day Profile Your Website

16 1 Day After Montana Gives
Team Member Category Task Donor Engagement Board (Use as Peer-to-Peer Fundraisers) Staff Social Media (Focus on Facebook OR Twitter) Update your social media profiles with your regular branding. If you're continuing your campaign after Montana Gives is over, update with your campaign branding. Giving Day Profile Your Website

17 7 Days After Montana Gives
Team Member Category Task Donor Engagement Board (Use as Peer-to-Peer Fundraisers) Ask to help with writing notes and calling donors to thank them for their support Staff Ask to help with writing notes and calling donors to thank them for their support. Thank your team for their help Social Media (Focus on Facebook OR Twitter) Giving Day Profile Your Website

18 14 Days After Montana Gives
Team Member Category Task Donor Engagement Send handwritten notes to your donors to thank them for their generous support. Board (Use as Peer-to-Peer Fundraisers) Send handwritten notes to your board to thank them for their generous support in getting the word out about your campaign. Staff Social Media (Focus on Facebook OR Twitter) Giving Day Profile Your Website


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