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Web Project Recent developments and forthcoming priorities

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Presentation on theme: "Web Project Recent developments and forthcoming priorities"— Presentation transcript:

1 Web Project Recent developments and forthcoming priorities
Andy Simmons Content Manager University Marketing

2 Content Team Andy Simmons Content Manager Milena Cimmarrusti
Marketing Coordinator John Crowe Web Developer Rowena Roberts Editorial Coordinator Social Media Coordinator Team Responsible for content for web and print – important – coordination/integration

3 Recent corporate projects
Clearing campaign KIS widget University Heritage Programme Business engagement pages University College New photography

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5 New team - launch event Phase 1 – rationalise content, new photography, restructure, call to action Analytics Phase 2 – implementation of analytics recommendations, clusters of capabilities

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9 Recent collaborative projects
Arts, Languages and Cultures website EPS School websites Events system Critical to Web Project – Faculties are the cornerstone

10 templates/design/user testing/training

11 Buy-in from all Faculties and cultural assets
New design and navigation

12 Forthcoming priorities
Strategy – balance a long-term plan with continuous improvement Work towards a sustainable long-term solution without losing momentum Focus on student recruitment No knee-jerk reactions Continue to collaborate with Schools and Faculties

13 Key areas of activity Content SEO Internal search Analytics Mobile
Imagery Design Social media


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