1. The Strength and Conditioning Specialist
Chapter 3
The Strength and
Conditioning Specialist

2. Physical Fitness
Ability to perform daily tasks vigorously and alertly with energy left over for enjoying leisure-time activities and meeting emergency needs

3. Educational Materials for Clients
Informative websites
Injury prevention information
Correct weight and object lifting techniques

4. Educational Materials for Clients
The importance of access to medical insurance and good physicians and specialists
Informed consent (liability release form)
For your fitness program

5. Establishing and Maintaining Good Client Rapport
Establish rapport
Establish good communication
Make advance contact
Greet your clients with a smile and a handshake

6. Establishing and Maintaining Good Client Rapport
Be on time to meet your client
Have a clean, healthy appearance
Allow extra time when necessary
Be organized

7. Evaluating Client Physical Fitness
Two types of evaluation:
Objective
Evaluation based on measurable facts such as height and weight
Subjective
Evaluation based on client perception

8. Objective Evaluation of Physical Fitness
Muscle strength and endurance
Flexibility
Cardiovascular endurance
Body composition
Medical history
Special medical challenges

9. Setting Goals for Your Clients
Common Goals:
Weight gain or loss
Increased strength
Increased endurance
Improved diet
Rehabilitation of an injury

10. Setting Goals for Your Clients
Common Goals:
Improved physical appearance
Better job performance
Have fun
Socialize with others who are “fit”
Learn a new sports activity
Improve performance in a current sport

11. Motivating the Client Positive verbal support Enthusiasm Music
Facility appearance

12. Motivating the Client Good humor Fun routines Reading material
Emphasizing results

13. Trendy Concepts in Fitness
Fad diets
Expensive equipment that yields poor results
Excessive exercise programs
Trendy gurus with no certification