2. The Butler Model of
Resort Development

3. The Butler Tourist Resort Life-Cycle Model – shows the typical life-cycle of a tourist resort. It has 7 stages, which a resort goes through on its journey as a tourist destination. Blackpool is an example of a resort which has been through it all!

4. 5 stages of the Butler Model
Exploration
Involvement
Development
Consolidation (strengthen position)
Stagnation (when things slow down/stop/grind to a halt)

6. Stage 1: Exploration
New, undiscovered resort
Small number of visitors
Unspoiled’ area = big attraction
Very few impacts of tourism
Tourists generate small amount of income

7. Stage 2: Involvement
Visitor numbers start to increase
Hotels and transport facilities provided for tourists
Events for tourists

8. Stage 3: Development
Visitor numbers continue to increase
Some built attractions are starting to develop
The area starts to be advertised and offers package holidays
= a tourist destination

9. Stage 4: Consolidation
Increase in tourists starts to level off
Transport and access routes are now very good
Local economy relies heavily on tourism
Majority of locals work in tourist industry
Wide range of facilities
Beginning to impact on environment
Local/tourist conflicts

10. Stage 5: Stagnation
Standard of facilities and services declines
Becomes old, run-down and tacky
Negative impacts on the environment are noticeable
Visitors numbers start to drop off
Locals may resent tourists who have taken over town

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