1. Wir fördern Wirtschaft..
Brandenburg Economic Development Board
Wir fördern Wirtschaft..
SUPPORT of INNOVATION in BRANDENBURG
Rolf Banisch
RIS Mazowia: Workshop on best practice in creation and implementation of Regional Innovation Strategies, Warszaw,

2. ZukunftsAgentur Brandenburg
Brandenburg Economic Development Board
Wir fördern Wirtschaft..
ZukunftsAgentur Brandenburg
InvestitionsBank
(Industry Division)
ZAB Inc.
Brandenburg Capital
85 employees
€ 6.3m budget
6 ServiceCentres in the state
100 employees
€ 300m investment grants (2004)
mobile consultancy teams
19 employees
>€ 50m share capital
shares in companies
RIS Mazowia: Workshop on best practice in creation and implementation of Regional Innovation Strategies, Warszaw,

3. Innovation – Investment – Cooperation
Brandenburg Economic Development Board
Wir fördern Wirtschaft..
ZAB
Brandenburg Economic Development Board
Innovation – Investment – Cooperation
We develop innovative start-ups & clusters
We attract and service investors
We promote trade and international cooperation
RIS Mazowia: Workshop on best practice in creation and implementation of Regional Innovation Strategies, Warszaw,

4. Wir fördern Wirtschaft..
Brandenburg Economic Development Board
Wir fördern Wirtschaft..
Structure of the ZAB
Industry Teams
Service Teams
Media, IT & Communication
Life Sciences
Micro-/Enabling Technologies
Manufacturing/Automotive
Services & Logistics
Energy & Environment
Aerospace
International Business
Marketing, Services & Communication
Projects for Start-ups
Research & Support
Patent Marketing (brainshell)
Personnel, Admin & Controlling
RIS Mazowia: Workshop on best practice in creation and implementation of Regional Innovation Strategies, Warszaw,

5. Wir fördern Wirtschaft..
Brandenburg Economic Development Board
Wir fördern Wirtschaft..
Germany´s capital area
Inhabitants: Berlin: 3.5m, Brandenburg: 2.6 Mio
Size: Berlin: 890 km2, Brandenburg: 29,500 km2
GDP (2001): bn €
GDP-growth (´92-03) +7.3%
Exports (2002): 13.7bn €
Imports (2002): 11.7bn €
Starts-ups: 224,000 (net, since 1991)
Overnight tourist stays: 18m (2002)
Schwedt
Brandenburg
Frankfurt/Oder
Cottbus 3 12
RIS Mazowia: Workshop on best practice in creation and implementation of Regional Innovation Strategies, Warszaw,

6. Wir fördern Wirtschaft..
Brandenburg Economic Development Board
Wir fördern Wirtschaft..
Brand Innovativ - Brandenburg Innovation Scheme
Objectives and goals:
Transfer Brandenburg's technological strategy into an innovation strategy
Identification of regional innovative fields and analysis of potentials in areas of different technologies and their application in an international context
development of measures for implementing an innovation strategy
Integration in the collaboration with Berlin and in the European co-operation
duration: 19/ 12/ 1998 – 10/ 05/ 2001
but RIS should not be perceived only as a project but
A CONTINUOUS AND LONG-TERM PROCESS!
RIS Mazowia: Workshop on best practice in creation and implementation of Regional Innovation Strategies, Warszaw,

7. „Brand Innovativ“ - project progress
Brandenburg Economic Development Board
Wir fördern Wirtschaft..
„Brand Innovativ“ - project progress
regional
innovation Mgmt.
start-ups
Catalogue of measures for the innovation concept of Brandenburg
Innovative technology fields, e.g.
product technology
biotechnology
material technology
microelectronic
management technology
IT-technology
innovation
financing
potential analyse
of the technological
sphere of fields
Innovative political strategy fields
technology transfer
financing of innovation
effects of innovations on the number of workplaces
entrepreneurship
innovation management
public innovation support
Recommendation to
the EU, Federal and
states government
potential analyse of the innovative technology and political strategy fields
labour-
market
technology
transfer
networks
Launching regional
innovation initiative
definition of the
strategy for obtaining
the targets
success analyse
of the LTK
lessons learned
from best practice
in Europe
Formulating the
Innovation strategy
for Brandenburg
definition of the
strategic targets
and guidelines
regional
innovation
profils
sectoral
development
RIS Mazowia: Workshop on best practice in creation and implementation of Regional Innovation Strategies, Warszaw,

8. Measures to develope regions
Brandenburg Economic Development Board
Wir fördern Wirtschaft..
Measures to develope regions
Political measures
Economical measures
Elaboration and implementation of a regional long-term strategy based on an in-depth analysis.
Attractive the region in general.
Creation of fruitful environment and conditions for SME, R&D and trusts.
Support entrepreneurs and maintain the already existing enterprises.
Networking and arrangement of international business relations.
Public and semi-public supporting programs for investments and projects.
Creation of technology and founders parks/centres.
Granting of tax and legal benefits for active enterprises.
Establishment and stabilisation of private financing institutions for each step of company’s lifecycle.
RIS Mazowia: Workshop on best practice in creation and implementation of Regional Innovation Strategies, Warszaw,

9. Wir fördern Wirtschaft..
Brandenburg Economic Development Board
Wir fördern Wirtschaft..
Brand Innovativ
Summary of recommendations 1
a target-specific and inter-department development of the technology platforms: - media, information and communication technology - life sciences - enabling technologies - mobility and the management of resources
starting-up strategic guiding projects as pillars for the technology competence in Brandenburg at short notice
flanking promotion and consulting services for the enterprises at a one-stop-agency that combines all offers
promotion programs must consider the marketing strategy for creating effects on the job market
combined financing of the location and the innovations for a regional focus creation
coaching programs for manufacturing enterprises
integrated financing and coaching offers for promising start-up projects
activation of technology transfer centers for customized service offers
transferring networks into system associations to make small enterprises more competitive
a closer co-operation between Berlin and Brandenburg by coordinating the innovative technology fields or combining the technology foundations 2 3 4 5 6 7 8 9 10
RIS Mazowia: Workshop on best practice in creation and implementation of Regional Innovation Strategies, Warszaw,

10. Wir fördern Wirtschaft..
Brandenburg Economic Development Board
Wir fördern Wirtschaft..
Brandenburg
►established an own strategy for innovation
►network of incubabators&technology parks
►centres for technology transfer
on Technical Universities/High Schools
►state supporting programs for development
of new technologies/products for SME
►financing support for start ups and young enterprices
(seed capital, VC, sureties for loans)
►coaching, marketing support ….
RIS Mazowia: Workshop on best practice in creation and implementation of Regional Innovation Strategies, Warszaw,

11. Wir fördern Wirtschaft..
Brandenburg Economic Development Board
Wir fördern Wirtschaft..
Brandenburg
20 incubabators&technology parks
( m², 80% occupied: 550 enterprices, employees)
investment supported by the state of Brandenburg: 80 %
Concentration on selected technology fields:
► information and communication technologies & new media
► microelectronics
► biotechnology
► optical technologies
► renewable resources
► engineering and automation
closed colaboration with Technical Universities/High Schools and R&D units
RIS Mazowia: Workshop on best practice in creation and implementation of Regional Innovation Strategies, Warszaw,

12. Wir fördern Wirtschaft..
Brandenburg Economic Development Board
Wir fördern Wirtschaft..
Brand Innovativ
Example 4: Establishment of an Institute of Lightweight Construction at the BTU Cottbus
target
The establishment of an inter-disciplinary Institute for Lightweight Material which should serve as a Germany-wide model.
Formation and utilization of a network of material technology in order to develop a regional material competence
Stimulation of education and research target group
Brandenburg‘s SMEs, investors for Brandenburg, scientific and research environment costs
17 Mio. DM for building and equipment
RIS Mazowia: Workshop on best practice in creation and implementation of Regional Innovation Strategies, Warszaw,

13. Wir fördern Wirtschaft..
Brandenburg Economic Development Board
Wir fördern Wirtschaft..
At present: evaluation of the results of Brandenburg Innovation Strategy with the aim of creating a new one
RIS Mazowia: Workshop on best practice in creation and implementation of Regional Innovation Strategies, Warszaw,

14. Future oriented supporting system
Brandenburg Economic Development Board
Wir fördern Wirtschaft..
Future oriented supporting system
Placement
of strong enterprises
Location factor:
Innovative
business climate
Developing innovative SMEs
Building networks
and Centres
of Competence
Support of technology oriented incorporations
RIS Mazowia: Workshop on best practice in creation and implementation of Regional Innovation Strategies, Warszaw,

15. Wir fördern Wirtschaft..
Brandenburg Economic Development Board
Wir fördern Wirtschaft..
RIS Mazowia: Workshop on best practice in creation and implementation of Regional Innovation Strategies, Warszaw,

16. Wir fördern Wirtschaft..
Brandenburg Economic Development Board
Wir fördern Wirtschaft..
Dziękuję za uwagę!
Kontakt: Rolf Banisch
ZukunftsAgentur Brandenburg
Im Technologiepark 1
D Frankfurt (Oder)
RIS Mazowia: Workshop on best practice in creation and implementation of Regional Innovation Strategies, Warszaw,