1. co-founder Singing Rooster
Molly Nicaise
co-founder Singing Rooster

2. v Molly & Christophe Nicaise – co-founders 2008
started in 2008 as fundraising initiative of the Episcopal Dioceses of Milwaukee Haiti Project
Became an official nonprofit in 2010
Molly & Christophe Nicaise – co-founders 2008
2010 Singing Rooster, Inc. registered 501 c(3)

3. We focus on coffee: for the sake of self-sustainability & economic autonomy
It’s an existing trade – did not require years of development
It has potential – in 1950 Haiti was a world-class, renown coffee provider – 3rd largest
Economic development in rural areas keeps young Haitians in their own communities.

4. What we do Pre-harvest finance Agricultural training
Sm. Business Mgmt. Training
Purchase tons of green beans
Roast & sell our Farmer’s Coffee
We return 100% of proceeds from coffee sales to farmers.

5. We work with farmers in Most Coffee Regions

6. Since 2009
Purchased 120,000+ lbs of green coffee beans = $360,000 to farmer co-ops & their 8,000+ farmer families.
Sold over 60,000 bags of roasted coffee and 10,000 lbs of green coffee beans to small roasters.
Returned over $86,000 to farmers to improve agricultural technique AND business growth projects like equipment upgrades, repair buildings & machinery, seedling nurseries, and more.

7. Since 2009
Our wholesale program is the heart and soul of our operation.
We've helped other non-profits to raise over $150,000 through our coffee fundraiser program.
When other nonprofits use our farmer’s coffee to raise money and awareness for their own work in Haiti, it becomes a win-win for Haiti.

8. Cost Breakdown
We pay well above fair trade prices: a minimum of $3 /lb green -- this goes IMMEDIATELY into the pockets of farmers.
We wholesale it to you for $6.80
(we make .50 cents for
our work in Haiti)
“Fair Trade” = a paultry $1.40 per pound ($1.70 if it’s organic)
You retail for a MINIMUM of $
earning $3 a bag for your own work in Haiti.

9. Now THAT’s Fair $3 green + .50 + $3 = WIN for Haiti On EVERY bag.
“Fair Trade” = a paultry $1.40 per pound ($1.70 if it’s organic)

10. You can Help:
Join our Fundraiser program – a show of hands from those using the Rooster -- talk to these people, get their ideas.
Use your connections - Introduce the Rooster to area grocery stores or breakfast restaurants.
Tell local schools, churches, orgs about our coffee fundraiser program.
Coffee shops & cafes usually have signed contracts with roasters (roasters loan them EXPENSIVE machinery) / they won’t serve our coffee – but some MAY sell it packaged from their shelves…
Lunch / dinner restaurants don’t move a lot of coffee / don’t really care about it
Sell at football, basketball, soccer games..

11. Earn $5,000 for your work in Haiti
Convince 50 people to switch to Haitian Coffee
Earn $5,000 for your work in Haiti
Average coffee drinking household uses 2.5 bags/month = 30 bags a year ($100)
$100 x 50 = $5000

12. Questions?
Call or Molly